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By ArticleSnatch on February 13, 2009
The Federal Trade Commission (FTC) has updated their online behavioral ad policy. The report, which maintains a self-regulatory stance, got a unanimous vote with some concerns voiced by Commissioners Jon Leibowitz and Pamela Jones Harbour.
“This staff report, while commendable, focuses too narrowly,” Harbour said. “Threats to consumer privacy abound, both online and offline, and behavioral advertising represents just one aspect of a multifaceted privacy conundrum surrounding data collection and use. I would prefer that the Commission take a more comprehensive approach to privacy, and evaluate behavioral advertising within that broader context.”
“Industry needs to do a better job of meaningful, rigorous self-regulation, or it will certainly invite legislation by Congress and a more regulatory approach by our Commission,” Leibowitz said. “Put simply, this could be the last clear chance to show that self-regulation can – and will – effectively protect consumers’ privacy in a dynamic online marketplace.”
In response, Google agreed with the report as well as with Commissioners Harbour and Leibowitz.
Writing on the Google Public Policy blog, Senior Policy Counsel Pablo Chavez said, “We agree with the statements of Commissioners Liebowitz and Harbour that individual companies and industry generally can and should do more to protect user privacy. Google will continue to engage in efforts to develop strong self-regulatory principles and will will continue to advocate for comprehensive federal privacy legislation.”
Related Reading:
A Leibowitz-Led FTC May Strengthen Spotlight on Digital Ads
We May Not Need Standards But FTC, FCC Want To Gives Us Regulations
Google Responds to FTC’s Self-Regulatory Principles
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FTC Warns of Impending Government Regulation of Web Ad Industry

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By ArticleSnatch on January 15, 2009
An aide of President-elect Barack Obama is clarifying what can be expected from the broadband portion of the stimulus bill currently being constructed in Congress, according to Reuters. Blair Levin, a former FCC employee under Clinton, is insisting that the bill will address timely broadband needs that can create jobs, instead of being used to implement the overall goals of the incoming administration.
That doesn’t mean the Obama technology agenda is out the window. It simply means the stimulus bill is not what is going to make it happen.
Many groups are vying for a piece of the stimulus pie. A public interest group known as Free Press is calling for $44 billion of the $800 billion bill to be used to expand high-speed internet.
Consumer groups want more competition, which they feel will help the United States catch up with European and Asian countries that are currently leading in Internet speed and widespread adaptation.
Related Reading:
Obama to Nominate Former IAC Executive as FCC Chairman
Google, Microsoft Higher Ups Dish Out the Dough for Obama Inauguration
Broadband Subscriptions Drop 51%; Cable Sells More than Phone Co’s
FCC Passed “White Space,” What Does It Mean?

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By ArticleSnatch on January 13, 2009
President-elect Barack Obama is planning to nominate former IAC executive Julius Genachowski as FCC Chairman, according to the Wall Street Journal. IAC is the parent company of Ask.com.
Before his stint at IAC, Genachowski was Chief Counsel to Chairman Reed Hundt of the Federal Communications Commission under the Clinton administration. He is a former classmate of Mr. Obama’s at the Harvard Law School and most recently co-founded DC-based venture capital firm, LaunchBox Digital.
Genachowski has sat on the boards of Expedia, Hotels.com and Ticketmaster. He currently serves on the boards of Beliefnet, The Motley Fool and Website Pros.
If approved by Congress, Genachowski will face a number of challenges including national broadband, white space spectrum issues, and the changeover to digital television.
Related Reading:
FCC Takes White Spaces Initiative Global
Lawrence Lessig Calls for the Demolition of the FCC
FCC Passed “White Space,” What Does It Mean?

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By ArticleSnatch on January 12, 2009
Now that the FCC has unanimously agreed to use white spaces for unlicensed use in the United States, they’re expanding the campaign to an international initiative. Dubbed the “White Spaces Fellowship and Training Initiative,” the FCC can now share insights with international regulators.
Google has been one of the most vocal supporters of opening up as much spectrum as possible. Their motivation is an obvious one: They want it to be open for their mobile initiatives with the Android operating system.
Google has not been extremely effective in promoting some of their other efforts in Washington, such as a search advertising deal with Yahoo.
But their support of the open spectrum is one area where they’ve seen some headway. It will be interesting to see how future efforts fare with a new administration in the White House and during a tough economy.

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By ArticleSnatch on November 5, 2008
FCC Passed "White Space" What Does It Mean
Twitter Updates for 2008-11-04
links for 2008-11-04
Posted in ArticleSnatch News | Tagged Federal Communications Commission
By ArticleSnatch on November 5, 2008
The FCC agreed to open the “white space” – the broadcast spectrum used by over the air television – to use by others apart from the regulated television stations, by a vote of 5-0 yesterday. This is a major accomplishment that companies such as Google, Microsoft, Dell and Hewlitt-Packard have been lobbying for over the past couple of years.
As Larry Page noted in the Official Google blog, “This is a clear victory for Internet users and anyone who wants good wireless communications.”
The WIA details:
“TV white spaces will increase accessibility to more reliable broadband networks, known as “mesh networks.” Mesh networks are self forming networks created by consumer electronics devices. Devices will simply find each other in the same way they find Wi-Fi hot spots today and broadband traffic can be routed through devices based on consumer preferences. For example, mesh networks will allow users wireless connectivity in the business environment. Easily accessible connectivity to office networks will generate efficiency in routine business processes-from printing documents remotely to transferring data to a client during a meeting.
Mesh networks also help to create connectivity in dead zones. These networks make it possible for the most common electronic devices to communicate with each other to resourcefully locate and establish a connection in nontraditional scenarios—like in a tunnel, or while riding the subway. “
The opportunities have been called “wifi on steroids” – as this spectrum would provide cheaper and more powerful wifi broadband access. There is a good video explaining the white space oportunities offered by the Wireless Innovation Alliance.
There have been promises of services being available within 90 days of it being opened up for use so we will have to wait and see what develops, but given the penetration is better and the service is wider – the use of this broadband methodology could dramatically increase internet access to many at a lower cost and using less power to do so.
Microsoft’s Bill Gates sees white space as helping WiFi “explode in terms of its usage, even out into some of these less dense areas where distance has been a big problem for Wi-Fi.”

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