Without a doubt, Germany continues to experience growing pains as it evolves. Even though Germany has been united now for 20 years, many Germans still do not feel like they are united as one nation. East Germany has experienced consistent double-digit unemployment since the fall of the Berlin Wall. In addition, many East Germans, known as Ossies, feel the West Germans, known as Wessies, are arrogant know it alls. For their part, the Wessies see the Ossies as ungrateful and lazy. But these arent the only differences. Many Germans from both the East and West are nostalgic about the good old days when the Berlin Wall separated the two countries. For East Germans, life was much simpler, friendships were tighter, and possessions did not define a persons identity. For West Germans, taxes were lower, cities were less crowded and the work ethic was much stronger. Other differences between the two parts of the country include language differences. The
German language spoken in the East tends to be more traditional language, less influenced by English and other western languages. On the contrary, many Germans from the East learned Russian as a second language and do not speak any English. For this reason, businesses wishing to move into the former East must translate their documents, marketing materials and advertising into localized German. THE MARKETING ANALYSTS have been providing translation services to companies throughout the world to ease their entry into foreign business markets. Contact us today for a free quote at 866-371-4863.
