S. Housley

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Top 10 Deadly Web Design Mistakes Many webmasters repeat the mistakes made by their predecessors. Take a look at these Top 10 most common web design sins. Have you fallen victim to any of these? Pros And Cons Of Rss If you are struggling with the decision of whether to implement RSS feeds or not, consider the following pros and cons for webmasters who use RSS feeds as part of their content and communication plan... How To Choose A Domain - Part 2 In addition to all the tips and suggestions from Part 1 of this article series, here are some other things to pay attention to when selecting domain names... How To Choose A Domain - Part 1 So, you have an idea or a product... now you need a domain name for a website. How do you choose a great domain name? Here are a few ideas... Blog Mistakes Blogging has quickly become very common place, and while blogs may be plentiful, many bloggers still make a number of mistakes when it comes to managing their blogs. Presented here are the most common blog mistakes, in hopes that you can avoid making them yourself... On-page Search Engine Optimization Tips Search Engine Optimization (SEO) has become a fine science. Tweaking, changing, and measuring is all part of the ongoing optimization process. SEO truly is a process that requires constant monitoring and attention. In order for a website to perform well, its managers and webmasters must adapt their SEO techniques as the search engine algorithms change. Twitter For Business Businesses can use Twitter as a marketing tool in a variety of ways. Many business owners struggle with social media as a marketing medium. At the heart of the most effective social media marketing campaigns is personal communication. The trick with social media like Twitter is to interact and engage, rather than shouting your message. Google Is More Than Just A Search Engine The architects of the most powerful search engine in the world have included some really handy algorithms in their service, which allow searchers to quickly locate particular and specific types of information... Video Optimization - Part Ii Optimizing your video for search engines will increase the exposure that the video receives, and optimization will also help spread the video's message. Follow these steps to enhance your videos and improve their rankings... Search Engine Optimization Myths A "myth" is a traditional story, idea, or explanation which is widely accepted, but actually untrue or unproven. Misconceptions can also be described as modern-day myths. When it comes to Search Engine Optimization (SEO), the myths and misconceptions are abundant. We will try to dispel some of the more common Search Engine Optimization myths here... Managing Your Reputation A company's reputation is often critical to that company's success. The anonymity and vastness of the Internet makes managing a reputation much more difficult than it once was. Businesses must be proactive about protecting their brands and reputations. Increase Productivity Small business owners frequently juggle a variety of roles within their companies. Creating a balance and effectively managing available time is extremely important to most small businesses. In order to economize and make the most of the available time, you should implement a time management plan. Tips To Optimize Video Podcasts It does not matter what you call them: vodcasts, vidcasts, videocasting, or video podcasting... there are a few behind-the-scenes actions you can take to help attract more attention to your video productions. Just like websites, it does not matter how amazing the content is if interested people are unable to find it. Cellular Phone Etiquette Today's society is all about being connected 24/7. Cell phones now provide instant access to anyone and everyone, from corporate executives to housewives and children alike. While cellular connectivity is a comfort to some, it can be rude and disruptive to others. You may wish to be available at all times, but there are some times when it is simply not appropriate to use your cell phone. Brand Awareness Brand awareness is the recognition of a specific brand name or logo, along with the traits associated with that brand. It is difficult to benefit from having a brand unless consumers are aware of the brand & the traits associated with it. Green Business Tips Businesses that are "going green" are becoming more and more commonplace. Whether a company is simply jumping on the green bandwagon, or are honestly sensitive about environmental issues is really irrelevant. Consumers like green businesses, and shaping your business to promote being "eco-friendly" makes sense from a public relations standpoint. Presentation Primer Many individuals are called upon to give presentations, but many have no formal instruction on how to deliver the most effective presentations. So for the benefit of those who might need a bit of help, we've put together a "primer" for presenters... Increase Rss Feed Subscribers Growing subscribers of your RSS feed will expand your reach. Put the appropriate effort into marketing your RSS feed, so you can increase adoption and spread the message contained in the RSS feed. Hallmarks Of A Good Podcast There are many, many things that separate a "good" podcast from all the rest. Here are a few to consider... Search Engine Optimization For Pdfs Google, Yahoo, and MSN can all spider and index text-based PDF files, and generally they rank quite well. PDF files can be used to seize top listings for important keywords and keyword phrases. In order to have a PDF effectively rank well in organic searches, it should be optimized for the search engines, just as you would optimize a web page. Podcasting For Business Regardless of the size of your business, or whether your company is public, private, a government agency, or a non-profit... there is little doubt that you should consider podcasting. Podcasting is a 21st century medium, and has proven that it is far more than just a passing fad. Repurposing Web Content Repurposing content is not a terribly new concept. Webmasters that picked up on the trend have benefited from traffic surges for a while now. Repurposing content is all about presenting the same content in a variety of different ways, or using different mediums to present the same content. Webmasters can manipulate content in order to provide the same content in any number of different formats. Tips To Create Professional Powerpoint Presentations Presentations are an integral and important part of any business. Whether designed for training purposes, introducing new products, or discussing corporate hierarchy, PowerPoint presentations serve a valuable purpose in both the business world and in the educational fields. In order to maximize a presentation's impact, it needs to be polished and well executed. The following tips can aid you in taking your PowerPoint presentation to the next level. Abcs Of Rss Feeds Implementing RSS (Really Simple Syndication) can be aided by an understanding of the terms relating to RSS. Learn the ABCs of RSS.... Time Management Tips Managing your time and using it wisely is a journey, and not something that can be easily mastered overnight. Implementing a plan will help, but it is not going to be a sure cure. Time management requires a significant amount of self-discipline.
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