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Viacom owned MTV Networks has partnered with five online video services in an effort to expand its online presence.
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Retailers have had higher growth rates for natural or unpaid search traffic, according to Netconcepts. The company looked at programs of retailers using GravityStream, its natural search-advertising platform, and found an average of 14 percent week-to-week growth, compared to nine percent at this time in 2006.

"This faster rate of growth likely stems from several root [...]

Charities are often more savvy than businesses when it comes to using social media – especially blogging. The Center for Marketing Research looked at the top 200 largest US charities as defined by Forbes Magazine. They found that seventy-five percent of the charities are using some form of social media.
Social media specifically refers to blogging, [...]

The early birds are rising earlier this year as searches for Black Friday-related websites spike a bit earlier than last year.

Searches for "black friday ads" are up 91 percent compared to last year, according to Hitwise, continuing a year-over-year trend since 2005. Since that year, similar searches have increased 954 percent, with 2006 seeing [...]

While the search marketing industry has done much growing in the last few years, it’s also lagging behind other industries in certain areas. One thing the industry lacks is credible information about salary and structure of in-house search marketing teams. Part of this is due to the esoteric nature of the job compared to other [...]

An online career survey indicates female executives at the VP and C-levels have a considerably better career presence online than male executives at the same level.
Results from the Career Distinction Online Identity Calculator showed that female, VP-level executives had an average score of 6.26 out of a possible 10, compared to 5.86 for their male [...]

Back in March, online traffic to pet-related sites saw a significant increase due to the pet food recall. Nielsen//NetRatings has released data that shows visits to pet related sites grew a 115 percent in March over the previous month.

In February there were 9.1 million unique visits to pet sites, and for March the number more [...]

A website’s domain name (also know as a website address or URL) is an important consideration when developing your online presence. Choosing an appropriate domain name is the first step in the process of building online credibility. Remember to choose carefully because this online address may be whe…
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As the popularity and power of the Internet continues to grow, so does the online community of websites that promote businesses, entertainment, commerce, and social destinations. For those who choose to establish an online presence through the creation of a website, a number of decisions must be mad…
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a web hosting directory [...]

Some marketers swear by what a well-made Wikipedia entry can do for one’s online presence. But the perils are many and the punishments are swift for those who try to game the online encyclopedia for personal gain.

As our Joe Lewis noted earlier about Wikipedia’s potential for marketing purposes, even the savviest pros can run afoul [...]