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Articles about Klaver (0-50 of 175)
- Here's To Those Who Dare To Think Different...you
By: Kim Klaver | - Do you remember when Apple Computer celebrated and called out to these kinds of people?
Here's to the crazy ones.
The misfits.
The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They're not fond of rules
And they have no respect for the status quo.
You can praise them, disagree with them, quote them,
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Have You Learned A Language That Isn't Spoken By Regular People (=consumers)?
By: Kim Klaver | - TED: So, what do you sell?
LULU: Oh! We have unique, patent pending, proprietary and unique nutraceuticals, the best out there, backed up by medical experts and scientists. And..
What do you want to do now? Go towards this person or away from them?
The CEO of one of the largest advertising agencies in the world said that to create messages that win over consumers,
"You always have to put yourself in the shoes of the consumer. It's not w ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- And The Leading Cause Of Stress Is...
By: Kim Klaver | - "Reality is the leading cause of stress among those in touch with it." - Lily Tomlin
Compare two lists of ten ways to cut back on stress.
List #1. Top item: Find An Outlet - A hobby, like fishing
List #2. Top item: Be passionate - About how your work improves people's lives
Which one do you think would help YOU more?
Something to ponder for those who pick #1: Why does your work have to be something so unpleasant and stres ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Real Customers Don't Defect...
By: Kim Klaver | - One interesting thing about the network marketing business...
You often hear of recruiters defecting - leaving in a group and going to another company, like a group who left BodyWise to go to Pharmanex a couple of years ago. It happens all the time in our business.
When a company crashes, like Excel did, different top recruiter groups stick together to go to different places. In Excel's case, one group went to Shaklee, another to ACN, and a few others elsewhere.
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- The Great Players Of The World.
By: Kim Klaver | - Doug Rushkoff ("Get Back in the Box") is not the only one who insists that the work one does can and should indeed be something YOU so enjoy that it feels like play - not something to be "compensated for" because it's so dreadful, and so non-motivating that you only live for the weekends.
Yes, this includes those who are entrepreneurs and network marketers. Why not first find something to do that you love to do and get really good at? And when you have found that, find ways to do ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- More Women Giving Up Work Outside The Home
By: Kim Klaver | - The New York Times reported that women are "stretched to the limit" raising a family and working outside the home, and that they are choosing to stay home more these days, after four decades of marching to work.
"Most of us thought we would work and have kids, at least that was what we were brought up thinking we could do -- no problem," Ms Stason-Short said. "But really we were kind of duped. None of us realized how hard it is." (New York Times 3.2.06 P.1)
With mor ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- What Else Could Come Stuck To A Pop Bottle?
By: Kim Klaver | - So, you're looking for innovative ways to introduce your product and not be just another one of the hundreds out there?
How can you stand out?
Here's a unique idea cooked up by a college student in Australia. She wanted to introduce a new little magazine, and wanted to bypass the usual distribution channels, which are already packed full and hard to penetrate without a big name.
So she got inventive and instead of putting her mag on the magazine rack ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- For Love Or Money?
By: Kim Klaver | - On a call the other night, one gal said she was changing companies because the one she was with wasn't paying enough for amassing customers, which is what she wants to do in her networking business.
She's one of those who likes to find a product she loves, and then get customers.
Anyway, her old company was paying under 10% commissions on her customers' orders, and she found another one, with a similar product she liked, that was paying almost twice as much.
...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Did We Fall Out Of The Box?
By: Kim Klaver | - In his delightful and thought provoking book, Get Back in the Box, Doug Rushkoff explains how so many American companies have become the faceless, soulless things we love to hate.
When there's no one running the show that loves doing the thing the company is supposed to do best, e.g. make telephones, or cars, and the focus those at the top is on betting bigger, more profitable, being #1, being more efficient, spending more on marketing than on making their product better, somethin ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- How Would You Improve It?
By: Kim Klaver | - You have ideas. Ideas about what can be done to improve Network Marketing.
For example, what do you think can be done to:
1. Improve its image.
2. Improve the results you are (not) getting.
3. Improve how they pay you.
4. Make it so it's more fun to do it.
5. Attract better people.
These are starter ideas.
Please submit your ideas on what you think can be done as if someone who can make the changes you request, is ac ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- On Language Women Hate...
By: Kim Klaver | - Even though the business of direct sales and network marketing is made up of 80% women, the language used in front of the room and on websites, in autoresponder emails and everything else from corporate and upline is basically male.
Business as the art of war.
Language such as "We're going to explode your downline" or "explode" or "ignite" your business. But men are the ones who explode things. Women don't. We tend to be the ones to pick up the pieces. We might for ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- What Makes Nm Good? Pt. 2
By: Kim Klaver | - "I felt that I could make a difference. That's the best reason to go into business -- because you feel strongly that you can change things."
-Richard Branson, chairman of the Virgin Group, a privately owned conglomerate that has spawned such companies as Virgin Atlantic Airways, Virgin Interactive, Virgin Megastores, and Virgin Records.
p>Story's here
p>Sometimes, someone starts their network marketing business because they want to make a difference i ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Should I Tell Her How Many Miles She'll Have To Drive?
By: Kim Klaver | - Two nights ago I did a teleconference,
"Can honesty bring back respect to Network Marketing?"
I described 5 half-truths people use to entice (too many wrong) people into the business. Here's one:
Omitting how much it really costs to make a go of the business.
THEY TELL: For $19.95 you can have the amazing opportunity to get financial freedom!
BUT DON'T TELL: After the $19.95 (or whatever the sign-up fee is), the person mu ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Did You Ever Have Lunch With An Old Friend Who Called...
By: Kim Klaver | - And you spend a wonderful couple of hours catching up on husbands, children, the problems, the good things, like...
Your friend has lost 35 pounds since you last saw her a few years ago, and she tells you how she did it with this wonderful product that finally worked for her. And you are delighted for her of course, and so on and on.
At the end of the lunch, your friend tells you that she is selling the weight loss product she was chattering about.
Qu ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- How He Got His People To Stick For 2500 Years
By: Kim Klaver | - In our business, we hold up others who have been successful and announce to the audience, "See her? She used to clean houses! And now look at her. She has people cleaning HER big house. You can do it too! So sign up and get your initial big banana package and get started."
It's the "If they can, you can," or "If I can, you can," syndrome.
However, the drop out rate of 102% tells us this is not quite how things turn out.
2500 years ago, the Buddha also ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- One Technique To Prevent Premature Drop-outs
By: Kim Klaver | - Have you signed up a recruit with great anticipation, then the person talks to one or two people they know, and next thing you know, they quit the business?
To help prevent this, try the following in the first week after the person buys in (after they've been on the product and love it, preferably):
1. Tell the recruit that learning what to say to prospects changes everything. That the words they use will determine whether they'll be perceived as a blowhard seller t ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Is Nm Slipping Because Our Values Are Slipping?
By: Kim Klaver | - Do you think it's OK for someone to repeat untrue things to get someone into their business?
For example, "This is easy. Anyone can do it." Or Everyone wants this product. It sells itself.
If those two things haven't been true for the person saying it, would you, knowing that, want to come into the business with her?
What about this: "If I could show you a way to make $8,000 in your first 30 days, would you be interested?" Or "If we could show you a ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Do You Love It Madly Or Is It The Money?
By: Kim Klaver | - Those who have made fortunes suggest that first, you must love it madly. The thing you are doing, that is. For you may be doing it much longer than you first anticipated...
According to the wildly successful Bill Joy, co-creator of Sun Microsystems in 1982, if you want to start a company, "You should do it because it's an idea that you're very passionate about, without any financial expectations. You're not anticipating failure, but you have to accept that if it's worth doing, and ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- How They Train Elephants
By: Kim Klaver | - Or, on the importance of right association.
"When a wild elephant is to be tamed and trained, the best way to begin is by yoking it to one that has already been through the process. By contact, the wild one comes to see that the condition it is being led toward is not wholly incompatible with being an elephant -- that what is expected of it does not contradict its nature categorically, but heralds a condition that, though startlingly different, is viable. The constant, immediate ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Who Said Anything About Rejection?
By: Kim Klaver | - On today's call, I asked:
"After you started the business, what's a hidden cost you discovered?"
"REJECTION! REJECTION!" responded several people at once.
Hear hear.
But who said anything about rejection when we signed up?
"It's easy, anyone can do it. The product sells itself." Isn't that what you heard?
Maybe THAT'S what makes rejection so hard on someone like Julie, with no previous business background. ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Can You Have Too Much Faith?
By: Kim Klaver | - Sometimes, having too much faith (i.e. not doing your due diligence) can get you into trouble.
Have you ever regretted signing up with a certain company, a certain sponsor line, or buying the really big package - later admitting you must have been temporarily insane or perhaps you'd just left your brain on the train?
Later comes the proverbial smack to the head and the self-flagellating scream, "Ach! I should have taken the time to look into it a bit more before I j ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Kim Klaver First "call For Scripts"
By: Kim Klaver | - "How do I market my product?" "What should I say so they say yes?"
Those seem to be everyone's favorite questions. I even have a 3-Day course and a book to help people answer it. And there are many more marketing professionals trying to help out.
Still they keep coming from all over with the same urgent question, "Why do they say 'no' when it's such a good product?"
Hmm. Since you ask, let's answer. Assuming the product being offered is making someone ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Sales Pitch Relief Bill, Anyone?
By: Kim Klaver | - Sales pitch: Ranting and raving about the wonders of your product, and predicting what it will do for the other person, plus a little techno babble, like cellular level enzymatic functioning. Rattled off by the person selling it, non-stop, in a hyperventilated state.
Sales pitch relief: Relieving the consumer of the endless barrage of sales pitches about products and opportunities, which they can't stand to hear anymore (think Do Not Call List). Stamp out the sales pitch fluff and ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Woman: Do You Make These Mistakes In Your Network Marketing Business?
By: Kim Klaver | - Here's from John Milton Fogg, one of network marketing's best known supporters and thinkers, about what we're doing here with this blog. He wrote this to his followers and subscribers around the world, today.
"Women: Do you make these mistakes in your network marketing business...?
- You've been trying to do the business LIKE A MAN.
- You're running around offering the business opportunity to your prospects LIKE A MAN.
- You tell people ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Sales Is Like Flirting: Open The Kimono Just A Little, Then...
By: Kim Klaver | - "Sales is like flirting: open the kimono just a little, then walk away. Let the ones who would, hanker for more." - Kim Klaver 1996
Do you agree with that?
What if you saw your initial customer approach as more like flirting than scoring - i.e. open the kimono just a little, then step back?
The right prospects don't need anything more than a peek at first - for anything. Isn't that true for you, too? It's thumbs up or down within seconds.
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- "do You Make This Marketing Mistake?" Harvard Business Review...
By: Kim Klaver | - In a recent piece in the Harvard Business Review, the authors remind us what a normal person wants when they buy something. And no, it is NOT the thing they buy.
Harvard marketing professor Theodore Levitt, they write, used to tell his students,
"People don't want to buy a quarter-inch drill. They want a quarter-inch hole!" (Harvard Business Review, 12.05)
Think about your product. Are you selling its features, benefits, ingredients, or scientific val ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, network marketing, sales training, motivation
- Can You See The False Promise In This Pitch?
By: Kim Klaver | - One of the guys on the "Call for Scripts" live phone call today offered up the business script below. He said was getting people to go look at his information. He prefaced it with "Kim, you'll probably hate it..."
Just before he spoke, I had read the opening paragraphs from the new book Your Call Is Important To Us by Laura Penny:
"Never in the history of mankind have so many people uttered statements that they know to be untrue. Presidents, priests, politicians, la ...
Tags: Kim Klaver, Klaver, marketing, direct marketing, networkmarketing, sales training, motivation, MLM
- Do You Make This Mistake Recruiting Women?
By: Kim Klaver | - Women tell me that the biggest reason they contemplate quitting is because they don't think they can say and do what they're being taught to - even when their upline is a woman. Here's a stark example of something like that.
It's been a tradition in our industry to lead with recruiting, and then to emphasize the "big money, free time," the "big check" or the flashy cars, and "mansion on the hill."
Although not even ONE percent actually attains anything resembling a ...
Tags: Kim Klaver, Klaver, MLM, Marketing, Network Marketing
- Should I Lead With The Business Or The Product?
By: Kim Klaver | - That's a popular question.
Some people insist you lead with the business (and they tell you to offer the product as a last resort only if the prospect says No to the business); others say they'd rather lead with the product.
However, there is NO best way for all. Just like there's no product for everyone.
Here are five questions to help you decide what YOU should do.
Remember, you're the one leading, so choose what suits YOU. And no, it ...
Tags: Kim Klaver, Klaver, Marketing, MLM
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