Online Ad Spending Up Through Most Of 2007

By ArticleSnatch • January 3, 2008

Despite the absence of much good stuff, in at least one sense, 2007 wasn’t bad - on a year-to-year basis, total advertising spending for the first three quarters was almost flat, down only 0.1 percent from the previous period. Furthermore, things continue to look positive for online segments, as Internet spending increased 15.9 percent.