How You Can Redirect Visitors To Your Mobile Website

-definition of "Mobile Marketing" From Wikipedia, the free encyclopedia

"Even though you'll find numerous definitions for the concept of mobile marketing, no commonly accepted definition exists. Mobile marketing is broadly defined as the use of the mobile medium as a means of advertising communication[1] or distribution of any type of promotional or advertising messages to customer by means of wireless networks. More distinct definition will be the following: using interactive wireless media to offer clients with time and location sensitive, personalized data that promotes goods, services and ideas, thereby generating value for all stakeholders".[2]"

Facebook and Twitter are two of probably the most user-friendly sites on the mobile internet - and that's fantastic news for those which are going mobile with their websites, since it means people can right-click on bit.ly links in Twitter - and be automatically taken to a mobile version of your site, if they're accessing it from Twitter.

The easiest approach I've seen comes from justtechnika.com, and involves inserting a small piece of JavaScript code on your primary website, "anywhere between and ". (I'd suggest right at the bottom of your page, so as not to interfere with search engine bots and site SEO.) I tried the piece of code supplied - and it worked! I do not have permission to reproduce the code - I only discovered it nowadays, and there's been no time to contact the blog owner, but you'll be able to locate the write-up with the code snippet at the following link: http://justtechnika.com/articles/find-mobile-visitors-to-your-website-and-redirect-them-to-your-mobile-site/

The extremely best approach to accomplish this is to set up redirects, to make certain that whenever a user is detected on a mobile, it goes straight to the mobile version of your site. You'll find quite a few tactics to do this, all based on detecting browser screen size.

Treat Your Mobile Website like A Tweet

So you have successfully redirected them to the mobile version of your website - now what?

In case you are re-writing a shortened, condensed version of your main website, treat it like a Twitter tweet: Just hit the high points, and strip out all the filler. (1 factor Twitter has done for us contemplating that its inception: Turned us into productive self-editors!) Think of your mobile site visitors like Twitter users, and you may enhance your targeting automatically: You have about 2 seconds to get to the point, and half that when more to show them where they desire to go.

Do not use bottom of the page or sidebar navigation - basic tabs at the leading will do the most effective job (and people are becoming employed to searching there for them.) Make sure your type fonts are big sufficient, and effortless to read (Verdana and Arial are two of the most popular), and steer clear of "high tech" color combinations with dark backgrounds (unless your demographic is between 18 and 26): Many people discover them challenging on the eyes.

Make your site effortless to bookmark - and remind men and women to do it (your "call to action".)

Above all, be consistent with each and every element. Right after all, you'd discover even Twitter confusing, if the colors and layout changed every single time you visited.

The much more you quit to consider it, theres each reason to go mobile with your websites and no reason to stick your head within the sand. Because mobile technologies isnt going to give up and go away.

Don't be concerned - you may soon get into the habit of "thinking mobile". But until then, bear in mind this maxim:

Maintain it short... and sweet.