Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc.
Nowadays there is no need to explain what the Facebook is and who the founder is. All this information is well-known to general public and especially after the movie: Social Network when it became even more talked about. Since the year 2004 Facebook somehow became an excellent mean of communication between people from different countries, enabling you to share links, photos and videos as well as tag your friends on them.
Photo tagging is the feature that made Facebook the biggest photo site in the world. Zuckerberg has long talked about photo tagging as the innovation that helped Facebook employees conceive of the idea for the platform.
Nearly five years after the company filed for the invention, the U.S. Patent and Trademark Office gave Facebook a patent protecting the ability to select a region in photos and videos and associate people with it. Mark Zuckerberg, product architect Aaron Sittig and former Facebook engineer Scott Marlette were credited as inventors.
The company did a competitive analysis of all other photo products out on the web and while Facebook didnt offer features like high resolution or printing, it still outcompeted rivals simply because it centered its product around people, and not around technical capabilities. Last year the company said it were more than 100 million photo uploads a day. Because of photo tagging success, Facebook started thinking about other products with social behavior.
And as insidefacebook.com says recently the company won the other patent - the ability to give gifts in a social network. This one was credited to Jared Morgenstern, who is a product manager of the games team.
Facebook also applied for four search-related patents recently that control how results are shown to users based on their social proximity to the information or how often they access it. All of those
patents are credited to Christopher Lunt, Nicholas Galbreath and Jeffrey Winner.