Articles by Jasper Silvis on ArticleSnatch.com

Quick Rules To Become An Expert Video Marketer

Tue, 27 Oct 2009 15:30:02 -0400

If you have a product, service, or business opportunity to market, then there is no better place to start then video marketing to establish yourself as an expert and leader in your field or niche market. Web pages with embedded video represents over 60% of web pages viewed today, so they are very popular. As human beings, we retain a lot more by what we see and hear than by what we simply read. The following are some quick tips on effective video marketing. Generally, your videos should be between 2 and 4 minutes. Any more than that and you will start to lose the attention of your audience. Obviously, instructional videos are often more than 4 minutes, but you still must pepper those videos with lots of visual content showing something like a product demonstration, or various graphics to break up any monotony. Recent Youtube statistics showed that the average time spent watching a single video was 3 1/2 minutes. However, then average session time on Youtube was shown to be 25 minutes; **End Summary** Topics: video marketing guidelines]]> rules for video marketing]]> expert video marketer]]> how to market with videos]]> video marketing for dummies]]> video marketing tips]]>]]> About the Author: ]]>

What Are My Realistic Costs To Running A Home Based Business?

Tue, 27 Oct 2009 12:42:52 -0400

If your home based business requires sponsoring members, a common question your prospects will ask you is "How much money will I realistically have to spend to run this business?". If this is a question you often hear, or are asking that question yourself, I encourage you to keep reading. The amount of money you spend on marketing your home based business is inversely proportional to the amount of marketing tasks you would like to automate. With me so far? You only spend money on the services and applications you use to market and promote your message while you are not around. Doing everything yourself? Then you pay either nothing or nominal fees. More on that later. We cannot talk about marketing costs without talking about the most effective forms of marketing per cost. The king of all internet marketing, of course, is Google AdWords. But unless you excel at keyword research and have separate domain names with focused targeted relevant content per adgroup, your cost per click will be too high costing you thousands more than you bring in. **End Summary** Topics: realistic home business costs]]> home based business costs]]> marketing costs for home business]]> home business marketing costs]]> money spent on home business]]> M]]>]]> About the Author: ]]>

Responding To The Google Slap With Personal Branding

Mon, 26 Oct 2009 22:04:07 -0400

I have a loaded question for you: When's the last time you were slapped? Didn't feel good, did it? Ever been Google slapped? I would bet that a professional internet marketer would much rather be slapped for saying something stupid than to get Google slapped. Over the Summer months of 2009, the FCC has really cracked down on internet marketing by business opportunities and affiliate programs that have replicated web pages filled with images of $100 bills, mansions and sports cars (and let's not forget the exorbitant income claims). The FCC came down hard on Google, Yahoo, MSN, Bing, and all the mega advertisers to clean up their act. Now, even top 6-figure monthly earners I know are waking up in the morning, logging into their Google AdWords account, and finding all their ad campaigns dead in the water. And they are sounding the alarm. Have you heard it? Worse than that, the real pain behind being Google slapped, is that your domain is dead, so you have to create a new domain before starting your Adwords campaign again. **End Summary** Topics: avoid google slap]]> prevent google slap]]> how to recover from google slap]]> personal branding with google adwords]]>]]> About the Author: ]]>

Do Your Keyword Research Before Submitting An Article

Mon, 26 Oct 2009 17:02:45 -0400

Are you getting enough quality traffic to your articles? I know you take the time to write good content, but if you do not take the time to make it keyword rich, who is going to find it? Ever since the beginning of Google, when they started scanning web site content for relevancy, keywords within the web page itself has become critical for successful ranking in search results. For video marketing, keywords are necessary for the description, tags, and header or title. For article marketing, keyword research is necessary for both title and content. The title must contain your entire targeted long-tail keyword, which is a grouping of 3 or more words that are popular, but are not over saturated and over competitive. An unquoted long tail keyword that has less than 300,000 page results in a Google search is ideal. When you surround your keyword with quotes, the search results need to be less than 50,000 to give you a good shot at top placement based on your content. **End Summary** Topics: article keyword research]]> keyword research for articles]]> get articles viewed more]]> get more viewers for article]]> writing a good article title]]>]]> About the Author: ]]>