Five Excellent Ways To Start Selling Jewelry You Make Yourself

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Are your friends and family members suggesting you should sell your handmade jewelry? Maybe it's the bead addiction that does it, however the thought of marketing jewelry comes to all of us eventually when you start creating handmade jewelry. What's promising is you can turn your love for making jewelry into a successful small jewelry business. Many people have done it before you, and you can too.

Let us take a look at five popular and effective ways to get started in selling your handmade jewelry.

1. Try starting off locally. Take samples to locally owned shops that might sell that type of jewelry and check if they would want to consider selling it. Maybe it's on a consignment basis. Make sure you always wear your handmade jewelry, show your inventory, talk about your inventory and pass out business cards to as many owners and managers as you possibly can. Don't limit yourself to galleries and artsy type stores. Small original clothing shops are often the very best places to sell jewelry. A friendly, enthusiastic boutique owner who adores your jewelry and is particularly good at accessorizing is more often than not the most effective man or women to market it for you.

2. Book a booth with a craft show or event. Booking a booth can be a lucrative option. Be sure you do your homework before paying any money though. Depending on the location as well as the promotion of the event, you can make a lot of money or you can waste considerable time and effort for nothing. It's always advisable to chat with others who've rented booths at the function in previous years (if you're able to) before choosing to rent a booth. You will also want to learn what number of other jewelry sellers will be attending. It is always frustrating to attend your first craft show only to find a dozen other jewelry artists all working at the same show and vying for the attention of the same audience.

3. Create an E-commerce Website. Your own website can be either an extension of your business card, or it could be your main source of business. As an extension of your business card, it can be an exceptional marketing tool. That way when you have opportunities to sell or make a sale, you can give out your contact information and website to encourage further sales. If you are using a website as your main source of business, do not forget to have a strong niche market to target and have a strategy for generating visitor traffic. This could be advertising, search engine marketing, or running an affiliate program so others send you traffic for a percentage of the sales they generate.

4. Home jewelry parties are one of the most profitable ways to sell handcrafted jewelry. They are fun, and a great way to meet new clients. Once you get established, they become a great way to keep up with old clients too. Your best bet for a home jewelry party is the open-house type of party with just light snacks and no party games. These get the highest attendance and sell the most jewelry. Be sure to create a professional display no matter how casual the party. A professional display can sell ten times more jewelry than just a scattering of earrings on a table cloth. And the number-one way to increase your home jewelry party profits and attendance is to have the hostess call all guests a day or two before the party to remind them about it and secure their commitment to attend.

5. Selling on Ebay, Etsy, or other online marketplace. To be a successful online marketplace jewelry seller you need to have a constant presence there, with at least a dozen pieces for sale at all times for your repeat customers to find. Clear, closeup photos of your jewelry are also crucial for online marketplace success. Be sure to have a very specific niche market in mind as this is what sells best on the internet. Concentrate on being narrowly focused, do your research to see what sells, and have a strong marketing strategy.

Starting you own handmade bead jewelry business can be an exciting and fun adventure As you can see there are lots of different ways to set up your jewelry business, and the main reason people fail selling jewelry is that they don't really prepare themselves to runa proper business. You should definitely give it some thought and do your homework before jumping in with both feet. Good luck selling jewelry in your new exciting business!


About the Author:
Christine Gierer is a self-taught jewelry maker, crafter, and online publisher who who who has written numerous articles on making and marketing handmade jewelry. Visit her website How-To-Make-Jewelry.com for more jewelry making articles and design inspiration, and project patterns and tutorials.



Article Originally Published On: http://www.articlesnatch.com


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