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Yahoo took advantage of the CeBIT conference in Hamburg, Germany to announce the forthcoming launch of onePlace, a content management solution developed as part of the company’s growing mobile services. The platform works on a system of bookmarking, allowing users to categorize their favorite content (news, videos, images, emails, etc) and then view it with ease on their mobile device.
Dynamic content will be automatically updated, which should appeal to the likes of sports fans, investors, and frequent flyers. A feature called “Pulse” enables users to view the latest changes to their content collections.
The success of onePlace will depend on its ability to aggregate content to meet the demands of the mobile user. Small screens and connectivity issues require mobile content to be organized and presented in a more streamlined manner than for desktop browsers.
The launch of onePlace is expected to take place in the second quarter of 2008. It could coincide with the expected Q2 launch of Yahoo’s mobile phone service, oneConnect.
This news comes on the heels of Yahoo’s announcement of a partnership with T-Mobile in Europe for its oneSearch mobile offering. Yahoo seems to be staking out its territory in mobile search as Google attempts to grab a piece of the mobile pie by strengthening its ties with Apple and AT&T earlier this year.
Facebook Flyers Pro, the advertising program offered within the Facebook social network, could be a fascinating competitor for AdSense for a few reasons.
If you are an advertiser eager to reach 18-23 year old single males attending the University of Kentucky, with a select group of keywords, and do so at a better bid price than [...]
At a recent session at eBay Live in Boston, the topic was "How To Effectively market Your eBay Store."
Some basics that sellers should keep in mind include good customer service, a professional looking site and good logo that you can create yourself, or use designers if preferred.
When it comes to listing formats, sellers need to [...]
When you own a storefront you pay attention to displays and how your product is presented. You will also pay attention to sales flyers and product descriptions. Sales associates will be well versed in what products are new and what products are well suited to accent virtually any purchase. In a clot…
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Everyone likes to feel special, but feeling singled out is a different thing entirely. Several companies seem to have failed to make that distinction in recent days, and now IAC/Ask, Acclaim, and American Airlines are paying the price for it in the public’s eye.
First off, Ask. Earlier this week, our Jason Lee Miller described the [...]
by Jeremy Lytle————————————————————-This article may be republished and freely distributed as long as the author’s box at the end is included.————————————————————-Making Sense of Search Engine OptimizationSearch engine optimization (SEO) is the strategy of using techniques to try to improve the rank a website has among search engine listings. Longtime marketers know that techniques of SEO [...]