Philadelphia Toyota Drivers Flocked To Chicago For Auto Show

This years Chicago Auto Show was a fantastic experience, with plenty of new and exciting innovations from car brands across the globe represented. Philadelphia Toyota fanatics trekked on out to Chitown to experience Toyotas interactive setup firsthand. This year, Toyota laid out a makeshift track at Chicagos enormous McCormick center to let drivers experience some of the great driving functionality that Toyota vehicles benefit from. The event was a rousing success, with plenty of consumers getting in the passenger seat of Toyota vehicles to let an experienced driving professional show them what Toyota can do on a closed course. Passengers got to ride along in 4Runner, Highlander, Highlander Hybrid, Rav4, Tacoma and Tundra models to experience how well they handle in rough conditions. Participants also got a great souvenir, a baseball cap branded for Toyota. Overall, the interactive program was a rousing success and drew in a huge crowd from the convention halls. Philadelphia 2011 Toyota Camry drivers made the trip out to try some of these great vehicles out for themselves.

Philadelphia Toyota drivers usually fall on the small-car eco-friendly side of things, but there are plenty of opportunities for drivers looking for something a little more durable with great utility. Its true that trucks arent as in for the average consumer as they may have been a few years ago, but there are still plenty of people that need that kind of utility. As for the track itself, the Toyota vehicles were able to handle it with no problem. Were excited to be bringing this experiential program to the Chicago Auto Show, said Ruslan Polinovsky, Auto Show Engagement Manager at Toyota Motor Sales, U.S.A., Inc. Even though were indoors, visitors will definitely experience the outdoor ride and capability of our vehicles in a number of simulated scenarios. With professional drivers at the helm, consumers will be amazed at what these trucks and SUVs can do in tough, challenging situations. While the track wasnt exactly designed for Philadelphia 2011 Toyota Camry drivers, it was a fun, interactive time for everyone that was involved and wanted a taste of what Toyota can do on the rough and tumble parts of the road.

In the end, Philadelphia Toyota drivers really love that their brand can come up with so many innovative ways to engage consumers. The Chicago Auto Show represented the perfect venue for this experimental marketing ploy, and show attendees were extremely excited to become a part of the history. Philadelphia 2011 Toyota Camry drivers might enjoy the other side of Toyota more, but the Japanese brand is also known for its innovative trucks. The Chicago Auto Show was the perfect place to showcase the flexibility of the Toyota brand and expose more driving enthusiast to the stronger side of the Toyota brand. In the end, the interactive course was one of the strongest, most engaging parts of the auto show, and plenty of media and car experts were in agreement that theyd like to see something similar next year.

About the Author:
Matthew Kuchar is a blogger and auto enthusiast who writes about the greenest cars. His article features information on the 2011 Toyota Camry, Philadelphia located, for Philadelphia Toyota drivers.

Article Originally Published On: http://www.articlesnatch.com

Tags: 2011 Toyota Camry Philadelphia

, Philadelphia Toyota

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