How Kissing Frogs Can Make You A Fortune Online

By:




The Frog Prince is a timeless fairy tale that has a direct application

to growing a homebased Internet business...



How?


Well, just as not every frog is a prince, every prospect is not a customer.


"You have to engage a lot of the right prospects to find your customers."

Most folks online are surfing for reasons that have almost nothing to do with your ad.


Consider the case of manual traffic exchanges.


Members of Traffic Exchanges surf to earn credits that will expose their ads

more often; to see what the competition is doing; or perhaps to pass some

time on the chance that they might come across something that meets their

need or solves their problem.


So, the question becomes...Where ARE the RIGHT prospects and how do you find them?


Well, that's the easy part. The right prospects are those who not only

view your ad, but are compelled to complete your opt-in

form because your ad copy enticed them with a message they perceived

as potentially meeting a need or solving a problem, moreover they willingly

allow the relationship building process to continue after receiving your

initial response to their request for information.


You find them or I should say you found them by presenting a compelling

offer combined with a lead capture page that allows you to begin the

relationship building process.


Your ads shouldn't SELL your opportunity, rather your

ads should OFFER a solution to your prospect's problem or a way to meet a need,

thereby opening the door for you and the prospect to begin the relationship

building process.


The right prospect usually becomes a customer easily

by selling themselves, because the relationship building process gives them

confidence to buy on the basis of trust as a result of the relationship


Be aware that, the number of e-mails you receive informing

you that you've captured an opt-in is an indicator of the number of right prospects

that you've found. Each time you get that e-mail notification, it means that you

have a new opportunity to begin the relationship building process.


It means you've had success.


Don't fall into the trap of explaining the features and benefits of

your offer in your ad.


So, how many frogs have you captured and kissed today?


About the Author:
Wayne Brooks is a 10 year e-Marketing veteran, founder of

YourOnlineBusinessAdvisor.com, and owner of MoneyMakingSystem2473.com,

a World's Most Powerful Money Making System virtual franchise.



Article Originally Published On: http://www.articlesnatch.com


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