How You'll Be Able To Redirect Visitors To Your Mobile Website

-definition of "Mobile Marketing" From Wikipedia, the free encyclopedia

"Even though you will find different definitions for the idea of mobile marketing, no commonly accepted definition exists. Mobile marketing is broadly defined as the use of the mobile medium as a means of marketing communication[1] or distribution of any kind of promotional or advertising messages to customer through wireless networks. Far more particular definition will be the following: using interactive wireless media to offer clients with time and location sensitive, personalized info that promotes goods, services and suggestions, thereby generating value for all stakeholders".[2]"

Facebook and Twitter are two of probably the most user-friendly sites on the mobile internet - and that is fantastic news for those which are going mobile with their websites, given that it means men and women can right-click on bit.ly links in Twitter - and be automatically taken to a mobile version of your site, if they're accessing it from Twitter.

The easiest approach I've seen comes from justtechnika.com, and involves inserting a small piece of JavaScript code on your main website, "anywhere between and ". (I'd suggest correct at the bottom of your page, so as not to interfere with search engine bots and site SEO.) I tried the piece of code provided - and it worked! I don't have permission to reproduce the code - I only discovered it these days, and there's been no time to contact the blog owner, but you can locate the write-up with the code snippet at the following link: http://justtechnika.com/articles/find-mobile-visitors-to-your-website-and-redirect-them-to-your-mobile-site/

The really greatest method to accomplish this is to set up redirects, to make certain that whenever a user is detected on a mobile, it goes straight to the mobile version of your site. You can find a number of strategies to do this, all based on detecting browser screen size.

Treat Your Mobile Website like A Tweet

So you have successfully redirected them to the mobile version of your website - now what?

In case you are re-writing a shortened, condensed version of your major website, treat it like a Twitter tweet: Just hit the high points, and strip out all of the filler. (1 factor Twitter has completed for us considering that its inception: Turned us into profitable self-editors!) Think of your mobile site visitors like Twitter users, and you'll improve your targeting automatically: You have about 2 seconds to get to the point, and half that when much more to show them where they desire to go.

Don't use bottom of the page or sidebar navigation - simple tabs at the leading will do the most effective job (and men and women are becoming employed to looking there for them.) Be sure your type fonts are significant sufficient, and effortless to read (Verdana and Arial are two of the most common), and steer clear of "high tech" color combinations with dark backgrounds (unless your demographic is between 18 and 26): Many people uncover them challenging on the eyes.

Make your site effortless to bookmark - and remind men and women to do it (your "call to action".)

Above all, be consistent with each and every single element. After all, you'd locate even Twitter confusing, if the colors and layout changed every single time you visited.

The far more you stop to think about it, theres each reason to go mobile together with your websites and no reason to stick your head in the sand. Since mobile technology isnt going to give up and go away.

Do not be concerned - you are going to soon get into the habit of "thinking mobile". But until then, bear in mind this maxim:

Maintain it short... and sweet.