Articles by Paul Martin on ArticleSnatch.com

Serp Optimisation

Mon, 23 Oct 2006 00:00:00 -0500

Building a website in 2006 is nothing like it used to be. Today, the majority of visitors to your site will come from search engines. The top three - Google, Yahoo, and MSN refer more than 90% of all search engine traffic. This is the reason you need to make your site look as good as possible in the search engine's eyes. SERP optimization is a process by which one seeks to receive a better placement in the results anyone receives when searching for a particular keyword in Google or any other search engine. SERP comes from Search Engine Result Page and represents the place in which your site is listed when someone does a search for a particular keyword. Because Google usually finds thousands or million results for a usual search, appearing as the first result (or at least appearing on the first result page) can be a great advantage over your competition. The first question that would spring in mind is what makes a site and not another be the first in the results.** End Summary**

About the Author:
Paul Martin is a leading SEO software developer and the founder of CHML Srucnoc SEO

How To Choose A Domain Name That Attracts The Right Visitors

Sat, 09 Sep 2006 00:00:00 -0500

Naming your website can be a lot of fun. I believe that there is, in fact, an art to it. First, choose a name that describes your site. Try to give away as much information in the title as possible. For example, http://JoesClothes.com is a good title because it tells us that Joe sells clothing on his website. This is a better name than http://JoesEmporium.com, which doesn't give us any insight into what is actually on the site. You also want to choose a domain name that is specific enough to be found by a search engine. Take our website for example: If you search for a "directory submitter" on Google, low and behold you have found DirectorySubmitter.com. Next, you will want to keep it simple. Try to limit the amount of words in your title. Also, I think it's smart to steer clear of hyphens and apostrophes, which are easily forgotten by web users. http://JoesClothes.com is easier to remember than http://JoesOutfittersandRetailers.com. Stick with a title that is concise and specific. Finally, if at all possible, make your title catchy! A snappy title is more likely to stick in your users' heads.** End Summary**

About the Author:
Tom Dahne and Paul Martin are the creators of the very popular Directory Submitter software found at Directory Submitter

MySpace Marketing And SEO

Sat, 09 Sep 2006 00:00:00 -0500

This article is intended to show up some ways in which MySpace ( http://www.myspace.com ) can be used by any webmaster to bring traffic and customers to its site. The MySpace generation brought some changes to the marketing scene â while conventional marketing and link exchange solutions are never going to fade out, new opportunities arise when millions of people gather in one place. That's the case of MySpace. Here are some facts: MySpace has a Google PageRank of 8 (many user pages also have PR themselves) According to Alexa ( http://www.alexa.com/site/ds/top_sites?ts_mode=global&lang=none ), MySpace is the 6th most popular site on the entire web. In June 2006, MySpace had 75 million users, 15 million daily unique logins, was growing by a massive 240,000 new users per day, and was generating nearly 30 billion monthly page views (that's 10,593 page views per second) In September 2006 MySpace had more than 100 million users Now, with so much traffic and so many people, it's clear that this can be an opportunity. To obvious thing to do: create an account, build a targeted friends network, communicate with them and promote your products or services.** End Summary**

About the Author:
Paul Martin is a specialist in SEO automation software and techniques. Visit his SEO Automation site to see some of his works. For more MySpace opportunities, ideas and services check his MySpace SEO