Gaining Success In The Online World With Article Marketing

Today every one is talking about article marketing. Be it the SEO professionals, bloggers, web masters or people with online businesses. But various questions arise in ones mind, like: What exactly is article marketing? Is it worth our time? How to submit articles? Where to submit them? Etc. In this article I will try to walk through all these things. Read on for the smoothest article submitting process ever!

What is article marketing?
Simply speaking, article marketing is the mode of marketing in which a person interested in promoting his blog or website writes quality articles and submits them to websites called article directories. At the end of each article the author is allowed to introduce a few lines about himself and give high quality links pointing back to his site. The visitors read these articles and if they find it interesting visit the author's website too.

Is it worth your time?
Quality articles can bring loads of targeted traffic to your website providing you a chance to sell your products or services. It will also boost your PPC earnings dramatically. In addition to this the valuable links will increase your page rank and link popularity giving you a better position in search results. In fact, in my opinion, submitting articles is one of the best link building methods and above all it's absolutely free!

How to write quality content acceptable to most article directories?
In order to get inclusion in an article directory you will have to abide by the submission guidelines provided by the directory. I have made a list of things your should take care of while writing an article:
1. The content that you intend to submit must be your own work. If you want to submit articles with public rights rewrite them in your own style.
2. Your articles must be of 350 words at least. Some directories may demand 500-600 words.
3. Most directories disallow links in the article body and provide you with a recourse box for links. More over affiliate links and links pointing to adult sites are also not allowed.
4. Your articles must have updated facts and figures in them so don't forget to do some research before writing an article.
5. Check your articles for spelling and grammatical mistakes.
6. Always write something unique and interesting

Common mistakes made by authors
Here are some mistakes that don't let many authors reap the full advantages of article marketing:
1. Never use a keyword more than 3-4 times in a 350 words article. Doing so will tell the search engines that your articles are no good.
2. While writing an article keep your readers in mind. Writing mere sales pitch or writing just for link building can be harmful.

Where to submit?
There are so many article directories out there that one easily gets confused so let me help you out. There are plenty of large directories with great benefits but to get included in them you will have to wait for a number of days or even weeks. So here's a directory you will really love to work with. Its called Article Buster (www.articlebuster.com). Being a relatively new directory you will not have to wait for inclusion and after 5 approved submissions your articles will get published with in seconds! You can even win hundreds of quality back links just by submitting articles. So what are you waiting for? Start submitting now. (I have included a link in resource box)