Google Adwords Training - Make Money Now

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Most Google Adwords Campaigns fail. Without Google Adwords training 98% of all intenet marketers fail at pay per click advertising. To succeed and actually make money, you need to know exactly how to find the right keywords, how to set up your campaign, how to set up your ads and how to track each ad.

Here are the exact steps you need to succeed:

Keyword Research
1) Use the Google Adwords keyword tool to come up with your list of keywords. ( Don't worry this tool is free)

2) Eliminate all keywords or phrases with the word free in them.

3) Eliminate all keywords that are way out of your budget. Ex. there are some keywords that could cost you $20 a click.

Setting Up Your Google Adwords Campaign:
1) When you go into your settings, turn off the content setting. This is the biggest waste of your money out there.

2) Instead keep the search setting on.

3) Set your daily budget. Make it something that you can reasonably afford while you test this campaign.

4) Set your ad to run in the United States, Canada, New Zealand, Australia and the UK.

The exception to this is if you are advertising for a local business, where you provide a service. Then you will really want to get specific about targeting the location of your customers.

Setting up your Google Ads:
1) You will need to set up a Google Ad Group for each keyword.

2) Each keyword should be listed by itself, in " " and in [ ].

For example: In the space where it has you type in your keywords you might type: boats "boats" [boats].

By doing this you get both broad and narrow matches for this keyword.

3) Each adword campaign should have two ads, at all times. This is called split testing. Let the ad group run until it has reached at least 500 clicks and then pick the best ad. Then create another ad to compete against it. Rinse and repeat.

4) Make sure your main keyword theme is in your domain name. For the display url you will want to capitalize the first letter for each word.

Ex. MyGoogleAdwordsSecret

5) You can have a different url for the destination but it must lead to the same site. So you could have a subpage in your site as the destination and the home page listed as the display name.

How to Track Your Ad

1) Tracking your ad is the most important thing you can do. An easy way to do this is by placing Google Analytics on your landing page and set it to track your sales and traffic. Google Analytics is a free program from Google and works extremely well.

2) You can also add a tracking code to the end of each destination url.

Assign an id number to each keyword so that when that particular ad is clicked you will know that that keyword was effective.

If you do just these few steps in your Google Adwords Training you will be a thousand times better off than most people trying to make money with Google Ads.


About the Author:
Caterina Christakos is a published author and entrepreneur.Want to learn how she gets Google Adwords for Free? Go to:
http://mygoogleadwordssecret.com/Free-google-ads.html



Article Originally Published On: http://www.articlesnatch.com


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