Articles by Kazim Ali Khan on ArticleSnatch.com

Skill Development for Indian workforce - A view point by Kazim Ali Khan

Fri, 08 Jan 2010 11:00:49 -0500

Indian markets "�" stock markets or labour markets have witnessed significant changes in recent times. We know that stock markets act as barometer of financial stability much as the growing labor markets precursor to sustained economic development and perhaps a better indicator in real terms of growth and development for any country. Although the Indian economy appears to experience GDP growth rate of 7% and beyond in the next few years , but there has been an increasing concern regarding jobless growth, widening of inequality in terms of region, gender, and a mismatch between demand of skilled labour and its availability, especially in potential sectors. Sectors like Engineering, Technology, Healthcare, Manufacturing Education and Agriculture form the bedrock for India"��s economic development in the years to come. India is poised to reap a 'demographic dividend' because the size of its working age population will increase from about 77.5 crore in 2008 to a likely peak of 95 crore in 2026. In 2020, the average Indian will be only 29 years old, compared with 37 in China and the US, 45 in West Europe and 48 in Japan. **End Summary** Topics: skill development]]> training]]> nasscom]]> kazim]]> kazim mafoi]]> ibm]]>]]> About the Author: ]]> Author: Kazim Ali Khan Site Head and Head Business Development - Ma Foi Management Consultants Limited

Marketing - God's work in brand creation

Thu, 07 Jan 2010 07:47:19 -0500

We know the power of marketing as the God work for creating brands. Be it then anything it can craft; fortunes of companies, personalities, places, products and services to make them inspirational. Leading the pack of brands are Google, Microsoft, IBM, Coco Cola, McDonalds, Apple, Nokia, GE and Wal-Mart for customer ownership and brand loyalty. Conceptually, marketing as a function is about creating or enhancing awareness for a product, service or brand in a competitive marketplace. It entails enhancing reach and winning customers by sustaining recall, positioning and shelf space. Companies generally appoint professional agencies, earmark budgets and identify ways to outplay competition and gain customers. The approach is typically a trench war fare defensive mechanism deployed against the opponent to sustain or hold ground. Quiet ironically, the real marketplace conditions are more dynamic and demand combative techniques of high order to gain customers. **End Summary** Topics: kazim]]> branding]]> mafoi]]> seth godin]]> ibm]]> google]]> marketing]]>]]> About the Author: ]]> Author: Kazim Ali Khan, Site Head Bangaluru and Head Business Development Ma Foi Management Consultants Limited

Power of Marketing in creating iconic brands - Kazim Ali Khan Ma Foi

Fri, 01 Jan 2010 14:07:43 -0500

We know the power of marketing as the God work for creating brands. Be it then anything it can craft; fortunes of companies, personalities, places, products and services to make them inspirational. Leading the pack of brands are Google, Microsoft, IBM, Coco Cola, McDonalds, Apple, Nokia, GE and Wal-Mart for customer ownership and brand loyalty. Conceptually, marketing as a function is about creating or enhancing awareness for a product, service or brand in a competitive marketplace. It entails enhancing reach and winning customers by sustaining recall, positioning and shelf space. Companies generally appoint professional agencies, earmark budgets and identify ways to outplay competition and gain customers. The approach is typically a trench war fare defensive mechanism deployed against the opponent to sustain or hold ground. Quiet ironically, the real marketplace conditions are more dynamic and demand combative techniques of high order to gain customers. **End Summary** Topics: IBM]]> Google]]> Steve Jobs]]> seth Godin]]> kazim]]> mafoi]]> McDonalds]]>]]> About the Author: ]]> Author: Kazim Ali Khan, Site Head Bangaluru and Head Business Development for Ma Foi Management Consultants Limited

From the Lab of Observation - Kazim Ali Khan Ma Foi

Tue, 08 Dec 2009 05:21:45 -0500

We witness human civilizations progress - turning the wheel of time by extraordinary enterprise. Studies show that time after time in human history its few men who brought glory to human race in shaping modern societies that yearn for safe, secured and comfort living. Be it Adam, the first man on earth attempting to put some order in the growing human race or Galileo with his research placing the foundation stone for scientific revolution in human life or Darwin theories enlightening civilized men into modern biology or Yuri Gagarin unwavering intent as an astronaut to explore the order of universe or for that matter Dr. L. Kleinrock and Vint Cert popularly credited for creating the virtual world of internet. Such men turned the wheels of time to leave an indelible impact on the world order that renewed the cultural outlook of modern society every time. We may call such men as part of the “big leap” clan. Attentive study of such people’s lives, ideologies, motivations and relentlessness with which they added purpose to human lives; provide very interesting thought provoking insights. Famous writer James Allen in his book “As a Man Thinketh’’; **End Summary** Topics: kazim]]> kazim ali khan]]> twitter]]> james allen]]> bill gates]]>]]> About the Author: ]]> Kazim Ali Khan is presently the site head for Ma Foi Bangalore and also leads the account management function of Ma Foi ITeS Specialist business. http://kazim.ali.khan@blogspot.com http://twitter.com/mindjog

The Impact of Global changes on India's BPO industry - Kazim Ali Khan Ma Foi

Sat, 03 Oct 2009 05:16:31 -0400

http://blog.nasscom.in/nasscomnewsline/2009/06/the-impact-of-global-change-on-india%E2%80%99s-bpo-industry/ I read a book a few months ago called â€˜The rule of threeâ€™, by Jagdish Seth and Rajendra Sisodia that examined patterns of market evolution in the context of radical disruption that can occur when technology, regulation or a new entry in the marketplace succeeds in altering the rules. In a nutshell, it described the phenomena where three companies evolving over time dominate any industry. My feeling is that if all such disruptions happen at one time, the magnitude of change may swing through from companies to impacting economies. The current time is such â€” where the global slowdown, collapse of commodity markets, geo-political risks, the growth in the iPod culture, cloud computing, green technology, sentiments of US on outsourcing, job losses, etc., are all happening together, amidst Indiaâ€™s attempts to sustain itâ€™s dominance in the BPO market globally. It is surely a matter of concern today for us (the government, industry, professionals and institutions) to resurrect policy frameworks regarding labour, education, technology and legislation, and create an ecosystem that is best suited to sustain Indiaâ€™s leadership position vis-a-vis emerging competing destinations. It is important that India maintains its strategic advantage in terms of demographics, outsourcing experience, etc. **End Summary** Topics: BPO]]> IT-BPO]]> outsourcing]]> Kazim Ma Foi]]> hiring BPO]]> ITeS]]>]]> About the Author: ]]> Kazim Ali Khan - Site Head & Head Account Management - ITeS : Ma Foi Management Consultants Limited

Ehtical or Legal - Outsourcing Legal Services : Kazim Ali Khan Ma Foi

Sat, 03 Oct 2009 05:12:33 -0400

Benjamin H Brewster once said "??lawyer starts life giving $500 worth of law for $5, and ends giving $5 worth for $500"??. Interestingly, F W Taylor father of scientific management would have referred the above condition as misalignment of labor, task and rewards system. A close look would have a few similes between what is called as principles of scientific management and the purpose of outsourcing since both concepts promote division of work (specialization), de-skilling of worker and dehumanization of workplace that are key for process excellence in business. Most of us know that virtues of outsourcing are well recognized in the information age today be it about exploiting location advantages, gaining excellence, fostering innovation, accessing new markets and so on. Corporations as we recognize in the process of multiplying value to shareholder"??s wealth, are some ways demonizing the philosophy of "??doing-all-of-it-by-own"??, in stepping up targeted growth engines. Partnerships are sought off shores, new geographies are explored, business models are tested and talents are accessed to create significant impact on endearing value creation for stakeholders. The subject of outsourcing however, is no new to us and in the context of India"?? **End Summary** Topics: LPO]]> Kazim Ma foi]]> Legal outsourcing]]> Law]]> Legal services]]>]]> About the Author: ]]> Kazim Ali Khan - Site Head & Head Account Management - ITeS : Ma Foi Management Consultants Limited