Archive for Online Targeting

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Search Headlines & Links: October 29, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
From the SEW Blog:

Microsoft adCenter Adds Immediate Editorial Updates, Daily Spend LimitsThe Big Three seem to be getting closer and closer to being mirrors - [...]

Twitter Updates for 2007-10-30

New Blog Post - Physical Addresses To Aid Online Targeting?: As online marketers, we.. http://tinyurl.com/2ncam4 #
New Article - Getting Started with an Affiliate Marketing Website Posted By : Aubrey J.. http://tinyurl.com/33ohfb #
Suzanne Somers Fountain Of Youth Posted By :: What do Alexander the Great, Francis Bacon and Juan P.. http://tinyurl.com/34ykb2 #
New Article - Handcrafted wood [...]

Physical Addresses To Aid Online Targeting?

As online marketers, we have the luxury of reaching our targets based on what they search, browse or click on. That tells us a lot about expressed interests. By contrast, physical addresses provide information about the probability of interests.
Recently, Acxiom announced new services (WSJ article, paid access) which actively connect addresses to online [...]