Introduction To Baby Phat Apparel

Introduction To Baby Phat Apparel

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Baby Phat Clothing may be the sole most prominent urban style line to the feminine gender. The creator, Kimora Lee Simmons, brought a stylish, and attractive model, to your urban style landscape, some thing that was desperately necessary.

In 1998, Kimora Lee Simmons was the normal choice to create, immediate and create the newest denim label. She knew the brands good results would rely on her skill to merge the worlds of high fashion and hip-hop. Kimoras knowledge as a prime fashion model, her marriage to Russell, her innate feeling of fashion and her affinity to the finer things in life, would fit Baby Phat Garments in the forefront of your urban luxury movement.

In less than a decade, the line has positioned by itself from the world of fashion as the premiere feminine hip-hop brand. Sassy, sexy, and stylish, it 1st hit the scene as a publicity tool when tiny tees with all the clever name were produced to electrify a Phat Farm runway show. When celebrities, supermodels and tastemakers started wearing the baby phat tees, a phenomenon grew, as well as a choice was produced to launch an whole BP sportswear collection. A lifestyle brand was born.

Kimoras more than the high individual fashion radiates via the entire selection, one which people today cant seem to be to have enough of. Editorial credits and features in magazines consist of Bazaar, Gotham, Seventeen, Star and Vibe which represent the diversity of her brand name. The celebrity-filled fashion shows are becoming part in the New York Trend scene.

Influential photographers Steven Klein, David LaChapelle and Brett Ratner have all been called upon to shoot the life-style ad campaigns.

The celebrity-filled style exhibits have become a New York Fashion Week fixture.

Several celebrities have endorsed Baby Phat Garments overthe years including Britney Spears, Angie Martinez, Alicia Keys, Ashanti, Brandy, Carmen Electra, Charli Baltimore, Claudette Ortiz, Destinys Child, Eve, Foxy Brown, Jennifer Lopez, Girl MayLil, Kim, Lovher, Madonna, Mariah Carey, Mary J Blige, Naomi Campbell, Nivea, Olivia, Pink, Rita Wilson, Toya, Tyra Banks, Vita.


About the Author:
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