Google Content Network Ads Performing Better?
By 
ArticleSnatch • February 29, 2008
An informal poll by Enid Burns at ClickZ News finds that many agencies that advertise on Google's content network have seen improved results over the past six months.
Some credit the changes Google has made to improve the network, such as placement targeting, performance reports, and new ad units on Google's search, content, and mobile networks. Google also shrank the clickable area of AdSense ads to to limit accidental clicks.
Incidentally, that shrinkage is attributed by some as the cause for ComScore’s report of flat click growth for Google, among other declining click volume theories.
This fits with the trend of decreasing AdSense income being reported by publishers.
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ave you wondered it google finds your blog higher on the search list if it has adsense in it?
Other that this nagging suspicion, I find google doing fine by the ad buyers. Smaller clickable area is a good thing as it prevents accidental clicks.
mumbaikar’s last blog post..Jet Airways and Kingfisher Airline Duel
May be they want to generate more revnue from adwords.This may be the case for it.As we all know that adwords is the only major source for google’s revenue
Google naturally wants to generate more revenue… all companies do and they are no exception. Bottom line of this is that, as it seems to me, “small” people lose-less click means less money for bloggers, and advertisers actually make more. Seems Google has tendency to forget those who made it great-but it’s again only to be expected.
Marc’s last blog post..Is Clutter Making You Unhealthy?
thanks for the information. this is definitely geared to help the buyers, which i hope would in turn help the little guys, but it won’t.
hic’s last blog post..JOSIANNE BISAILLON KEEPS IT GANGSTA
I definitely think their relevant ads have improved