Social Marketing vs Search Engine Marketing

So you have a website but do you get enough traffic? The number of page views your website gets determines its success. What's a website worth anyway if only gets a few page views.

There are several ways of increasing the traffic to your website. We'll discuss only social marketing, which is getting popular, and search engine marketing.

Social Marketing

A lot of people are joining social communities and social bookmarkings these days. These sites allow you to interact with other people who are interested in different topics and many of them operates a blog.

Social Communities

These sites allow you to insert your profile for other members to see. Most of these sites allow you to insert your blog or website. You get traffic from these sites by participating in discussions and interacting with members. It's mostly about getting friendly and getting noticed.

If you get popular with these sites, you may get a lot of traffic and some search engine popularity through blogroll exchanges and link loves.

Social Bookmarking

These sites allow you to bookmark your favorite web pages, not just your own. However, bookmarking only your webpages can decrease your rank so you need to bookmark other web pages too.

You get traffic when others sees your bookmark and clicks on the link. Since your link are there, it may also gain some search engine popularity.

The Cons for Social Sites

Huge traffic comes if you actively participate in these sites. That would become too tedious in the long run. If your participation wanes, so is your traffic. One other thing, members of these sites also have a website to promote, so their interest to your website would not be so much.

Search Engine Marketing

Traffic which comes from search engines are people who are looking for information in the internet. When they find your site from the search results and click on the link, they are most probably interested on the subject. In all likelihood, they may be interested to what you are promoting.

To get your pages included in the search engine's results page, your pages need to be popular for them. Popularity means having many websites are linking to your site.

Several ways are available for you to get links. Submitting your site to link directories, buying links(not recommended), engaging in link exchanges with other websites etc.

Getting links from other sites is not enough, you need to get your links to sites which are related to your website. To the search engines, the link with a related subject must be important as it pertains to the content of the website.

The anchor text is also very important when other sites link to you. So when you are submitting to link directories or whatever, you need to place your keyword as the anchor text.

One very good way of acquiring links is to submit articles to article directories. You get to insert your website's url with an anchor text of your choice. Many webmasters search article directories to find content for their website so your article can be published to other websites together with your link.

Submit articles often and in no time, you'll get enough traffic from search engines. For sure traffic from search engines are people who are interested in what they are searching for which could be profitable for you.

What's Your Choice?

Whether you choose social marketing or search engine marketing, you have a chance of to increase your website traffic if you involve yourself diligently and put your heart to it.

Article Source: http://www.articlesnatch.com

About the Author:
Visit the author's hub page on how to increase website traffic.

Tags: internet-and-business-online, traffic-building, increasing website traffic, search engine marketing

Print |

Ezine Ready |

Please Rate this Article

Recent Traffic-Building Articles

Essential Components of E-Commerce Website By: rahul gauba - Implementing a Shopping Carton E-commerce website is incomplete without a secure shopping cart. The best and most honest way to go about building an email list is to gather the email addresses of people that visit your website. You must keep in mind that your website design is supposed to send your visitor a message about you and your topic, and not about how adept your programmer is at developing animated graphics. The role of credibility begins the moment someone arrives to your website.
Tags: traffic-building, website designing, hosting, web design, website development
How To Use Social Bookmarking To Increase Traffic To Your Adsense Site By: Peter OBrien - Bookmarking your sites, articles, videos and everything else you do online is a great way to get backlinks and drive traffic to your site. Bookmarking sites are where people go to have a list of their favorite sites online and to share these sites or other related sites with others. These sites can generate traffic to your web site(s) because the bookmarking sites have a very large community. But the most important aspect of this bookmarking sites is that you are getting quality one way backlinks.
Tags: internet-and-business-online, traffic-building, increase website traffic, adsense templates, google adsense
Article Marketing Domination Helps You To Ensure Prime Search Engine Position for Your Articles By: Tad Novara - What is the use of efforts that you put in writing articles if you do not get your website showing on the first page of a search engine? Basically, all your work is in vain if you don’t get to these so much coveted positions. An article should meet the criteria that a search engine sets to put it on the prime first page place. Article Marketing Domination is all about how to write articles and get them placed on top of the search engine results.
Tags: internet-and-business-online, traffic-building, article marketing domination, internet, traffic
Article Marketing: Get Traffic to Your Website By: Amit patil - The most effective and cost efficient way to get visitors to your website is by the use of article marketing. Articles not only contain useful information or content on a particular subject but they also contain the burl or hyperlink to the site of your choice. It is a simple matter to submit your article to these places which should, wherever possible, be popular websites; it doesn't take to long before the visitors begin to arrive at your site.
Tags: internet-and-business-online, traffic-building, article marketing, marketing, articles
RSS for Great, Cheap SEO By: Alexander Gray - Would you believe that it is possible for almost anyone to get their blog, web pages, affiliate site or other website materials into the first pages of the search engines, including the big “G” ! Not likely, you are apt to say. Well, hold on to your hat. We have information for you that can blow the lid completely off what you thought was possible or rather, not possible, on the web. You’ve probably heard of “RSS,” which stands for “Really Simple Syndication.
Tags: internet-and-business-online, traffic-building, rss seo, seo, rss
The Importance Of Web Copy In Internet Marketing By: Peter Brittain - A sales copy is a part of traditional marketing and advertising activities and is sent out to prospective buyers with the aim to inform them of a product, how it will benefit them and to provide related information in a way that induces them to buy the product. Similarly a web copy is what is used for selling something through the Internet. However, despite the similarity of purpose, a tradition sales copy sent by direct mail and a web copy are quite different.
Tags: internet-and-business-online, traffic-building, web design, perth, australia
What Network Marketing Did For My Small Business By: Peter Brittain - Network marketing is no new concept at all. It is an age-old marketing strategy that was probably adopted with the first recorded sale. The strategy involves establishing an understanding with other similar or associated businesses and reaching a consensus on collective responsibility. The industries across various segments are inter-connected by manufacture of products and services that are inter-related. The connectivity makes it possible for all segments to enjoy a profit curve that ensures the co existence of each and the whole. Network marketing can work wonders for any small business.
Tags: internet-and-business-online, traffic-building, web design, perth, australia
Common Internet Marketing Mistakes You Must Avoid By: Peter Brittain - As a beginner, we all tend to make mistakes. However, with the competition increasing day by day, we got to be aware about the latest trends to survive and continue business with more zeal. The Internet market is vast enough and there are millions of websites that exists today. To outsmart others and earn a better ranking, one has to avoid the most common mistakes that several people make, when they launch their website. One wrong step can take you towards debt and bankruptcy.
Tags: internet-and-business-online, traffic-building, web design, perth, australia
Why Start an Internet Business Newsletter? By: Michael Laleye - If you are operating an internet business website then you are always looking for new ways of bringing repeat business and traffic to your website. Offering a newsletter and promoting it on your website with an opt-in form will bring you repeat business and brand you as an authority in your field. Also known as e-mail marketing, this source of traffic and sales will be dissected in this article so that you can reap the benefits of this powerful marketing tool in your own business.
Tags: internet-and-business-online, traffic-building, start an internet business, newsletter
Yahoo and Overture Target Visitors for You By: T. Detty - Overture or what is also known as Yahoo because of Yahoo’s takeover, was the original inventor of the use of the P4P or Pay for Performance. Overture saw that the internet was fast becoming the easiest and most convenient way to shop, and advertising was going to hit at an all time high because of the many businesses in this online arena. To get a person to go to a website, it needs to be very visible.
Tags: internet-and-business-online, traffic-building, p4p, yahoo, overture

Comments

Search Ebay

Still can't find what you are looking for? Search for it!

ArticleSnatch Authors:

Member Login Sign Up Submit Articles FAQ Submission Guidelines Top Authors

For Publishers:

For Everyone:

Blog About Us Link to Us Contact Us New Stuff Link Directory Privacy Policy Sitemap Resources

Our Sites:

Free Magazines Book Your Hotel Stay Free MySpace Tools Massive Video Collection

Stay and Watch a Video:

Click here to submit your free, permanent ads to TheFreeAdForum.com!

Submit Your link to the Open Link Directory Project

Copyright 2005-2008 MJE Sales, LLC. All Rights Reserved.
Proud member of the ArticleCkr Search Network Search Network!
ArticleSnatch.com is free for both publishers and authors to use and is supported entirely from advertising revenue.
Use of our service is protected by our Privacy Policy and Terms of Service.