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Secrets of the Writer’s Trade: Basic Elements of a Strong Publishing Platform By: Stephanie Gunning As nonfiction book writers, we need to develop a healthy relationship with our readers. This doesn't mean we engage in a push-push-push of our precious ideas upon a bunch of paying consumers. Rather, ask: What do they need? The basic elements of a strong publishing platform are: a website, newsletters, writing articles and columns, leading seminars, doing media interviews (print, radio, TV), blogging, and podcasting. A bestselling author, editor, and publishing consultant with 20+ years’ experience in the book business reveals the secrets of her A-list clientele, including bestselling authors, major publishing firms, top caliber literary agencies, and innovative self-publishers. Tags: Book Writing, Writing, Book Marketing, Book Publishing, Publishing, Authors
Are you among the thousands of professionals who have a newsletter that doesn't get results? ... Do you struggle to get your newsletter out to clients and prospects on time every month?
Yes? Then maybe you are guilty of committing one or more of the following deadly newsletter sins:
1. You spend hours surfing the 'Net, researching for an article, getting 'screen sucked' without any apparent valu... Tags: ezine, newsletter, publishing, internet marketing
How to Write and Publish a Better Newsletter By: Brian S. Konradt Writing and publishing a newsletter is one of the most satisfying ways to promote your business, get involved in your community, or exercise those creative muscles. Imagine it: you at the helm of your very own publication, organizing the content, calling all the shots. Sounds great, right? Tags: writing, writer, freelance, publishing, newsletter, seo, business
What Makes A Good Newsletter Editor? By: Kenth Nasstrom All newsletters are not created equal. In that same vein, neither are newsletter editors. Some have apparently forgotten the 'news' aspect of a newsletter. Instead, they bombard their poor, unsuspecting subscribers with a non-stop barrage of sales pitches, affiliate promotions and the next big product launch.
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