Author Login | Popular Articles | RSS Feeds | Sitemap

Articles about voice overs (0-50 of 127)

  • Successfully Marketing Yourself As A Voice Over Talent
    By: Janet Ault | - The voice over industry is in full bloom. There are many voice over projects out there --- from narrating projects to voice over commercials. But no matter how talented you are as a voice actor, without the right marketing strategy and the right people to represent you, success in the commercial voice over acting industry will remain a dream, despite how much you have practiced and trained.

    Speaking of the right marketing strategies and the right people, hiring professionals to pr ...

    Tags: , ,

  • The Voice Over In Today's Web-based World
    By: Abe Alberton | - In todays fast-paced world of internet communication it can be easy to forget about the former success of old-fashioned advertising. Now a days, marketing is driven by e-mail, websites, and blogs; such as, podcasts, vlogging, and multimedia on the internet. This means your business needs a marketing strategy that includes voice overs, creative photography, and video production.

    Before television and the internet, people tuned into the radio to get their daily news and co ...

    Tags: , , , , ,

  • A Good Voice Over Can Help You Sell Your Stuff
    By: Abe Alberton | - The sounds of voice talent is ubiquitous in todays society. In fact, your daily life is probably brimming with it, and you probably don't even realize it. Or at least you didn't before you started thinking about hiring one of them. If you are wondering why you never thought about voice actors before, it's because you are not supposed to. One of the most interesting things about being a voice actor is the ability to capture someone's attention while simultaneously redirecting their attention f ...
    Tags: , , , , ,

  • Don't Do Your Own Voice Over
    By: Abe Alberton | - When you own a small or medium-sized business, it is a good idea to look for ways to cut costs. That is great advice if it makes you avoid purchasing something more expensive when something less expensive will do, or if you avoid making purchases you don't need. However, some business people try to cut corners a little too far, and end up without services they actually need. One area in which business owners make this mistake is in making their own commercials. Unless you are a voice-over talent ...
    Tags: , , , , , ,

  • Choosing A Professional Voice Artist For Your Project
    By: Abe Alberton | - A good voice over person can really improve an audio project, whether you are dealing with a corporate DVD, radio spot, audio-book, or any other kind of project in which you want people to listen to a message. But how can you know when you are listening to a good professional voice actor? There are several things you should consider, of course, if you have the money and the time and the knowledge to consider them. However, since time is often limited and you may not have the resources to perform ...
    Tags: , , , , , ,

  • Hire Voice Talent To Make You Look More Professional
    By: Abe Alberton | - When it comes to business, there are many more than 7 deadly sins, and one of the deadliest is not having a good point of contact. It's all great to go out and try to find customers, but what happens when a potential or current customer wants to initiate contact? Much of the time, they will do that by going to a telephone and calling you. Unless you hire a whole room full of receptionists, there won't always be human voice for them to talk to. Don't damage their feelings toward you and your prod ...
    Tags: , , , , , ,

  • Should You Hire A Voice Artist?
    By: Abe Alberton | - When it comes to voice actors, you may be under the impression that that only the big guys need them. It's clear, if you're paying attention, that big companies like American Express and movie cinemas make use of professionals to perform their spots. They do, after all, have the money for it. But what about you? Have you ever considered that maybe your project needs the attention of someone who knows how to use their voice well It's easy to assume that, just because you're a small player, your p ...
    Tags: , , , , , ,

  • The Best Thing About Voice Talent
    By: Abe Alberton | - There are many, many customers who simply cringe when they hear local merchants voicing their own spots on the radio. Sure, they laugh. Sure, they remember the store. They also remember that they vowed on the spot never to set foot in that particular store. Whether it's due to the fact that they had to sit through a painful listening experience or whether it's because they assume the unprofessional commercial means that the business person is a bit less than professional, doesn't matter. What ma ...
    Tags: , , , , , ,

  • Why You Should Hire Professional Voice Talent
    By: Abe Alberton | - Perhaps, after weighing the monetary cost of hiring a professional voice-over artist, you're still not really convinced it's worth the expense. After all, professionals do come with a price tag attached. If you haven't thought about just what exactly a voice actor can do for you and your project, then of course, you are still focused on the money it will cost. If hiring a professional still feels unrealistic to you, take a few minutes to consider what you would actually gain.

    A ...

    Tags: , , , , , ,

  • Voice Overs Have Influence
    By: Abe Alberton | - When you begin to consider of it logically, you know how important it is for your audio project to have the right voice behind it. After all, voices are persuasive. Even though they often take a backseat in our minds to a person's appearance without the right voice, looks ain't nothin'. And if the voice is all you have to go on for instance, in a radio commercial then the voice becomes the most important thing in the world.

    A person who understands just how to use their voice ca ...

    Tags: , , , , , ,



  • Voice Talent Can Make Your Business Look More Professional
    By: Abe Alberton | - Somewhere along the line, many business people recognize that the best way to become successful is to already appear successful. Most people are not altruistic at the core. Although you hear heartwarming stories of people giving a rookie a chance or patronizing a new business to help a fledgling get their start, these are guardian angel stories, and a business is not going to be able to sustain itself on just one generous customer. You have to convince a lot of folks.

    Benjamin F ...

    Tags: , , , , , , , ,

  • How Do Voice Overs Work For Business?
    By: Abe Alberton | - There are many different kinds of voice overs that we all hear each and every day. They are saturate the media with the messages that make our modern world turn.

    A voice-over talent is an actor or actress who lends his or her voice in order to give personality to an animated character or to be featured in a commercial to name a few. The voice over can be presented live and in person or by professional voice talent someone who the audience usually does NOT see. There are many devic ...

    Tags: , , , , , ,

  • French Voices In The Us
    By: Stephanie Ciccarelli | - When you think of the French or French as a language, images of elegance, couture, Amelie and Ratatouille may pop into your head.

    French is not only the language of love, it's also a very useful and universal language that has found its way into many lands, whether through conquest or substantial settling by French immigrants and emigres to the New World as is the case with speakers in North America representing French Canadians, Acadians, and Cajuns.

    The American s ...

    Tags: , , , , ,

  • Chinese Voices Could Possibly Dominate Business
    By: Stephanie Ciccarelli | - China Rising is the name of a documentary released within the last couple of years, indicating that China, in both trade and voice, is becoming a super power on the world stage, a power that will have the attention of the entire world thrust upon them as they host the Beijing 2008 Olympic Games.

    China, while an economic power, is also a linguistic power with millions of people around the world learning how to speak Mandarin and Cantonese in order to keep up with the fast paced gro ...

    Tags: , , , , , ,

  • An Overview Of The Voice Over Industry
    By: Stephanie Ciccarelli | - Voice over is a very distinct niche within the entertainment and audio recording industries.

    Similar to an ecosystem, there is a natural order of things and diverse relationships that take shape, many of which are symbiotic, or, mutually beneficial to the parties they involve.

    Take humans and trees for example.

    Trees produce the oxygen we need to breathe. When we exhale, or breath leaves our bodies, carbon dioxide is produced as a result. Following ou ...

    Tags: , , , , , , ,



  • Spanish Voices In A Worldly Marketplace
    By: Stephanie Ciccarelli | - It's no secret that the Spanish market is booming in the United States, particularly the Hispanic market.

    After several generations of people from Latin America and South America establishing roots as American citizens in the southern states and the west coast of the US predominantly, the time has come for society to recognize the rich contributions, cultural and otherwise, that our Spanish speaking brothers and sisters have introduced to North Americans, including the beautiful R ...

    Tags: , , , , , , ,

  • How To Use Voice Talent For Your Animation Film
    By: Abe Alberton | - When you are faced with casting a voice actor for an animated production, there are certain things you have to know before you proceed. You can't just decide to make a production and then go hire a voice actor and hope everything turns out all right. Even if you have done a lot of work on the script, it is not going to come together unless you cast the right people for the spots. No matter how good the lines are, if the voice actor does not deliver them properly, then your vision is not going to ...
    Tags: , , , , ,

  • Video Game Voices Give Life To The Game
    By: Terry Daniel | - Video games have evolved a lot since the first one climbed out of the primordial goo in 1958. The first was actually played on an oscilloscope. Years later, there was Pong and Asteroids. No characters, no talking. These days, however, players demand realism, and you can't have realism without video game voices, no matter what anyone tells you.

    When a character is hit, you can't expect him to just take it silently. Where's the fun in that? Whether you are the one being hit or doing ...

    Tags: , , , , ,

  • How To Pick A Great Voice Over Coach
    By: Stephanie Ciccarelli | - Your voice is your instrument and is also the main component of your business.

    That being said, it is crucial that you find the right teacher for you to study with as the decision made will directly impact the outcome of your goals.

    For our purposes, I am going to assume that you are a working professional or are on the brink of starting out as a novice voice actor who wants to study with a teacher to aid in the preparation of recording a voice over demo.

    Tags: , , , , , , ,

  • Why Everyone Should Have A Podcast
    By: Stephanie Ciccarelli | - Why do people start Podcasting?

    The short and sweet answer is that you can reach a target audience and share your message at a very low cost to you.

    For organizations or individuals, this means that you can create your very own syndicated radio show and deliver it over the Internet to attentive and permissive listeners.

    That being said, this is a great way for businesses to market their products or services, educational facilities to deliver on-demand ...

    Tags: , , , , , , , ,

  • Voice Actors Are The Ones Who Sell The Products And Services!
    By: Terry Daniel | - Voice over artists are the ones who make commercials go, and everyone knows that, but it is easy to lose track of how many times in the course of, say, a week, that you hear the work of professional voice talent. If people weren't hiring voiceover artists left and right, there would be a lot of silence or silly music instead of talking. Or you wouldn't have things like phone trees (which may actually be a good thing). So when you think about it, it can be pretty surprising just how many voice ac ...
    Tags: , , , ,

  • Can A Voice Over Artist Improve Your Marketing?
    By: Terry Daniel | - Even though they hear them all the time, in many surprising places, many people may not be aware just how prevalent professional voice talent is in this world of ours. There is simply a lot of need for professional speaking to make certain projects happen. It's just that we are so used to hearing it, we hardly even notice it. But if you have a project that could benefit from professional voice talent, it is in your best interest to consider the many ways that voice over artists can be useful.
    Tags: , , ,

  • Going Green And Branding Your Business Online
    By: Stephanie Ciccarelli | - One of the best ways to be found as a voice actor for freelance opportunities in this day and age is through search on the Internet.

    The ways of the past are no barrier to success for savvy voice over entrepreneurs of the new Google Era. Google has brought more to our fingertips than any other web portal on the Internet, corralling relevant websites and taming the Wild West of the World Wide Web.

    The voice over market was worth over $8.8 billion worldwide in 2005!< ...

    Tags: , , , , , , ,

  • What To Look For When Hiring Voice Talent
    By: Terry Daniel | - Thinking about hiring vocal talent for a voiceover project? The first thing you should do is consider exactly what your needs are, because you are going to have to choose between different types of voice talent and different types of personalities to make your voiceover production shine. For instance, a TV promo voice may be the best thing for one type of project, while theatrical skills may be essential for another. And when you are talking about something as creative as a project like this, yo ...
    Tags: , , , ,

  • Six Questions That Produce Successful Web Advertising
    By: Jerry Bader | - You would think that everyone in business would be able to tell you what they do and why you should be doing business with them; unfortunately the sad truth is many business executives can't. In fact one of the biggest problems in designing websites has always been getting appropriate raw material that can be turned into meaningful presentations: a handful of badly written brochures and a few out-of-date photographs are not going to make much of an impression.

    And now that the We ...

    Tags: , , , , , , , ,

  • What's So Special About Professional Voice Talent?
    By: Terry Daniel | - Now that you are planning a voiceover project yourself, this may be the first time you've considered that guy with the TV promo voice. You know the one. He can make any product sound like a dream. He sure could make yours sound great. You know it would sell in a heartbeat if you had him - or someone just like him - telling the world about what you have to offer. You know somehow that doing your own commercial would be a bad idea. Or would it? You've seen homemade commercials and how bad they can ...
    Tags: , , ,

  • Advanced Audio Recording Techniques
    By: Stephanie Ciccarelli | - Hard Disk / Computer-Based Recording

    One of the biggest trends in recent audio production has been to merge digital audio with computer technology to create a samplebased approach to sound recording. The encoding of audio data into digital memory or onto a storage medium provides us with a means for storing or manipulating defined blocks of digital data. This data can be stored as a soundfile such as .wav, .aiff or SDII.

    Perhaps the most important difference that ca ...

    Tags: , , , , , , ,

  • Podcasting: What You Will Need
    By: Terry Daniel | - There is a lot of technology out there in today's world, especially for people with a lot of talent, like voice talent. A lot of things that make us all freefrom the musician to the writer to the guy who just needs to tell the world he's invented a new kind of widget. We no longer need to stand around waving our creations at the people with the studios because anyone can turn their computer into a home studio. Anyone can make CDs and sell them. Anyone with voice talent can make a podcast.
    Tags: , , ,

  • Ten Stories That Can Sell Anything
    By: Jerry Bader | - Advertising is all about telling your marketing story: a story that your audience can relate to, so that it builds confidence and credibility in your ability to deliver your product or service.

    A well-crafted business story invites your audience to open a dialogue with you, a line of communication that will ultimately lead to a customer and sale for you, and a sense of satisfaction and accomplishment for your new client.

    Effective marketing stories are about unive ...

    Tags: , , , , , , , ,

  • The Role Of Women In Movie Trailer Voice Overs
    By: Stephanie Ciccarelli | - Everybody knows who the movie trailer voice over guy is. The first thing to note is that I said "guy". To put a name to this man of mystery, it's Don LaFontaine.

    It's no secret that the movie trailer industry is a man's world. I happen to be acquainted with and know many gentlemen who record movie trailer voice overs. Rodney Saulsberry is one of them, and his work is exceptional and highly regarded just as Don's is.

    Let's cut to the chase. When is the last time yo ...

    Tags: , , , , ,

  • How To Build A Portfolio Without Giving Your Voice Away For Free
    By: Stephanie Ciccarelli | - There are many practical and rewarding ways to go about gaining experience and prospective clients. When I had a few moments at VOICE 2007 to myself (very rare moments, I assure you), I got thinking about ways that you could create a respectable voice over portfolio without undercutting for work, or worse, giving your voice overs away for free to people who could pay for the service you provided but had chosen to take advantage of you instead. Many beginner voice talent find themselves in a bi ...
    Tags: , , , , ,

  • How To Make Boring Businesses Exciting
    By: Jerry Bader | - Wouldn't it be nice if everyone got as excited about your company as you are? Unfortunately some businesses just aren't very sexy; in fact, some businesses are downright boring. As a consequence, companies that sell commodity products and routine services tend to rely on presentations that load-up on features, specifications, and statistics that may be relevant to anal-retentive types, but hardly compelling to the vast majority of your audience.

    There is no reason why every compa ...

    Tags: , , , , , , , ,

  • Voice Overs To Tell Your Stories
    By: Stephanie Ciccarelli | - People have been telling stories since the dawn of time, drawing upon their voice to convey their messages to others in their circle of influence. Over the centuries, the art of communicating with other people about a given purpose and the transmission of the spoken word, the most powerful, persuasive, and distinctly human tool in any marketers arsenal, has evolved to the degree that you don't have to be in the same room to get a message across, even the same country for that matter. Geographi ...
    Tags: , , , , , , ,

  • Why Everyone Should Have A Blog
    By: Stephanie Ciccarelli | - Blogging is not a passing fad... it's another channel for you to use as a marketing tool and a creative outlet to get more mileage out of your voice over business!

    Learn more about the benefits of blogging and how you can get started to make your mark in the blogosphere. There's no better time to get typing. Blogging as a voice actor should certainly be on your To-do List. There's a very small learning curve and often the software is free to use.

    What are some of ...

    Tags: , , , , , , , ,

  • Quick Vocal Warm Ups That Work Wonders
    By: Stephanie Ciccarelli | - If you've ever had a recording session early in the morning (many of you who are on-air talent will identify with this), you've really got to warm up those pipes to sound professional and alert.

    Coming from a classical singing background and years of 7 a.m. choir rehearsals, I find it really helps if you are up at least one hour before you are expected to perform.

    If you're awake 60 minutes before you hit the mic, you'll be alert (hopefully!) and also may have alrea ...

    Tags: , , , , , , , ,

  • Why You Need A Website Gestalt
    By: Jerry Bader | - 'Wired' magazine published an intriguing article entitled 'Very Short Stories' where they asked a number of authors to create a story in only six words. At first this seems to be an impossible task, but as you'll see it's an excellent example of how the principles of Gestalt can help marketers develop powerful marketing messages on their websites or in any other marketing venue.

    One of the best 'Very Short Stories' was by Canadian novelist, Margaret Atwood, "Corpse parts missing. ...

    Tags: , , , , , , , ,

  • Do Voiceovers Induce Hunger?
    By: Stephanie Ciccarelli | - Sitting down to watch television can be an enjoyable, relaxing experience. However, while a person is contentedly watching a commercial about a food or beverage product, regardless of time of day, there are numerous creative elements trying to persuade stomachs that their master needs to eat, especially if that tummy is subjected to food commercials prior to consuming a decent meal.

    Ever wonder why it is that people react so intensely to these subtle, yet edible suggestions?

    Tags: , , , , , , , ,

  • What's In An Accent?
    By: Stephanie Ciccarelli | - In the international marketplace, it is very important for organizations to be able to both globalize and localize their product information and service offerings.

    That being said, the information presented to their target audiences is only as effective as the means by which it is communicated.

    For our purposes, the vessel or means of communication is via a voice talent performance; in essence, a voice-over recording.

    Now, when I refer to localization ...

    Tags: , , , , , , ,

  • How To Build A Home Recording Studio
    By: Stephanie Ciccarelli | - When a business is in startup mode, usually the entrepreneur looks for ways to cut costs while obtaining all of the necessary objectives to run their business.

    In the case of a voice talent, building a home recording studio is paramount to their success and fundamental to conducting business on a daily basis.

    That being said, a voice talent entrepreneur's highest expense when getting started is the equipment to build their home recording studio. Ideally, a professio ...

    Tags: , , , ,

  • The Next Generation Website Model
    By: Jerry Bader | - Narrowcast Communication-On-Demand Websites

    The next generation of websites will have a vastly different way of communicating information to their visitors. Websites will evolve into true communication platforms that will take advantage of the Web's multimedia capabilities and the Internet's broadband penetration.

    The new website model will have the look, feel, and sound of your very own narrow-cast communication channel complete with audio and video programming and ...

    Tags: , , , , , , , ,

  • Getting Started In Voice Overs
    By: Stephanie Ciccarelli | - When getting started in voice overs, aspiring talent quickly discover that it takes more than just a great voice to succeed in this highly competitive market. Although at first glance, there may seem to be few doors that open for amateur talent seeking voice over work opportunities, the avenues for personal growth, talent development and networking are overly abundant. You just need to know where to find them.

    The notion of becoming a voice over talent usually starts with a comp ...

    Tags: , , , , ,

  • The Brand Story - A Tale Worth Telling
    By: Jerry Bader | - Every Business Has A Story To Tell

    Everybody likes a good story and why not? Stories are entertaining, instructive, engaging and above all human; they connect people to people, and businesses to customers. Stories are about communication and communication is the essence of marketing.

    We have at our disposal the greatest communication tool the world has ever known, the Internet, and we are wasting it. Websites are used as if they were corporate brochures. The techno- ...

    Tags: , , , , , , , ,

  • The Sound Of Business Part 4
    By: Jerry Bader | - STEPS TO CREATING YOUR SONIC PERSONALITY

    1. List all the human attributes inherent in your business personality. An accounting firm may want to project stability, reliability, and a conventional outlook - think the avuncular voice of Walter Cronkite. An advertising agency might want to deliver a hip, cutting edge, in your face creative personality - think the edgy delivery of Chris Rock or Dennis Leary. Now before you get all excited and start shouting, 'how I am I going to af ...

    Tags: , , , , , , , ,

  • The Sound Of Business Part 2
    By: Jerry Bader | - SONIC PERSONALITY STARTS WITH BUSINESS PERSONALITY

    Creating a 'kick ass' Sonic Personality for your business requires that your business have a personality in the first place. Of course every business has one, whether you are aware of it or not, and this is a real danger. Your customers' understanding of who you are, and what you do, as a business, may be very different from the vision you have of yourself. This can be a very serious problem for owner-managed businesses, w ...

    Tags: , , , , , , , ,

  • The Sound Of Business Part 3
    By: Jerry Bader | - HOW TO GIVE GOOD SONIC PERSONALITY

    We live in an age of metrics. Traditional and new media advertising agencies often substitute metrics for understanding. Mathematical models create the appearance of scientific analysis, when in fact they are often manipulated to support a preselected agenda. We all know data can be massaged to conform to almost any conclusion. Besides, most small owner-managed companies can't afford the expense of these agency-driven number crunching solutio ...

    Tags: , , , , , , , ,

  • The Sound Of Business Part 1
    By: Jerry Bader | - BREAKING THE LIQUID CRYSTAL BARRIER

    The Web is an emotionally remote hinterland delivered to us through an impenetrable liquid crystal barrier. How then, can you as a business owner, entrepreneur, or marketing executive connect to a target audience that requires emotional reassurance in order to do business?

    Willy Loman is Dead

    Gone are the days when we sent out phalanxes of sales representatives pounding the pavement, beating the bushes, and generall ...

    Tags: , , , , , , , ,

[1][2][3

Copyright 2005-2009 ArticleSnatch.com - All Rights Reserved.
Privacy Policy | Terms of Service.