Call center companies in the Philippines such as Sykes, Convergies, eTelecare, and Accenture, were some of the reasons why the call center industry of the Philippines were quickly recognized in the world market. Part of the reason why is because these are some of the most successful multinational companies the world.
But what is the reason why these multinational companies chose the Philippines as their main source of professional workforce? There are many reasons why these multinational companies chose the Philippines, and this is the same reason why the number of foreign investors had grown in the Philippine market. This is because of the skills of Filipinos in providing customer relation services as well as their fluency with the use of the English language.
Contribution of the Philippine Government
The call center industry was known as one of the fastest-growing BPO or Business Process Outsource of the Philippines due to the growing demands for their
Outsource Call Center services. Because of its massive growth in less than the time it usually takes for an industry to grow, the Philippine government saw its potential in contributing to the countrys economic growth as well as its contribution to combat the growing problems in unemployment.
To support the industry, the government sought for foreign investors to invest in call center businesses in the Philippines by providing them with skillful workforce. This is by training Filipinos who wanted to become a call center agent for free.
TESDA or Technical Educations and Skills Development Authority is the governing body that gives out free call center training and certification for Filipinos who wanted to work as a call center agent in the Philippines. Because of this, many foreign investors, such as those multinational companies, quickly expanded into the Philippines which in turn led to the industry to penetrate the world market.
Eventually, the Philippine government recognized the call center industry as the Sunshine Industry of the Philippines due to its massive growth in the market. However, other than that, the industry was also recognized because of its contribution in stemming the growing concern about unemployment in the Philippines.
Contribution of Call Center Companies
Other than the contribution of the government, many call center companies in the Philippines had also contributed to the success of the industry in the Philippine market. This is through their unique call center services that didnt only made these call center companies successful in the industry, but also made the industry successful in the Philippine market. A popular example is Magellan Call Center and their collection of
Order taking services and reservation services.
From simple call center services such as
Order taking service, to sophisticated call center solutions such as business-to-business services, the call center industry was able to penetrate different markets which led to its growth until it was able to penetrate the International market.