The print media industry has been facing difficult time a difficult time with operational costs of printing services pushing the limits of unreasonable every day. That's why, as well as the right equipment, you also need the appropriate business model and relevant know-how to operate successfully and competitively. With its practice-oriented seminars and customized consultancy, the Print Media Academy ensures a foundation for a successful future.
In Print Media Academy seminars, industry experts from prepress services,
Postpress Services among other domains of the printing services provide print shop owners, print buyers and other professionals with know-how and knowledge they can utilize quickly and effectively in the day-to-day functioning of a 360 degree printing solutions organisation. Print Media Academy consultation works with users to identify what parameters will be important for their future business success and help develop ideas on how printing services managers and owners can gear their business to customers' future needs.
Printing services professional takes a hands-on approach to explaining innovative applications and new technologies - both in the
Print Media Academy classroom and in a printshop environment. The knowledge the professional-turned-students already have gets added to while taking each individual situation into account.
Globalization is opening up many new opportunities for printing companies. But in order to seize them, printers have to continually invest in their own skills. Print shop employees - as well as teachers and those working for printing industry suppliers - require sound knowledge of the processes and practical workings of
PrePress service, Press operations and Postpress services, in addition to commercial and business skills. To meet these needs, the Print Media Academy is offering printing services professional, a unique training program that conveys the latest practical knowledge on printing processes and modern technologies.
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Printing Servicesprofessionals have developed the pedagogy of Print Media Academy in such a way that it pays equal attention to providing a solid theoretical base and hands-on practical experience at the same time. What is learned in the classroom is put into practice in the pressroom: course participants get to roll up their sleeves and perform the actual tasks involved in producing real print jobs. They experience all processes first-hand, from designing a print product and carrying out print preparations to printing and postpress finishing. Attendees are directly familiarized with various printing techniques and special applications, such as inline coating in theory and practice. They also learn about the hardware and software used in todays printing services and solutions industry.
Field trips to printshops and binderies and to the factory of Print Media Academys parent company Heidelberger Druckmaschinen AG is part of the routine helping the professionals with first-hand, eyewitness impressions of how the print media industry really works.
