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BuzzLogic is unveiling a new premium ad network specifically designed with bloggers in mind, and they’re launching it at this week’s BlogWorld & New Media Expo event in Las Vegas. The network was launched into beta in June.

Bloggers can apply to the network or are invited to join. They’re compensated with brand advertising based on their influence in conversations in the blogosphere.

“We’ve seen a strong correlation between campaign effectiveness and the quality blogs our technology is able to surface since launching our targeting platform last year – now we’re expanding our targeting approach to our own network of sites,” said Rob Crumpler, CEO of BuzzLogic. “In this fragmented media environment, it has become clear that a popular site isn’t necessarily influential when it comes to niche subject areas. Many lesser-known blogs have the capability to deliver great advertising results, they’re just not getting paid for it – our technology helps correct that imbalance.”

I subscribe to hundreds of RSS feeds in order to keep up with the world we cover here at WebProNews… eBusiness and search. Here are some of the blog posts and news articles I noticed today that I found interesting.
Deceiving Google is becomingvery bad for business and PayPerPost isn’t happy!
>>> Yahoo goes to BlogWorld and [...]

New Blog Post - Search Headlines & Links: November 8, 2007: Want a snapshot of the d.. http://tinyurl.com/2n4ro9 #
New Blog Post - BlogWorld: All About Your Credibility: Credibility separates the wan.. http://tinyurl.com/28wwlq #
New Blog Post - Radiohead Raps ComScore Over Download Report: ComScore said 62 perce.. http://tinyurl.com/349mqp #
New Blog Post - BlogWorld: The Challenges Ahead: [...]

In a session called “The Cult of Blogging,” the sect turned out to be a little smaller than expected; out of three scheduled speakers, only one managed to show up. 
Om Malik gets a pass - the poor fellow apparently threw his back out - but Michael Arrington simply forgot to come, leaving us with [...]

I really wish I could be attending Blogworld Expo right now. It sounds pretty great so far.For those of us who couldn’t attend, Aaron Wall has posted his presentation. It’s short, to the point, and has some great bullet points about blogging. Very good, and worth studying.

More: continued here
for those [...]

WebProNews is at the BlogWorld and New Media Expo in Las Vegas. In a session on "Smart Ways To Monetize Your Blog" the speakers discussed strategies to generate revenue for blogs.

Jeremy Schoemaker from Shoemoney said a really smart way to monetize your blog was through affiliates. Schoemaker said, " I feel affiliate and direct ad [...]

Matt Mullenweg is the man behind WordPress, Automattic, and the popular blog “Photo Matt.”  So as the keynote speaker at the BlogWorld & New Media Expo, he discussed blogging, Automattic, and WordPress.
WebProNews presents videos and stories from the BlogWorld & New Media Expo taking place in Las Vegas. View our interviews and coverage of the [...]

The evening keynote panel from BlogWorld talked about the challenges their firms face, and how this might reflect on the general blogging world.

WebProNews presents videos and stories from the BlogWorld & New Media Expo taking place in Las Vegas. View our interviews and coverage of the event today.
Keeping a blog-focused company moving forward will be [...]

Credibility separates the wanna-bes from the somebodies in the blogging world, which makes building your online reputation a critical part of blogging success.

WebProNews presents videos and stories from the BlogWorld & New Media Expo taking place in Las Vegas. View our interviews and coverage of the event today.
Steven Van Yoder, author of the book, Get [...]