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Articles about healthcare communications (0-50 of 430)

  • Healthcare Social Media: The Right Marketing Prescription
    By: Kevin Waddel | - Healthcare companies confront constant change Technology and markets change very quickly the regulatory environment is continuously shifting New trends and competitors emerge without notice

    Healthcare companies also confront a changing communications environment Breaking industry news can require immediate action target audiences range from concerned consumers to highly-educated and discriminating physicians, other practitioners, technicians and healthcare executi ...

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  • Healthcare Public Relations: Outlook Bright For Sector
    By: Kevin Waddel | - According to various sources, employment opportunities for healthcare public relations specialists should grow faster than the average for all occupations though 2012. There is an expected increase of 21%-35% in the number of jobs for healthcare public relations pros that will become available over this period of time. The demand for good healthcare public relations personnel will increase because of the need to keep the public informed about a variety of issues that could affect their daily liv ...
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  • It Infrastructure Utilization In It Services
    By: Chris Mills | - The increasing competition in world trade is compelling every business companies to do the best and show the best to the competitive market. Because nobody is ready to take the risk of downtime, more delay in business process decreases the operational revenues also. Secure and stable business environment is another level of strategy, which needs to be implementing at every business progressing steps.

    The security and accurate IT services are important for every business growth and d ...

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  • Why Earn A Healthcare Administration Degree
    By: Alli Lawrence | - If you are interested in an advanced career in the healthcare industry, working in a management position to supervise or direct other workers, then you'll probably need to earn a healthcare administration degree. A healthcare operation is ultimately a business, and it takes administrative professionals at every level in order to run efficiently.

    According to the U.S. Bureau of Labor Statistics, in 2008 there were almost 600,000 healthcare facilities in the country, including hospi ...

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  • Pr For Healthcare
    By: Timothy Robson | - An organizations survival, existence and success depends on how much the public favours its products, mission and objectives. Public relations (PR) bridge the gap between people and the organization by building favourable attitudes, trust and positive relations. The public image created by PR is essential in the advancement and development of an organization. In order for products to be recognized and enter mainstream business, for new producers to position their products and gain market shar ...
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  • Social Intranet Software Engages Healthcare Workers On The Go
    By: Alberto Stellpflug | - (1888PressRelease) Intranet Connections, provider of an out-of-the-box social intranet software, has been selected by Ontario based healthcare organization York Central Hospital to provide its intranet services to their 2,500 users, providing an effective and accessible communications tool for healthcare workers on the go.

    Vancouver, BC - Intranet Connections, provider of an out-of-the-box social intranet software, has been selected by Ontario based healthcare organization York Cent ...

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  • Application Of Healthcare Video Conferencing For Rural Areas
    By: Deeksha | - As we know, the most challenging task now-a-days is facing healthcare problems, and this is due to a serious shortage of doctors and nurses in rural areas. When there is a situation having only one doctor for 30,000 people, Video Conferencing can best solve this problem. And as many youngsters prefer to migrate abroad because of better opportunities and facilities provided there, It's reflecting in an overall shortage of doctors in India which is becoming a problem in rural areas. Shortage of d ...
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  • How To Use Text Messaging In Healthcare
    By: The Creative Companies | - You may not realize it, but you already have the data you need to increase patient retention and improve business process efficiency through a practice-patient text messaging service. In our last article, we discussed the reasons for using text messaging in healthcare. Now we'll explore some of the ways you can improve health outcomes for patients and improve business outcomes for your organization through a planned text messaging campaign.

    Public and emergency information


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  • The Healthcare Industry And Communication
    By: Timothy Robson | - Healthcare is a fast paced, ever growing and developing industry that contributes to our lives and the economy in general. Everyday something new is discovered to treat diseases and to make the lives of patients easier. Universities, researchers, doctors, biotechnology firms and pharmaceutical companies contribute to this vast industry in numerous ways. Important medical research and their successful results can sometimes be life changing and crucial for the betterment of healthcare in a nation ...
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  • The Rhythm Of Success
    By: Julian Treasure | - In business, as well as in everyday life, we are aware of the importance of being "on the same wavelength" with others, but few people realise the literal truth of this. Sound plays an important role in creating successful relationships.

    Although we all do have predispositions towards vibrating at certain frequencies, a strong external vibration can still alter any of our internal rhythms through the phenomenon known as entrainment, which is the tendency of two oscillating bodies to ...

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  • New Approaches For Healthcare Social Media
    By: Kevin Waddel | - It is becoming essential for those in the healthcare industry to enter the realm of social media. Each day millions of individuals are using social media platforms to find information, including information regarding health related topics. Here are a few new ways to consider using healthcare social media:

    Tweet live. Whether its attending a healthcare conference or from the operating room, healthcare organizations should consider tweeting about it live. Tweeting live from health ...

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  • Career With Health Care Industry
    By: ajaynigam | - As one of the largest commercial industries, the healthcare companies provided more than 14.3 million jobs to medical professionals in the past year; the number grows every year at a significant rate. This sector is ranked eighth among the 20 fastest growing businesses across the world. Companies dealing in this sector claim to generate 3.2 million new wages and salary jobs over the period of 2008 to 2018.

    What benefit can it do to you? This shows that as a Medical professional, yo ...

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  • Virtual Healthcare Staffing
    By: pdnseek | - Managing Virtual Healthcare Staffing
    With the move to electronic health records in almost every sector of the healthcare industry from primary, private practices, to clinics to the largest hospitals, healthcare providers see the need for virtual healthcare staffing or remote medical coding to meet the ever-increasing demands of Electronic Healthcare Records and insurance billing. Virtual teams are teams of people who are physically separated by time and/or space, who primarily interact el ...

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  • Icd 10 Proves To Be A Major Step Forward In Healthcare Software
    By: Shaun Mike | - ICD 10 or the International Statistical Classification of Diseases and Related Health Problems is a way to code diseases, signs, symptoms, findings, causes of injury and diseases, as classified by the World Health Organization (WHO).

    The greatly expanded ICD 10 will replace the ICD 9, which contains only 17000 codes and is considered outdated because of its limited ability to accommodate new procedures and diagnoses. However, the reason why ICD 10 is in news is the new Affordable C ...

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  • The Importance Of Medical Writing
    By: Louise G | - The Importance of Medical Writers in the Healthcare Industry Medical writers are a critical part of today's health care industry. From writing drug instructions to reviewing scientific papers, they are responsible for much of the communication in the field. This article will discuss their roles, and why they promise to become increasingly important to the medical field.

    What Are Medical Writers?

    The roles of Medical writers in the medical field vary dramatically. They w ...

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  • Healthcare Video Production Company Launches Clinical Trials Video Service
    By: Jennifer Aguilar | - Elm City Communications, a healthcare video production company, announced that they are expanding their service offerings to include a Clinical Trials Video Service.

    The service includes production of good clinical practice training videos, trial recruiting communications, trial overview videos for patients considering enrollment in a trial, orientation videos for newly enrolled patients, trial-specific training videos for physicians and nurses in the administration of trial medicat ...

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  • Medical Loss Ratio: Friend Or Foe?
    By: Eric Demers | - As we forge ahead in healthcares post-reform era, one of the hot topics in the industry is medical loss ratio (MLR). MLR is the minimum percentage of premiums that health plans must devote to clinical services and other activities that improve care, rather than to administrative and overhead costs or revenue. For many plans, its a whopping 85 percent. Starting this year, health plans must meet the new MLR mandates or refund the difference to policyholders beginning in 2012. The pressure is ...
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  • The Path To Employment: Searching For Medical Jobs Online
    By: krishrobert | - The internet has radically evolved how we search for medical jobs. Instead of relying on one primary resource (a classified listing of hospital jobs or assistant jobs), we now have a huge amount of career information to work from. There are numerous web 2.0 tools for job searching but its not always clear how to make the most of them. One thing is certain; its not in your best interest to limit your search to a single website. No matter how good the site may be, it wont provide you wit ...
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  • What To Look For In A Freelance Technical Copywriter
    By: Denzil Walton | - Before you begin looking for a Technical Copywriter, it might just be useful to ensure we are on the same wavelength. What actually are these rare beings called Technical Copywriters?

    They are, of course, Copywriters, but not conventional Copywriters. You won't find Technical Copywriters writing ads for chocolates, lingerie, open-top sports cars, vacations or curling tongs. Those are all jobs for Consumer Copywriters.

    Technical Copywriters focus on industrial clients. T ...

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  • The Seven Steps To Thought Leadership
    By: Joy Scott | - Most companies want to be known as thought leaders. Those few that do not probably don't understand how this positioning would positively impact their reputation, their ability to meet their business goals, the value of their company, and their sales.

    There are four major benefits to successful thought leadership:

    a. A successful "push" strategy. Your brand and your expertise are invaluable to customers and stakeholders seeking advice and information

    b. A s ...

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  • Houston Dsl - Link To The Internet
    By: Mike Rogers.. | - Houston is the fourth largest city in the United States and the largest city in the state of Texas. This city has a population of 2.2 million within an area of 600 square miles. Houston is considered the sixth largest metropolitan area in the U.S. as it is the economic center of the Houston Sugar Land Baytown. The state became the seat of the Texas Medical Center where the largest concentration of the healthcare and research institutions are situated and the home of the famous NASA's Johnson Spa ...
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  • Advancements In Hearing Science
    By: Ivans | - Loss of hearing creates an ineffective ability to communicate and could also bring stress, depression, fatigue and a feeling of anxiety and isolation. The speech development of a person who has a congenital hearing loss could also be delayed. It is therefore considered as a serious issue on life that is accompanied with physical, mental, emotional and social well being.

    Aging, exposure to extreme noises, bacterial and viral infections, head injuries, heart conditions, earwax buildu ...

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  • Why Public Relations Is Essential In Healthcare
    By: Andrew Long | - Public relations are an important part of the communications strategy of any business, whether for profit or non-profit and regardless of the industry that the business in question is in. Healthcare organizations are no exception to this rule and in fact, hospitals, clinics and other healthcare facilities and medical practitioners are among the largest consumers of public relations services. Any kind of medical services provider needs both internal and external communications - and needs to have ...
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  • Choosing The Right Medical Advertising Agency
    By: Andrew Long | - As the healthcare industry grows, there is an increasing demand for marketing the services offered by health care organizations. While traditional advertising agencies and marketing firms can sometimes offer services for these kinds of organizations, but there are an increasing number of agencies which specialize in helping hospitals and other health care providers to reach other businesses as well as the consumer with their marketing messages.

    A medical advertising agency is a b ...

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  • Three Reasons Why Doctors Should Care About Medical Tourism
    By: Arlen | - Medical Tourism, defined by Deloitte as the process of "leaving home" for treatments and care abroad or elsewhere domestically, is growing rapidly. The recent US healthcare reform debate has heightened awareness of global care that is affordable, high quality, accessible, and, in some instances, not available or approved in the US. These options are so attractive, that, according to
    Deloitte, an estimated 750,000 US citizens traveled abroad for medical care in 2007 and the number is expec ...

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  • Tips For Finding Freelance Medical Writer Jobs
    By: jim D | - Marketing Medical Writers are generally employed by pharmaceutical companies or medical communications / medical education agencies. They provide editorial services and produce marketing materials over a range of media (print, online, DVD etc.) for each and every therapy / disease area or indication.

    Medical Writers create a diverse range of content for use in marketing, promotion, medical education and training including original manuscripts, articles, newsletter and posters; they ...

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  • Tips For Finding Healthcare Freelancer Jobs
    By: jim D | - Nowadays many agencies work with Healthcare Freelancers who are looking to find new projects and new client accounts to work on. They work with Freelancers employment over the full gamut of communications positions in every discipline including Medical Communications / Medical Education, Healthcare Public Relations, Healthcare Advertising and Pharmaceutical Market Research.

    The Freelancers usually have a pharmaceutical industry or healthcare communications agency background and hav ...

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  • Mobile Advertising In Health Care: 5 Questions To Ask Before You Dive In
    By: beverly ingle | - Delivering relevant ads to interested consumers via mobile technology bears the aura of the Holy Grail for many marketers, retailers in particular. However, the precision of mobile advertising has been lacking and advertisers have entered the waters only cautiously, spending a mere 1.5% of interactive advertising spending according to a study conducted by Forrester Research.

    Recently retailer North Face put a stake in the ground and some muscle behind its mobile efforts with a ca ...

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  • Healthcare's Got Baggage
    By: Michael Brewer | - Several years ago, when a tank of jet fuel was selling for roughly the same price as the Hope Diamond, Southwest Airlines humble fleet of 737s was able to taxi down Americas runways completely immune to the musings of OPEC and the rest of the oil cartel.

    While its chief competitors were tacking on fuel surcharges, never-before-now baggage fees and snatching back bags of pretzels, Southwests stock price flew higher while its operating costs sank lower. Southwest is still th ...

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  • Jobs Up, Group Health Insurance To Follow?
    By: Michael Brewer | - Clouds remain in the U.S. job market, but the sky has apparently stopped falling.

    This news, according to the Labor Departments latest data, is bittersweet for hundreds of thousands of Americans who are still without full-time employment and running out of options for health coverage when COBRA subsidies run out. Wall Street was bracing for a loss of 130,000 jobs in November. But only a tenth as many were shed --- the best employment outlook since the recession statistically b ...

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  • Learning To Understand Learning
    By: Amith Ghosh | - Learning is an important part of our lives. However, education has historically catered mainly to children and young adults, because the brain was thought to be at its most malleable during the formative years.


    Although the learning process during this time is extremely important, the brain’s development is no longer thought to be “hard-wired” and immutable thereafter.


    Rather, the brain is an extremely adaptable organ that can be compared to any ot ...

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  • How To Choose The Right Healthcare Pr Firm For Your Company
    By: Schwart-PR | - Businesses that specialize in healthcare, pharmaceuticals, life sciences and medical devices often count on a public relations firm to help them refine their messages and to deliver them in a clear manner to audiences that may include patients, physicians, advocacy groups, investors, payors and key thought leaders. When medical companies are looking for the right PR agency, several factors should be considered.

    First, healthcare companies must decide whether their requirements matc ...

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  • Seven Reasons To Have A Digital Personal Health Record
    By: Victor E. Battles, M.D. | - A digital personal health record (PHR) is a computer-based software application that allows you to store a variety of personal health information including illnesses, hospitalizations, encounters (i.e. visits and communications), journal information in between doctor visits, medications, allergies, immunizations, surgeries, lab results, and family history. The personal health record differs from an electronic medical record which is a similar application with much more all-encompassing features ...
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  • Health Care Online Degrees: Online Learning & Career Growth
    By: Frank Johnson 1 | - Online Health Care Degrees encompasses studies in the management, treatment and prevention of illness, or the rise thereof, in the community. Health care professions include the medical sciences, pharmaceutical, dental, nursing laboratory/ clinical science as well as allied health care professions (these are clinical healthcare professions distinct from those aforementioned e.g. professions such as radiology, abortion, midwifery, massage etc). Allied Health care professionals work in a health ca ...
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  • Career Opportunities In Healthcare Management Through Online Healthcare Training
    By: Frank Johnson 1 | - A healthcare administration career via online healthcare management training requires no medical background. This is the field relating to the leadership, management and administration of healthcare systems, hospitals and hospital networks. Healthcare administration covers a broad area of activities and there is usually a set of factors that determine the types of jobs that need to be done to run any given facility; these often include the size and scope of the facility in question and the kinds ...
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  • Internal Communications: Planning The Plan
    By: Michael Reichard | - Many companies focus on communicating to their external audiences; segmenting markets, researching, developing messages and tactics. This same care and focus should be turned inside to create an internal communications plan. Effective internal communication planning enables small and large organizations to create a process of information distribution as a means of addressing organizational issues. Before internal communications planning can start some basic questions need to be answered.
    ...

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  • Biotechnology In Health Care
    By: Dr Deepa Goel | - The world has witnessed extraordinary advances in science over the last few decades. With this growth biotechnology has emerged as a major area of interest covering a broad range of scientific activities in sectors such as food, health and agriculture. Red or Medical Biotechnology, a specific stream of biotechnology with a focus on medicine and health care, has become an integral part. Medical biotechnology extends beyond medicines and diagnostics into cell and tissue engineered products, and in ...
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  • Consumer Directed Healthcare - A New Trend
    By: Danish.abdullah | - Gone are the days when the maxim that ruled the healthcare industry was "Build it and they will come", under the impression that that if people knew where services were located they would find their way to the clinics.

    In post liberalisation India the healthcare industry is waking up to the fact that the consumer has to be pursued and enticed into visiting healthcare facilities of a particular brand and to buy healthcare products of a particular brand. With the government permitt ...

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  • Healthcare Communications
    By: Michelle1 | - Healthcare Communications is improving day by day. The agencies with almost dormant healthcare clients are also waking up to the fact that the pharmaceutical industry will gather momentum within a short time. Advertising agencies are projecting growth rates depending on the potential of their healthcare clients in the months to come.

    At present, most of the healthcare business is limited to the fraternity of doctors but with the passage of time advertising agencies want to direct ...

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  • Doctor"€™s Practice Web Marketing
    By: Michelle1 | - History recur itself in terms of Healthcare Marketing. The secret of homemade medicine has always shown miracles. The doctors themselves adapted many of these homemade medicine formulae. These medicines were of great potential value. Practice of medicines such as pain-relievers and allergy medicines are always in practice from the earlier times.

    As doctors prescribed the usage and values of medicines, marketing of drugs was total wastage of time. Advertising was made to target th ...

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  • Medical Marketing Solutions
    By: Michelle1 | - Emdcommunications offers various kinds of Medical Marketing Solutions through its website. By combining market research and an in-depth study of your marketing goals, we build marketing campaigns through our web site to maximize your exposure for new patient referrals and provide a clue for the expansion of your medical practice. We offer the healthcare industry the ability to communicate effectively and efficiently with existing and prospective customers. Whether producing an enrollment welcome ...
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  • Online Medical Practice
    By: Michelle1 | - In todays market, hospitals, clinics, group medical practices and individual healthcare professionals with effective websites have a competitive edge.

    Traditionally most of the growth in Online Medical Practice has been through healthcare partnership or by word of mouth. With growing usage of Internet for healthcare management needs in UK, and US you can ensure the visibility of your practice with minimal effort.

    You may be having your medical practice website o ...

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  • Why Healthcare Marketing Is Essential
    By: Michelle1 | - We can already see that the medical industry is rapidly increasing at a tremendous pace. Patients are not only demanding timely service and quality care but they are also demanding paramount customer satisfaction.

    In the medical industry Healthcare Marketing is not just advertising. There are sure marketing techniques to enhance your marketing nitty-gritty to the customer-desired level.

    Good Medical Marketing Techniques:

    In a good marketing plan the ...

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  • Don't Talk Down To Your Patients
    By: Jo Ann LeQuang | - It is important for healthcare organizations, hospitals, medical organizations, even other organizations dispensing medical and health knowledge to communicate with ordinary people. The demand for medical information on the web is enormous. But while the Internet exposes laypeople to often complex medical texts, most organizations do the opposite. They try hard to make medical treatments and conditions sound overly simple using very basic language. Writing a dumbed-down article may not work. Fir ...
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  • Easy But Powerful Brochure Writing Tips
    By: Jo Ann LeQuang | - Medical device manufacturers, drug companies, and hospitals spend a lot of time and money writing brochures. High hopes ride on these brochures, but the reality usually turns out to be a disappointment. The brochure fails to accomplish its objective. Even the writers who worked on the brochure realize it went awry, but very often, everyone is at a loss to explain why it failed.

    Most people think that the obvious reasons are to blame: was the writing bad? Maybe the images were lous ...

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  • Do Your Patients Understand You?
    By: Kelly Robbins | - How do you know?

    A recent USA Today article states that miscommunications between patients and health care providers are increasing the chances that people who need medical care will be hurt or killed in the process.

    The article sites a report done by the Joint Commission Healthcare Accreditation Group which states that cultural and language barriers pose problems for patient-doctor communications, as well as poor general literacy skills.

    The group's ...

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  • Looking To Sell A Healthcare Company - Consider An M&a Advisor
    By: M&A Guy | - Perhaps the most important business transaction you will ever pursue is the sale of your business. Many healthcare business owners attempt to do it themselves and when asked if they got a good deal, many respond with "I think so," or "I got my asking price," or "I really don't know," or "It was a disaster." Often times these very capable business people approach the sale of their business with less formality than in the sale of a home. The purpose of this article is to answer the questions - Wh ...
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  • Marketing To Communities Of Color!
    By: Gayle Wiegand | - Marketing Communications in the U.S. is no longer a one-size-fits-all proposition. Effective message delivery to all residents of the United States requires that we examine the unique consumer behaviors of the country's communities of color.

    The designation community of color may be applied to a wide spectrum of minority and ethnic groups. According to the 2000 U.S. Census, approximately 30 percent of the U.S. population currently belongs to a racial or ethnic minority group. Th ...

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