Richard Goddeau, Gscsc, Global Software Using Youtube And Twitter For Viral Marketing

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Welcome to the GSCSC, Inc. Website, and welcome to the GSCSC, Inc. Website Blog. Well, we've been talking about Twitter, and social media marketing, but what if you combine the power of Twitter and YouTube, and what if you use them simultaneously for Viral Marketing? What do you think will happen to your website's traffic, and page rank? You guessed it right, they'll increase dramatically. Let's dive a little deeper into this concept now. Richard Goddeau, GSCSC, Global Software introduces you to Using Twitter And YouTube For Viral Marketing.

Using Twitter And YouTube For Viral Marketing

The first part of this article introduces you to YouTube, and how YouTube by itself, can be used for Viral Marketing. Until YouTube came along, there was no social networking site that promoted user content in the form of video. This niche has catapulted YouTube to the forefront as a leading social networking site. Because of its ease of use and popularity, YouTube has become a launch pad for many business viral marketing campaigns as well.

Do you have a digital camcorder or webcam? If so, you can make a video that can be shared online. People like to see what others are doing, and what better way to show the world by using viral SEO video marketing, and Twitter. Create some videos, make them interesting, put them on YouTube, and use Twitter to send out Tweets to your followers about the videos you've released. There is no better way to allow others to do just that, than through viral video media and through Twitter. YouTube is the largest generator of user video content on the web today, and Twitter is the largest micro blogging platform, and if used properly, any business website can gain tons of website traffic in record time.

Yes, YouTube is another hot spot for kids on the Internet. They can create their own videos to upload or watch videos generated by their friends. Comments can be left on videos either praising or denouncing what they have seen. This feedback can be extremely useful for future video productions and viral marketing campaigns, as well as SEO video marketing campaigns. The ultimate power is in your hands, and it's up to you to ensure that you take full advantage of these traffic building strategies. You can do so much with YouTube, Twitter, Facebook, MySpace, and the many other video sharing and blogging platforms offered to you, and new platforms pop up on the Internet all the time. You can even start your own video sharing sites, and micro blogging platforms, social networks, and take full advantage of them for Viral Marketing campaigns.

The best thing of all is that it is free to become a YouTube member. Once you become a member of YouTube, it only takes a good video camera to create quality film capture for the public. The best videos are those from a wide angle for lots of movement like sports videos or still shots where someone performs a demonstration from a single spot. The more interesting you can make the video, the more hits it will get from those users that find your videos on the Internet.

As you probably know, over 80% of all online website traffic, and searches, relate directly to videos from video sharing sites, and the search engines gobble it up. In addition, that same percentage of people would rather watch videos rather than reading textual content. Training videos, videos presenting new product launches, entertainment and amusement videos, you name it, you'll probably be able to find it.

Businesses have found a way to use YouTube to increase their bottom line as well. Videos are a great way to head up a viral marketing campaign. What is viral marketing you might be asking? We do it all the time and many dont even realize it.

When someone shares a good review of a product with us and we go out and buy it, thats viral marketing. Essentially, it is word of mouth advertising. It also works on the negative. Poor reviews lead to lower sales of certain products. On the Internet, negative statements spread like wildfire, and they can destroy you.

With YouTube, the negative to a viral marketing video campaign is not being seen by anyone. Creating interesting footage of your business products and links pointing back to your website can drive traffic your way. Many YouTube business users have special landing pages on their websites just for people who discover them on YouTube.

Another way that many people create a viral marketing campaign via YouTube is to create their viral video, upload it to YouTube and at the end of the production, send visitors to their website to pick up a free report, product sample, or the ability to sign up for more information about their business.

Think about some of the ads that you see on television. How many times have you gotten to the end of the commercial and wondered what it was even about? A viral marketing video will talk about your business but present the material in an eye-catching way. Remember the Crazy Glue guy hanging from a beam by his hard hat? You might want to hang from the side of your garage instead of fifty stories in the air but you get the idea. That was a viral video marketing campaign.

YouTube provides opportunities for businesses to market their business in a viral fashion. With high quality video and a bit of social networking around the site, traffic and sales will benefit. If you havent begun advertising your business via video, YouTube is the perfect place to start. It doesnt cost a dime to put your business in front of millions, but can produce a return that maybe even you could never have imagined.

The second part of this article deals with Twitter. Twitter is so huge now, and offers you an easy way to put 140 character messages out through the Twitter website, to hundreds of thousands of subscribers. To read more about this, please visit our website.


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Richard Goddeau, GSCSC, Global Software

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