Quick And Easy Article Marketing Tips

I was constantly upset when I first started marketing articles. This was because it seemed like my content never got out to a mass audience. After feeling crappy about this for a brief time, I decided to learn some article marketing tips to improve both my writing and promotions. Follow these tips and you will start seeing some results.

ARTICLE MARKETING TIPS ON WRITING:

1. Provide Value: You can promote your article all you want, but unless it has some solid information, no one is going to want to read it. Make sure you have the reader in mind and are providing them value!

2. Short & Broken Up: People looking for information on the Internet don't want a book to read. Your articles should be short and sweet. I usually shoot for 450-600 words.
Keep your sentences and paragraphs short as well. Add bold font and italics to spice up your content. This also allows readers to skip to the section of the article that interests them most.
3. Pick the Right Words: If you want your article to rank in the search engines, you'll need to do some keyword research. Find a key-phrase that has a lower level of competition but still gets searched for often enough. Googles Keyword Tool and Market Samurai are resources that can set you on the right path.

Once you find a good key-phrase I would put it in the body of the article once every hundred words and include it in your title. (For example, in this article my key phrase is "article marketing tips")
4. An Exciting Headline and Summary: I know I'm not the only one who has skipped over content because the title didn't grab my attention. I believe we all have, so dont shortchange your title! I like brainstorming a headline and summary before I write the article body. This keeps me focused on what I want to accomplish in writing the article; it also eliminates any potential last-minute laziness.
5. A "Call-to-Action" Resource Box: Instead of putting a bio here, put a course of action for your readers. Tell them where they can get more valuable info and guide them to a RELEVANT landing page or blog post.
ARTICLE MARKETING TIPS ON PROMOTION:

1. Blog: Its hard to find a better long-term strategy then a blog! It can serve as your content and article homebase. Having the freedom to add banners, videos, opt-in forms, graphics, etc. help make it a very useful lead generation tool. A blog is a great way to brand yourself, will show visitors that you are an expert in your niche, and are the darling of search engines. Blogs oftentimes rank exceptionally well since they contain a lot of keywords and are updated often.
2. Use OnlyWire: Use the power of syndication! Onlywire is a great tool which automatically syndicates your article out to the top thirty-plus social bookmarketing sites including facebook, stumbleupon, digg, twitter, and delicious.
3. Facebook Groups: Facebook is a great place to meet other people in your niche. Since they are in the same industry, they may be interested in some of your informational content. Join multiple Facebook groups in your niche, and post your content on the group's wall to get it in front of as many eyes as possible.
4. Email Marketing: Send out your top articles to people on your Email list.
5. Become a Tribemember: Get maximum exposure to your article by becoming a tribemember. Everyone shares each others content which is a win-win situation for all. Some tribes include Tribe Pro, The Unified Tribe, and TSA Mastery.