Articles about voice overs (0-50 of 230)

  • The Truth About Voiceover Demos
    By: Terry Daniel | - Demos! Youve got to have em and theyve got to be awesome! So what does it take to get an awesome demo? First, understand what a demo is and what it isnt. A demo is a critical tool, and without it, youre not in business. Its your calling card; its what gets you in the door! A demo is not just a bunch of spots thrown together and its definitely not something to skimp on or cut corners in producing. Your demo reflects your level of professionalism, your range, and the ...
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  • The Most Loved Video Game Voices
    By: Stephanie Ciccarelli | - With recent studies stating that around 65% of households in the United States currently play video games on a daily basis, it is no wonder that new video systems and games are constantly being created. While some can be works of art, others leave something to be desired, looking and sounding as if they were slapped together in someone's basement. Some video game creators seem to think that just making a good game is all that is needed, but gamers are often turned off by a character with no pers ...
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  • Afraid To Leave The Studio
    By: Melanie Haynes | - Its every voice over performers dream to be so busy, you cant leave the studio, right? Well, yes and no, I suppose. We all want to keep busy with those great high paying gigs! Some jobs fit that category, but of course, many dont. Still, work is work and its a blessing to have it.

    During political season, things happened fast! Ive personally experienced losing several jobs simply because I went out to lunch or to run errands. Although I thought I had the bases cov ...

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  • How To Improve Viewer Engagement Using Voice Overs In Your Flash Videos
    By: Stephanie Ciccarelli | - One of the most important reasons to use voice overs in your Flash graphics is to improve viewer engagement. If you're currently using Flash videos on your website's landing page try adding a voice to the Flash graphics, this will catch your visitor's attention and hold it.

    Numerous studies have been done on the correlation between the human attention span and what captures an individual's attention and keeps it. These studies have found that combining sensory elements, such as visu ...

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  • What You Need To Know About Voice Over Coaches
    By: Stephanie Ciccarelli | - Are you thinking about a career in voice overs? It is strongly advised that training is sought out and taken on with interest and vigour.

    While there are many different avenues that education can be consumed there is one definite way above all others that rises to the top as not only the preferred method but also the most effective: receiving personal instruction from a voice over coach.

    Many voice over coaches have worked in the voice over industry as voice actors them ...

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  • Voice Overs And Their Use
    By: Joshua Martindale. | - Voice overs have been employed in cartoons, television series, and motion pictures for many years. Tv devotees and movie-goers have heard them numerous times, whether they were aware of it or not.

    This distinct phrase is employed to refer to a voice that's heard without visually viewing the individual who is talking. It really is a technique predominantly made use of inside the entertainment industry when a specific tone is needed for a cartoon personality, an animal, or even someone' ...

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  • Websites For Voice Actors Voice Overs
    By: Dan ODay | - WEBSITES FOR VOICE ACTORS: Why Your Website Isn't "Working" for You And How And Why You Need To Fix It Immediately
    by Dan O'Day

    If you're a voice actor, which of these describes your website?

    * You created it yourself, but in your gut you know it's not doing the job for you.

    * It was built it for you by a friend or relative who's a "techie" but probably doesn't know anything about marketing. So your website sits there, doing little if anything f ...

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  • Finding The Appropriate Voiceover Talent For Your Script
    By: Kathleen O | - When it comes to finding the right voice talent for your television promo, it is just as important to have a well written script as it is to have a great voice talent to deliver your message. Keep in mind that the voice talent does not need to be an expert on what they are reading, they only need to use the correct inflection and emphasis throughout the script. As long as the script is well written, a professional voice talent will be able to sound knowledgeable and believable during the promo.< ...
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  • Voiceover Artist Movie Trailers Voice Overs
    By: Dan ODay | - VOICEOVER ARTIST MOVIE TRAILERS VOICE OVERS
    by David Kaye


    Movie trailer work is a very specific type of work in this industry. There's narration of many kinds, there's commercial animation, feature films -- but trailers require a very specific skill.

    You need to interpret what the feel is, what they may be going for.

    Find out if it's a comedy or if it's an action adventure, a love story, a thriller (which is always fun), and start playing arou ...

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  • Make The "i Love Commercials" Statement True By Using Your Voiceover Talent
    By: Jamie Hanson | - Getting started in a voiceover job is simpler and faster due to the great opportunities offered by internet and media. Actually, doing business and other activities online often require high levels of professionalism and ability. Internet has more applications and purposes than ever, from the Web 2.0 to 3.0 and so on, it is almost obligatory to look for advertising tools that best diffuse a message to a targeted audience. In order to achieve corporate goals, it is necessary to clearly convey a m ...
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  • Successfully Marketing Yourself As A Voice Over Talent
    By: Janet Ault | - The voice over industry is in full bloom. There are many voice over projects out there --- from narrating projects to voice over commercials. But no matter how talented you are as a voice actor, without the right marketing strategy and the right people to represent you, success in the commercial voice over acting industry will remain a dream, despite how much you have practiced and trained.

    Speaking of the right marketing strategies and the right people, hiring professionals to pr ...

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  • Improving Your Internet Videos
    By: Matt Josdal | - Almost every web page for a business that is truly serious about its work is now including some form of video on their web page or as part of their overall marketing package. Video tours, tutorials, promo videos and advertisements are all common ways people are integrating video into their marketing plan. Most of these videos have a common element that they are lacking however, and that is a polished and professional audio track that features the voice of a professional voice over talent.
    ...

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  • Don't Lose Leads: Having A Proper Hold Message
    By: Matt Josdal | - We've all had the experience. You call a business, and are greeted with one of two things, either someone picks up the phone immediately, or you are sent to a pre-recorded message either asking you to leave a voice mail, or to hold. As a business owner, you should look at the on-hold message as a place to serve your customers, and to improve your own sales. By having a professional and informative holding message or voice mail greeting, you are going to help improve both customer satisfaction, a ...
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  • Stand Out From The Crowd: Using Multimedia
    By: Matt Josdal | - The internet's largest population group is quickly becoming those who are trying to make money online. There is a large gap between those who try to make a living online though, and those who actually do it. The two things that someone wanting to make money online absolutely cannot be without are a great product, and a great website. If you already have a great product, then the only thing holding you back might be your website. So, how can you stand out from the hundreds of competitive websites ...
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  • Web Designers, Voice Actors, Graphic Designers: The Key To Your Success
    By: Matt Josdal | - Creative professionals are the people who do at a professional level all manner of creative things, specifically media and multimedia, that people regularly attempt to do for themselves. Many small business owners make the mistake of trying to cut corners by doing as many things themselves as they possibly can. The truth is, creative professionals are an investment in your business. Unless you have had the idea for the invention of the century, chances are there is competition in your field, and ...
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  • The Voice Over In Today's Web-based World
    By: Abe Alberton | - In todays fast-paced world of internet communication it can be easy to forget about the former success of old-fashioned advertising. Now a days, marketing is driven by e-mail, websites, and blogs; such as, podcasts, vlogging, and multimedia on the internet. This means your business needs a marketing strategy that includes voice overs, creative photography, and video production.

    Before television and the internet, people tuned into the radio to get their daily news and co ...

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  • A Good Voice Over Can Help You Sell Your Stuff
    By: Abe Alberton | - The sounds of voice talent is ubiquitous in todays society. In fact, your daily life is probably brimming with it, and you probably don't even realize it. Or at least you didn't before you started thinking about hiring one of them. If you are wondering why you never thought about voice actors before, it's because you are not supposed to. One of the most interesting things about being a voice actor is the ability to capture someone's attention while simultaneously redirecting their attention f ...
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  • Don't Do Your Own Voice Over
    By: Abe Alberton | - When you own a small or medium-sized business, it is a good idea to look for ways to cut costs. That is great advice if it makes you avoid purchasing something more expensive when something less expensive will do, or if you avoid making purchases you don't need. However, some business people try to cut corners a little too far, and end up without services they actually need. One area in which business owners make this mistake is in making their own commercials. Unless you are a voice-over talent ...
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  • Choosing A Professional Voice Artist For Your Project
    By: Abe Alberton | - A good voice over person can really improve an audio project, whether you are dealing with a corporate DVD, radio spot, audio-book, or any other kind of project in which you want people to listen to a message. But how can you know when you are listening to a good professional voice actor? There are several things you should consider, of course, if you have the money and the time and the knowledge to consider them. However, since time is often limited and you may not have the resources to perform ...
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  • Hire Voice Talent To Make You Look More Professional
    By: Abe Alberton | - When it comes to business, there are many more than 7 deadly sins, and one of the deadliest is not having a good point of contact. It's all great to go out and try to find customers, but what happens when a potential or current customer wants to initiate contact? Much of the time, they will do that by going to a telephone and calling you. Unless you hire a whole room full of receptionists, there won't always be human voice for them to talk to. Don't damage their feelings toward you and your prod ...
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  • Should You Hire A Voice Artist?
    By: Abe Alberton | - When it comes to voice actors, you may be under the impression that that only the big guys need them. It's clear, if you're paying attention, that big companies like American Express and movie cinemas make use of professionals to perform their spots. They do, after all, have the money for it. But what about you? Have you ever considered that maybe your project needs the attention of someone who knows how to use their voice well It's easy to assume that, just because you're a small player, your p ...
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  • The Best Thing About Voice Talent
    By: Abe Alberton | - There are many, many customers who simply cringe when they hear local merchants voicing their own spots on the radio. Sure, they laugh. Sure, they remember the store. They also remember that they vowed on the spot never to set foot in that particular store. Whether it's due to the fact that they had to sit through a painful listening experience or whether it's because they assume the unprofessional commercial means that the business person is a bit less than professional, doesn't matter. What ma ...
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  • Why You Should Hire Professional Voice Talent
    By: Abe Alberton | - Perhaps, after weighing the monetary cost of hiring a professional voice-over artist, you're still not really convinced it's worth the expense. After all, professionals do come with a price tag attached. If you haven't thought about just what exactly a voice actor can do for you and your project, then of course, you are still focused on the money it will cost. If hiring a professional still feels unrealistic to you, take a few minutes to consider what you would actually gain.

    A ...

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  • Voice Overs Have Influence
    By: Abe Alberton | - When you begin to consider of it logically, you know how important it is for your audio project to have the right voice behind it. After all, voices are persuasive. Even though they often take a backseat in our minds to a person's appearance without the right voice, looks ain't nothin'. And if the voice is all you have to go on for instance, in a radio commercial then the voice becomes the most important thing in the world.

    A person who understands just how to use their voice ca ...

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  • Voice Talent Can Make Your Business Look More Professional
    By: Abe Alberton | - Somewhere along the line, many business people recognize that the best way to become successful is to already appear successful. Most people are not altruistic at the core. Although you hear heartwarming stories of people giving a rookie a chance or patronizing a new business to help a fledgling get their start, these are guardian angel stories, and a business is not going to be able to sustain itself on just one generous customer. You have to convince a lot of folks.

    Benjamin F ...

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  • How Do Voice Overs Work For Business?
    By: Abe Alberton | - There are many different kinds of voice overs that we all hear each and every day. They are saturate the media with the messages that make our modern world turn.

    A voice-over talent is an actor or actress who lends his or her voice in order to give personality to an animated character or to be featured in a commercial to name a few. The voice over can be presented live and in person or by professional voice talent someone who the audience usually does NOT see. There are many devic ...

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  • An Overview Of The Voice Over Industry
    By: Stephanie Ciccarelli | - Voice over is a very distinct niche within the entertainment and audio recording industries.

    Similar to an ecosystem, there is a natural order of things and diverse relationships that take shape, many of which are symbiotic, or, mutually beneficial to the parties they involve.

    Take humans and trees for example.

    Trees produce the oxygen we need to breathe. When we exhale, or breath leaves our bodies, carbon dioxide is produced as a result. Following ou ...

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  • Spanish Voices In A Worldly Marketplace
    By: Stephanie Ciccarelli | - It's no secret that the Spanish market is booming in the United States, particularly the Hispanic market.

    After several generations of people from Latin America and South America establishing roots as American citizens in the southern states and the west coast of the US predominantly, the time has come for society to recognize the rich contributions, cultural and otherwise, that our Spanish speaking brothers and sisters have introduced to North Americans, including the beautiful R ...

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  • How To Use Voice Talent For Your Animation Film
    By: Abe Alberton | - When you are faced with casting a voice actor for an animated production, there are certain things you have to know before you proceed. You can't just decide to make a production and then go hire a voice actor and hope everything turns out all right. Even if you have done a lot of work on the script, it is not going to come together unless you cast the right people for the spots. No matter how good the lines are, if the voice actor does not deliver them properly, then your vision is not going to ...
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  • Video Game Voices Give Life To The Game
    By: Terry Daniel | - Video games have evolved a lot since the first one climbed out of the primordial goo in 1958. The first was actually played on an oscilloscope. Years later, there was Pong and Asteroids. No characters, no talking. These days, however, players demand realism, and you can't have realism without video game voices, no matter what anyone tells you.

    When a character is hit, you can't expect him to just take it silently. Where's the fun in that? Whether you are the one being hit or doing ...

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  • How To Pick A Great Voice Over Coach
    By: Stephanie Ciccarelli | - Your voice is your instrument and is also the main component of your business.

    That being said, it is crucial that you find the right teacher for you to study with as the decision made will directly impact the outcome of your goals.

    For our purposes, I am going to assume that you are a working professional or are on the brink of starting out as a novice voice actor who wants to study with a teacher to aid in the preparation of recording a voice over demo.

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  • Why Everyone Should Have A Podcast
    By: Stephanie Ciccarelli | - Why do people start Podcasting?

    The short and sweet answer is that you can reach a target audience and share your message at a very low cost to you.

    For organizations or individuals, this means that you can create your very own syndicated radio show and deliver it over the Internet to attentive and permissive listeners.

    That being said, this is a great way for businesses to market their products or services, educational facilities to deliver on-demand ...

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  • Voice Actors Are The Ones Who Sell The Products And Services!
    By: Terry Daniel | - Voice over artists are the ones who make commercials go, and everyone knows that, but it is easy to lose track of how many times in the course of, say, a week, that you hear the work of professional voice talent. If people weren't hiring voiceover artists left and right, there would be a lot of silence or silly music instead of talking. Or you wouldn't have things like phone trees (which may actually be a good thing). So when you think about it, it can be pretty surprising just how many voice ac ...
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  • Can A Voice Over Artist Improve Your Marketing?
    By: Terry Daniel | - Even though they hear them all the time, in many surprising places, many people may not be aware just how prevalent professional voice talent is in this world of ours. There is simply a lot of need for professional speaking to make certain projects happen. It's just that we are so used to hearing it, we hardly even notice it. But if you have a project that could benefit from professional voice talent, it is in your best interest to consider the many ways that voice over artists can be useful.
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  • Going Green And Branding Your Business Online
    By: Stephanie Ciccarelli | - One of the best ways to be found as a voice actor for freelance opportunities in this day and age is through search on the Internet.

    The ways of the past are no barrier to success for savvy voice over entrepreneurs of the new Google Era. Google has brought more to our fingertips than any other web portal on the Internet, corralling relevant websites and taming the Wild West of the World Wide Web.

    The voice over market was worth over $8.8 billion worldwide in 2005!< ...

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  • What To Look For When Hiring Voice Talent
    By: Terry Daniel | - Thinking about hiring vocal talent for a voiceover project? The first thing you should do is consider exactly what your needs are, because you are going to have to choose between different types of voice talent and different types of personalities to make your voiceover production shine. For instance, a TV promo voice may be the best thing for one type of project, while theatrical skills may be essential for another. And when you are talking about something as creative as a project like this, yo ...
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  • What's So Special About Professional Voice Talent?
    By: Terry Daniel | - Now that you are planning a voiceover project yourself, this may be the first time you've considered that guy with the TV promo voice. You know the one. He can make any product sound like a dream. He sure could make yours sound great. You know it would sell in a heartbeat if you had him - or someone just like him - telling the world about what you have to offer. You know somehow that doing your own commercial would be a bad idea. Or would it? You've seen homemade commercials and how bad they can ...
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  • Podcasting: What You Will Need
    By: Terry Daniel | - There is a lot of technology out there in today's world, especially for people with a lot of talent, like voice talent. A lot of things that make us all freefrom the musician to the writer to the guy who just needs to tell the world he's invented a new kind of widget. We no longer need to stand around waving our creations at the people with the studios because anyone can turn their computer into a home studio. Anyone can make CDs and sell them. Anyone with voice talent can make a podcast.
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  • Voice Overs To Tell Your Stories
    By: Stephanie Ciccarelli | - People have been telling stories since the dawn of time, drawing upon their voice to convey their messages to others in their circle of influence. Over the centuries, the art of communicating with other people about a given purpose and the transmission of the spoken word, the most powerful, persuasive, and distinctly human tool in any marketers arsenal, has evolved to the degree that you don't have to be in the same room to get a message across, even the same country for that matter. Geographi ...
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  • Why Everyone Should Have A Blog
    By: Stephanie Ciccarelli | - Blogging is not a passing fad... it's another channel for you to use as a marketing tool and a creative outlet to get more mileage out of your voice over business!

    Learn more about the benefits of blogging and how you can get started to make your mark in the blogosphere. There's no better time to get typing. Blogging as a voice actor should certainly be on your To-do List. There's a very small learning curve and often the software is free to use.

    What are some of ...

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  • Quick Vocal Warm Ups That Work Wonders
    By: Stephanie Ciccarelli | - If you've ever had a recording session early in the morning (many of you who are on-air talent will identify with this), you've really got to warm up those pipes to sound professional and alert.

    Coming from a classical singing background and years of 7 a.m. choir rehearsals, I find it really helps if you are up at least one hour before you are expected to perform.

    If you're awake 60 minutes before you hit the mic, you'll be alert (hopefully!) and also may have alrea ...

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  • What's In An Accent?
    By: Stephanie Ciccarelli | - In the international marketplace, it is very important for organizations to be able to both globalize and localize their product information and service offerings.

    That being said, the information presented to their target audiences is only as effective as the means by which it is communicated.

    For our purposes, the vessel or means of communication is via a voice talent performance; in essence, a voice-over recording.

    Now, when I refer to localization ...

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  • Getting Started In Voice Overs
    By: Stephanie Ciccarelli | - When getting started in voice overs, aspiring talent quickly discover that it takes more than just a great voice to succeed in this highly competitive market. Although at first glance, there may seem to be few doors that open for amateur talent seeking voice over work opportunities, the avenues for personal growth, talent development and networking are overly abundant. You just need to know where to find them.

    The notion of becoming a voice over talent usually starts with a comp ...

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  • The Brand Story - A Tale Worth Telling
    By: Jerry Bader | - Every Business Has A Story To Tell

    Everybody likes a good story and why not? Stories are entertaining, instructive, engaging and above all human; they connect people to people, and businesses to customers. Stories are about communication and communication is the essence of marketing.

    We have at our disposal the greatest communication tool the world has ever known, the Internet, and we are wasting it. Websites are used as if they were corporate brochures. The techno- ...

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  • The Sound Of Business Part 4
    By: Jerry Bader | - STEPS TO CREATING YOUR SONIC PERSONALITY

    1. List all the human attributes inherent in your business personality. An accounting firm may want to project stability, reliability, and a conventional outlook - think the avuncular voice of Walter Cronkite. An advertising agency might want to deliver a hip, cutting edge, in your face creative personality - think the edgy delivery of Chris Rock or Dennis Leary. Now before you get all excited and start shouting, 'how I am I going to af ...

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  • The Sound Of Business Part 2
    By: Jerry Bader | - SONIC PERSONALITY STARTS WITH BUSINESS PERSONALITY

    Creating a 'kick ass' Sonic Personality for your business requires that your business have a personality in the first place. Of course every business has one, whether you are aware of it or not, and this is a real danger. Your customers' understanding of who you are, and what you do, as a business, may be very different from the vision you have of yourself. This can be a very serious problem for owner-managed businesses, w ...

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  • The Sound Of Business Part 3
    By: Jerry Bader | - HOW TO GIVE GOOD SONIC PERSONALITY

    We live in an age of metrics. Traditional and new media advertising agencies often substitute metrics for understanding. Mathematical models create the appearance of scientific analysis, when in fact they are often manipulated to support a preselected agenda. We all know data can be massaged to conform to almost any conclusion. Besides, most small owner-managed companies can't afford the expense of these agency-driven number crunching solutio ...

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  • The Sound Of Business Part 1
    By: Jerry Bader | - BREAKING THE LIQUID CRYSTAL BARRIER

    The Web is an emotionally remote hinterland delivered to us through an impenetrable liquid crystal barrier. How then, can you as a business owner, entrepreneur, or marketing executive connect to a target audience that requires emotional reassurance in order to do business?

    Willy Loman is Dead

    Gone are the days when we sent out phalanxes of sales representatives pounding the pavement, beating the bushes, and generall ...

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