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6 Critical Elements In Creating Successful Web-marketing Campaigns By: Jerry Bader | Sep 25th 2006 - With the growing realization that the marketplace is not what it used to be, more and more companies are turning to the Web as the marketing environment capable of reaching a dispersed diaspora of 'Long Tail' (Chris Anderson, "The Long Tail", Wired Magazine) interested prospects with a relevant memorable marketing message.
Realizing that you now have an economically viable multimedia platform that evens the marketing playing field, you must carefully consider how to procee... Tags:websites, marketing, communication, branding, audio, video, Flash, interactive presentations
