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Like a dog owner registering for the Westminster Dog Show, Google has announced that its AdWords API is out of beta. With months of grooming, trimming, obedience classes, and agility exercises, the API is ready to show the world that it is officially the best of its breed.

Google is famous for its lengthy grooming process. There are at least 13 Google products which remain in beta, with many more products being cooked up in Google Labs. The thirteen are:

1. Google Alerts
2. Google Blog Search
3. Google Book Search
4. Google Finance
5. Google Patent Search
6. Google Product Search
7. Google Scholar
8. Google Video
9. Gmail
10. Google Talk
11. Google Custom Search
12. Google Calendar
13. Google Docs

It’s difficult to know just how many Google products and services are in beta. For example, Adwords and Analytics are out of beta, but have new features that are in beta. Sometimes you learn that something was in beta only when it was announced that it has been released from beta. Prior to today, the most recent beta release was Google Conversion Optimizer.

Because of this, we recommend that Google introduce a new search product: Beta Search.

Yahoo services Answers and Music joined social networking site Bebo to tap its popularity with users in the United Kingdom.While Facebook’s platform and Google’s Open Social have drawn some lines, at least among bloggers, Yahoo has quietly sidestepped both of them in favor of a relationship with Bebo. The social media network site deployed search [...]

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
From the SEW Blog:

YellowPages.com Explains Ingenio AcquisitionYellowpage.com CEO Charles Stubbs made a surprise appearance at ILM:07/ SES Local today to talk about AT&T’s acquisition of [...]

Yahoo has announced some tweaks to the Panama paid search product including campaign tune up tools.
The Yahoo Search Marketing blog reported the changes today.
The blog stated:
Campaign Tune-UpKind of like installing a nitro booster, we’ve revved up your account with a new tool called Campaign Tune-up. Campaign Tune-Up can help you optimize your Sponsored Search campaigns [...]

Search Server 2008 Express arrived as a free download from Microsoft, which launched the release candidate during a California conference.The Enterprise Search Summit West in San Jose saw Microsoft debut its entrant into free enterprise search products. Search Server Express 2008 provides another choice for the business environment and its search needs, competing with IBM [...]

I attended the Microsoft Searchification event yesterday. The most important thing that happened here is that Microsoft has finally suceeded in offering a differentiated search product, and this is what made the day so important.
Brad Goldberg started the day with an overview presentation on some basic facts about the search market. One very [...]

AOL picked up a partnership with a search site that isn’t named Google, as their Truveo video search adds to Kosmix results for health, auto, and travel queries.Kosmix will go the API route with Truveo to pull in video results for the RightHealth website. RightHealth is Kosmix’s beta test of a health-dedicated resource site.
Queries for [...]

Topix CEO Rich Skrenta thinks someone out there can compete with Google, and he offered suggestions on how that might happen (hint: think vertically).Choose your poison: Google in search or Google in advertising. If you’ve ever heard of the phrase