Search Headlines & Links: November 8, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
From the SEW Blog:
- Getting a Blog’s Benefits, Without a Blog
Don’t want to put a blog on your B2B site? You can still get some of the benefits of blogging by doing as the bloggers do. - Google Refines Site Targeting, Adds Bid Options
Google has changed the way it allows advertisers to target ads by site in its content network, and added a cost-per-click (CPC) bidding option for those ads. - Local Search at the Pump
Google has struck a deal with a gas pump kiosk maker to implement Google Maps on the company’s media system. - SEW Experts: Link Building and Brainstorming Content
Building links using great content can save even the most disastrous site.
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