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Articles about Seth Godin (0-50 of 107)

  • How To Generate Sales Leads-21 Lead Generation Ideas You Can Execute Today
    By: Igor Kheifets | - There's a lot of misconception and controversy about list building and lead generation. If you're not a guru and don't have an access to one-then you can easily get confused about what works and what doesn't when it comes to generating sales leads online.

    I would like to clear up all the fallacy and give you a list of ideas you can execute to generate targeted leads (free and paid) ASAP.

    What I share in this post is not a concrete and absolute truth. I can only speak ab ...

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  • Training Too Much Of The Martial Arts Is Not Good
    By: Jim Liu | - Consumption is something that is out of control in Americans lives. The inability to take smaller bites and segments to consume has lead us on a dangerous path. We need to temper our emotions and take things in smaller steps.

    Training too much can lead to injuries and personality clashes. People are unable to control themselves, and when it comes to training, they train too much and eventually get injured. Moderation is something in our multi-task society is something that we have t ...

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  • Personal Development And Success In Your Work From Home Business
    By: David Lazear | - Your capacity to succeed in working from home in your home-based business will only be as strong as you are as a person. Personal development is life or death to the success of your business.

    Business consultant and mentor, the late Mark Hughes, founder and first CEO of Herbalife International, taught his distributors that they should spend more time on personal development than they do on their business.

    The truth is that the only thing that can mess up your succe ...

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  • 7 Powerful Strategies To Grow Your Business
    By: Kellie D'Andrea | - Every year businesses plan on how they are going to grow their business. The create performance goals and strategies that are expected to generate results. Here are 7 powerful strategies that should be addressed in every marketing plan.

    1)Positioning

    Positioning is the bridge that connects everything together around your brand promise and creates the brand equity that is critical to the success and growth of any business and therefore the most important component to t ...

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  • Sicherer Arbeitsplatz
    By: VIB4VIP | - Was ist ein sicherer Arbeitsplatz heute ?

    Wir sind in dem Glauben aufgewachsen, dass es uns Sicherheit gibt, fr eine groe Firma zu arbeiten. Heute mssen wir den Begriff Sicherheit neu definieren und an die heutige Zeit anpassen. Denn die Zeiten haben sich gendert und die Regeln haben sich gendert.
    Frher war es sicher fr eine groe Firma zu arbeiten. Heutzutage gibt es in allen groen Firmen Entlassungen und Einsparungen. Und das nur, weil Sie ...

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  • Do You Have Leadership In Your Pre Paid Legal Business?
    By: Brian A Primeaux | - I've been reading Seth Godin's powerful book tribes and have come away with a number of takeaways and I'm going to go through five of those with you here.

    Tribe social networking is the newest trend in blog syndication and promotion. It brings highly targeted visitors to your site, adds social proof, and helps to improve web site traffic, while at the same time helping you to form great relationships with like minded people.

    So, just what is a tribe social network? If ...

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  • Marketing For Business Consultants - How To Develop Your Own Personal Brand
    By: Ben | - The next phase to attract new clients for your business isn't necessarily in the way of snazzy marketing techniques, it's bigger than that. So what is it and what do business consultants and professionals need to know to stay ahead of the massive changes that are about to occur in the realm of marketing their services?

    It's personal branding!

    What is personal branding?

    It is your own personal signature that is unique to you and to you only. It leaves an ...

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  • Seth Godin's "tribes: We Need You To Lead Us!"
    By: Ryan Round | - Seth Godin is the author of several books on marketing, or more particularly, on Internet marketing, such as the ground-breaking 1999 bestseller, "Permission Marketing".

    Godin is also the guy who set up the popular social networking site, Squidoo.com.

    His latest book, Tribes, published in 2008, is a stimulating read for anybody interested in leadership in today's fast-changing, interconnected world.

    Many of Godin's ideas are responses to the new co ...

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  • Two Tried And Tested Methods Of Generating Sales On The Internet
    By: David Hurley | - It is as true on the Internet as on the high street that people love buying stuff, especially if it's been recommended to them by a trustworthy source, but they hate being sold to, especially if the salesperson is somebody they've never seen before.

    With that in mind, we have to ask ourselves what is the best way for work from home Internet entrepreneurs to generate sales with an online business?

    A lot of people think the answer is to build an anonymous, impersonal webs ...

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  • Video 14: Squidoo For More Free Traffic At Phreeblog.com
    By: becky barnes | - Are you an enthusiast or expert on a certain subject? Are you willing to share your knowledge to the world? How about making money online while sharing your passion to the world? Squidoo makes all this possible.

    In this article, you will discover what Squidoo is, what cool features and benefits it has, and most importantly, the fun and effective ways to make money with Squidoo.

    Ready? Let's begin.

    What Is Squidoo

    Squidoo is a content-shari ...

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  • Why Write A Non-fiction Book ?
    By: Raj sharma | - The truth is that very few non-fiction authors make much money from their book alone. Publishing a book and getting nationwide distribution is an exorbitantly, and in most cases prohibitively, expensive process. Its time and energy intensive, and will take massive amounts of resources. In fact, non-fiction authors will spend anywhere from $400-800,000 before they even break even with book sales (anywhere from 200-350,000 copies sold). So if its that difficult and expensive, whats the po ...
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  • Why You Should Never Buy Email Lists
    By: Jason James | - You have two choices when it comes to getting an email list: you can either build your list or you can buy your list. Frankly, this isn't much of a choice. The harms of buying an email list far outweigh the benefits, so it shouldn't even be an option. Email marketing isn't about the size of your list, it is about the relationship that you have with your subscribers. Traditional list building involves you giving someone something in return for their name and email address. By purchasing an email ...
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  • Mediocre Attitudes And The Downfall Of Greatness
    By: Kevin Burns | - It all started innocently enough as I was looking for casters. I had this idea for a piece of exercise equipment and decided to build a prototype but I needed casters - those swivel wheels that go under office chairs, carts, etc. I had to ask three sales clerks where to find them in the big box hardware store before the third clerk actually looked in the computer to figure out where they stocked them. Reluctantly, I purchased four casters from them. It turns out that it wasn't just the service t ...
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  • How To Move Beyond An Overwhelming Big Business Project
    By: Leslie Hamp | - Does this sound familiar? You made a commitment to tackle a big project for your business. Maybe it's rebranding your business, creating a new website, or launching a PR campaign. At first, you're on fire. Then, a phenomenon defined by marketing expert Seth Godin occurs. It's called the "dip." What started as an "I'm excited about this and ready to pull out all the stops to make it happen," suddenly feels nearly impossible.

    Here are several tips to get through the 'dip':
    ...

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  • 7 Key Marketing Skills You Should Work On
    By: Igor Kheifets | - 7 Key Marketing Areas

    There are a total of seven key areas you should be focusing on if you want to breakout of mediocrity. Whether you're affiliate marketer, network marketer, blogger or web designer - these skills apply to you. In fact, they apply to anyone who is even remotely connected to marketing and sales.

    90% of Internet Marketers spend 90% of their time on irrelevant and inefficient activities. The sad part, however, is that most of them don't even realize tha ...

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  • Social Web Results
  • "What matters now" Shared By: dreamreaper - Seth Godin got about sixty people together to answer the question, “What matters now?” The respondents include Hugh MacLeod, Alan Webber, Tom Peters,...

  • 70 Words of (Unconventional) Wisdom for 2010 - Bill Taylor - Harvard Business Review Shared By: wendytarr - As the year 2009 — as... my friend Seth Godin , the innovator, writer, and blogger extraordinaire, has persuaded 70 other innovators, and...

  • What matters now! « Instsignpost's Blog Shared By: ReadoutSignpost - Apparantly our good friend Seth Godin has got 70 “big thinkers” to contribute to a free eBook called “What Matters Now” with inspirational articles...

  • 5 Ways to Promote Your Startup – woorkup.com Shared By: Lowert - Seth Godin (born July 10, 1960) is an American author of business books. Godin popularized the topic of permission marketing. From Wikipedia

  • Seth Godin on the tribes we lead Shared By: yoomeehq - http://www.ted.com Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes.

  • SPOS #181 - Seth Godin Talks About What Matters Now | Six Pixels of Separation - Marketing and Communications Podcast -... Shared By: mitchjoel - If there is one name that comes immediately to mind when people think of "marketing", it is Seth Godin. Beyond being a best-selling business...

  • 10 Tidbits of Unconventional Wisdom : Managing Shared By: EconomyHeroes - –Seth Godin “Inspiration is for amateurs. The rest of us just show up and get to work.” –Chuck Close “The conventional view serves to protect us from...

  • The top 15 ways to get on with TechCrunch Europe, and maybe other media Shared By: mikebutcher - News is a Purple Cow – UK translation: Man Bites Dog Much has been made of Seth Godin’s Purple Cow concept. That the way to get noticed is to, er,...

  • 5 reasons how Droid’s marketing tactics is working over iPhone Shared By: kjxxtw - Just another Globalthoughtz | Right to Information weblog In one of his presentation, Seth Godin had  spoke of wining customer by polarizing them.

  • Re-capitalism,’ ‘good dumb’ ideas, and other gems from 70 big thinkers Shared By: citizen_bob - Seth Godin recently put together an ebook titled What Matters Now, which features the observations of 70 of... By Joe McKendrick | Dec 16,...


  • The Otaku In The World Of Trucking' Sales
    By: i80equip | -
    Talk to the no. 1 business blogger of the 21st century (who just happens to be Seth Godin), and hell tell you, you want to be otaku. Otaku is Japanese for a person with an obsession. In todays workplace especially, you really cant get far without a healthy obsession or two. Otaku are specialists in what they do, and masters of their trade. They focus on one thing, and earn themselves the reputation of being exceptional at what they do.
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  • Building Your Personal Philosophy For Success
    By: Colleen Francis | - Throughout my career as a sales person and as a sales trainer, Ive noticed that thetop 10% of professionals in this field all share a passion for what they do. Its not just that they have a knack for connecting with people and getting them to buy more goods or services more often. They also put a lot of thought into how they sell, how they work with people, and about why their personal approach works well for them. In essence, top performers have a personal philosophy for suc ...
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  • Why Write A Non-fiction Book ?
    By: 3kavita | - When people approach me about writing a non-fiction book, my advice often disappoints them because of their expectations about the publishing world. There seems to be a pervading myth that simply publishing a book, on its own merits, is enough to bring fame and fortune to any author. This may come as a surprise, but if your purpose in wanting to write a book is to make money, then read on as I shed some light on the real truths behind book publishing.

    The truth is that very few no ...

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  • Commission Rituals Review - Rake In The Dough With Blogs
    By: Matthew Lighn | - Did you ever ask yourself, why you setup blogs, or your reason for doing so? Now, the web there are more than 70 million weblogs, and one might wonder - what purposes do they pursue?

    Until recently, making money online was not easy for many people. A a couple of years back it was difficult to earn something online until the WEB 2.0 era had came.

    Today, things are different. Blog fever amplifies day by day, and everyone, who has heard something about blogs, wants to ...

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  • Commission Rituals Review - How To Make Money With Blogging
    By: Matthew Lighn | - Have you ever asked yourself, why you create blogs, or your reason for doing so? Now, the web there are more than seventy million weblogs, and one might wonder - what purposes do they pursue?

    Until recently, making money online was not easy for many people. A few years ago it was stressful to earn something on the web until the WEB 2.0 era had came.

    Nowadays, things are different. Blog fever grow by the day, and everyone, who has heard something about blogging, want ...

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  • What Is The Next Twitter?
    By: John Bateman | - So, as Moore's idea diffusion curve dictates Twitter is reaching the early and late majorities. Like Bebo, Myspace, YouTube and Facebook before them Twitter is reaching its maturity. We see the celebrity and mass market adoption of the media booming. However, like I did Facebook, I judge a social network's maturity by when my parents sign up, and yes my dad has just joined Twitter.

    I have been reading Seth Godin's book "Purple Cow" recently and it has led me to the questions: What ...

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  • Do Content Management Systems Matter?
    By: Kevin Bushey | - Unless you've been hanging around those caveman guys still fighting GEICO recognition, you have probably heard about content management systems (CMS. With the advent of Web 2.0 tools and open source software, going down the research road of what is the best system to consider can be a daunting task. You can google CMS and find out there is more that you do not know out there on various open source systems and what they can do.

    Like any technology solution, it pays to spend some ...

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  • I Love Seth Godin
    By: Pam White | - I just got a new blog from Seth Godin. I love Seth Godin. There isn't anything he says that's not worth listening to, looking at, and really taking in. Every one is a "head's up!"

    This one was about College graduates. They are not finding jobs. According to Seth, only 20% are being hired. He spelled out a plan for the other 80%.

    This is directly from him - and it's worth repeating:

    "How about a post-graduate year doing some combination of the followin ...

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  • Free Traffic Tactics And Strategies
    By: Jeremiah Cooper | - Web content developers feel good anytime their online work is received well by online users. There are also various ways through which website owners can gauge how well their online page is performing. The simplest method is to put a counter at the bottom of the page which adds up the count incrementally every time the webpage gets previewed by different online users. Another technique that an online site owner can apply to measure their performance is by using advanced web administration tools ...
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  • Kick Start Your Online Business
    By: Janet Giacoma | - The economic turmoil has sent a lot of businesses in a downward spiral. Numerous people have been badly hit in these tough times and you may be having your doubts about investing in an online business. However, let me disperse the myth about internet business.

    In spite of all the negative economic reviews, online business is a booming industry now. As per the U.S. Census Bureau report published in the first quarter of 2008, online businesses generated about $32.4 billion. In comp ...

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  • Modern Sales And Marketing Myths And Realities
    By: David Lazear | - In today's world the old lines between sales and marketing have been blurred. They are really two sides of a single coin.

    Sales and marketing, as we have known them, are dead. We're living in a whole new world which calls into question all of the conventional wisdom about sales and marketing - wisdom which has worked for many years.

    Let's take a look at what's changed by looking at some of the sales and marketing myths which are popular today:

    MYT ...

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  • Seo Tutorial Web Marketing
    By: Kristy Mills | - Let's begin with marketing. Simply stated, it's spreading information about something, be it a product, service, information or even marketing your time. From Wikipedia, "Marketing is defined by the American Marketing Association as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large". Web Marketing is simply the application of marketing principles on the internet ...
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  • Are You A Purple Cow?
    By: Traci Vanover | - There is no such thing as a free lunch, but there is such a thing as free promotion. And believe me, in these trying economic times, free is a word that everyone should be paying attention to.

    Ask Yourself This Question -- What Makes You Unique?
    Your mother always told you there was nobody in the world like you. She was right, you know. Author and marketer Seth Godin takes that concept one step further in his book, Purple Cow. In Purple Cow, Godin tells business owners to t ...

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  • 12 Blogging Tips To Make Money Blogging In 2009
    By: Forest Marie | - You can make money blogging. If you have yet to jump on the blogging train no worries it's not too late to grab your ticket to blogging profits. Social media is just really starting to boom in 2009 and I doubt we will see the cap on its growth any time soon and possibly ever. Some of the top social sites out of the 1000's are MySpace, Facebook, Twitter and LinkedIn. Social media has not killed the blog, there is no reason you cannot leverage off the two and combine these two powerful methods.
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  • Ways To Make Money With Squidoo: How To Make Squidoo Your Non-stop Moneymaking Machine
    By: Jeremy Gislason | - Are you an enthusiast or expert on a certain subject? Are you willing to share your knowledge to the world? How about making money online while sharing your passion to the world? Squidoo makes all this possible.

    In this article, you will discover what Squidoo is, what cool features and benefits it has, and most importantly, the fun and effective ways to make money with Squidoo.

    Ready? Lets begin.

    What Is Squidoo?

    Squidoo i ...

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  • What Are You Doing To Avoid Change In Your Financial Advisor Business?
    By: Simon Reilly | - Seth Godin's quote, "Change doesn't fail because it is too early, change fails because it is too late", resonates as I am reminded that 54% of financial advisors will do anything to avoid change.

    Like the frog, 54% of financial advisors hate change so much, they will sit in a beaker of water on a hot plate until it is too late failing to create a written vision, business plan, 90 goals and time management plan.

    The same 54% of financial advisors lulled themselves in ...

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  • The Real Journey To Success
    By: John Kenworthy | - Every bookstore has a section filled with the latest and greatest books on 'instant success' and how it can be yours by buying this book. The front cover picture promises you a smiling and happy and wealthy future and the long kept secret is now yours, just by opening the page.

    After 35 years life experience, I thought to bring you some rather bad news: "There are no short-cuts to your success".

    Sorry. Myths and legends abound, but to paraphrase Seth Godin in Permis ...

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  • How Tribes Are The Magic Groups Which Secure Your Profits
    By: Jeffry Evans | - I've been reading Seth Godin's powerful book tribes and have come away with a number of takeaways and I'm going to go through five of those with you here.

    I'd heard good things about this book from friends and business colleagues and it was definitely warranted.

    Now you may be starting to whine saying "I don't like reading" and that's fine. This book is an easy fast read and the sections are broken down into 1 - 2 page chunks so you can read at your own pace even ...

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  • Squidoo And You: What To Do To Make Money On Squidoo
    By: David Hurley | - Squidoo.com was set up by permission-marketing guru Seth Godin. It is a website that makes it easy for anybody to create web pages (called lenses) on any topic of interest to that person.

    The lenses can be about anything, such as ideas, fashions, people, places, sports, hobbies, pets, products, religion, philosophy, politics, and of course, business. People who generate lenses are known as lensmasters.

    The main purpose of a Squidoo lens is to recommend, advise and p ...

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  • Fire Customers As Neeeded For Profitability
    By: Daniel Sitter | - Do you really want and need every potential and existing customer? Is every customer right for your business? Perhaps not. I recently wrote concerning this topic in my article "When To Fire a Customer" and needed to further expand upon those thoughts. Seth Godin says "If you've got something worth paying for, you gain power when you refuse to offer it to every single person who is willing to pay you."

    John Reese notified me over the weekend that my Idea Sellers blog made the final ...

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  • Why Seth Godin Is Wrong About Podcasting
    By: Gihan Perera | - I've just finished reading Seth Godin's book Small Is The New Big. It's a collection of random blog posts made into a book (Now that's an easy way to write a book!)

    I love Seth Godin's stuff, and I've got most (all?) of his books.

    But I think he's wrong about podcasting.
    A podcast is like an audio newsletter delivered straight to your computer or iPod.

    Under the heading "Why I don't have a podcast", he gives three reasons:

    You ...

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  • Squidoo A New Permission Based Marketing Forum
    By: Smiley Webb | - Here is something really cool I thought you all might be interested in listen to this folks they're claiming this is the future for all marketing including adsense. Read my little blurb about possibly the wave of the future below.

    A permission based marketing forum called Squidoo has been started by Seth Godin he's an early pioneer of "Viral Marketing".

    Nearly ten years ago, Seth founded Yoyodyne, which originated the idea of permission marketing online. After Yahoo ...

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  • Create A Viral Marketing Strategy To Drive Traffic To Your Website
    By: Donna Gunter | - Viral marketing can best be described as a marketing campaign that permits you to reach a large number of people quickly online, much in the same way a human cold virus might spread throughout an office complex. The online equivalent of word-of-mouth marketing, viral marketing permits people to pass along marketing material to friends, customers, and colleagues so that the marketing campaign catches on and spreads like wildfire. Because many online distribution channels are free or low cost, vi ...
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  • Gatting Past The Gatekeeper
    By: Jeffrey A Solochek | - These days when making a cold call it is important now more than ever before to make yourself different from the pack.. When you apply for a job that is advertised in the paper your app. will be amongst a thousand others. The same goes when you are calling a business, unless you leave a totally unique message for the person you are trying to talk to you will never hear from them.

    I had a company for many years where cold calling was an every day thing. I knew from my work for so m ...

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  • We Haven't Used Those People Up Yet...
    By: Kim Klaver | - "The challenge of success in the network marketing world is not about 'how do I change the worldview of people who are biased against me?' it's 'how do I find the people who are biased for me?' because we haven't used those people up yet."

    So said Seth Godin to John Fogg in an interview last December.

    Let's divide people up into three groups:

    1. Biased against network marketing (mlm - multilevel marketing)
    2. Biased for network marketing
    ...

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  • Are We Abusing Word Of Mouth?
    By: Kim Klaver | - In a piece called Ponzi, Pyramids, MLM, Ads and WOM...(WOM=Word Of Mouth), Seth Godin writes:

    "The next kind of pyramid scheme is certain kinds of MLM (vitamins, often)...

    In this case...there's also an attractive side benefit. You get the energy bars or the web traffic or the perfume or the herbs. The product often hides the underlying structure of the business, but in particularly loud versions, it's pretty clear it's just a pyramid scheme...

    "Once ...

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  • If I Were Starting A Network Marketing Company, Continued
    By: Kim Klaver | - "If I were starting a Network Marketing company, I would say, what's a different group of people that want to hear a story about how to succeed with network selling? What words, phrases and images do I use to help them understand what it is I have to offer?" (posed by Seth Godin)

    People in the new group I'm proposing - amateurs and hobbyists doing network selling - have a different worldview about other practices too.

    For years we've been admonished to "Treat it lik ...

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  • If I Were Starting A Network Marketing Company...
    By: Kim Klaver | - "If I were starting a Network Marketing company, I would say, what's a different group of people that want to hear a story about how to succeed with network selling? What words, phrases and images do I use to help them understand what it is I have to offer?"

    So opined our friend Seth Godin in an interview with John Fogg this past December (and thanks, gulliver, for bringing this comment to my attention.)

    Why a "different" group (than those we have now)?


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  • How To Write Articles Quickly
    By: Patsi Krakoff, Psy. D. | - Yuck, it's that time again, newsletter time. Are you stuck in front of a blank page or computer screen? Do you struggle each time you have to write? People seem to find all other tasks preferable to writing an article. We have a friend who finds himself washing out socks instead of writing. There's a term for it: "shaving the yak."

    Originally coined by Seth Godin, marketer and author extraordinaire, "shaving the yak" means that when faced with writing, some people find themselves ...

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