How To Market Your Band Without Breaking The Bank

How To Market Your Band Without Breaking The Bank

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Marketing and promotion is a fact of any musicians life. Yes, making music is personally fulfilling and the joy of it can be felt when playing or singing alone at home. But if you want to earn a living at it so you can devote yourself to music full time, you need to have fans. Fans are the people who pay for your bands music career. You could be the most creative musical genius but if you play in an empty club, youll never be full-time performers.

But most bands just starting out do not have a lot of money. So you need to get creative and market your band without breaking the bank. The first thing to do is talk about your band. Word of mouth is still a powerful tool. When you run into friends, tell them about your band and let them know where youll be playing next. Tell your family and ask them to tell their friends and associates.

Next, build a killer web site. There are all sorts of tools and widgets available now that lets even the most modestly computer savvy person build a great website. It will cost you less than $100 for build a site, host it and add a bunch of bells and whistles. Once up and running, add videos of performances, information about the band members and upcoming performances, offer ringtones and you can even set up a chat area for fans to social network with one another. Have one or more band members blog. The more often you update and add fresh content, the more people will visit the site.

It may sound old fashioned but legwork can reap big benefits. Invest the time to go meet people in person. Introduce yourself to club owners, booking agents and others who can give your bands career a boost. Obviously, the best tool to hand out is a demo CD. But if you dont have a demo yet, hand out a business card with your bands website on it.

College radio shows and community access TV shows are a great way to promote your band for free. Similarly, use Social Networks to promote your band through posts, tweets and uploaded video. If youre willing to put in the time and effort, you can successfully market your band and still have money left in your pocket.


About the Author:
Ty Cohen wants you to learn how to market your music successfully, without becoming a slave to the major record labels and others in the music industry. To get his free information visit http://www.MusicIndustrySuccess.com and read his blog at http://www.MusicBizCenter.com/blog



Article Originally Published On: http://www.articlesnatch.com


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