Facebook's $600 million virtual economy - With more than 500 million active users, the population of Facebook exceeds that of many countries. And like any empire, Facebook has its own currency -- one that got a big boost with this week's launch of Facebook Deals. Facebook's new daily deals offering, available in five cities now with plans to expand to more, puts it into direct competition with Groupon and its army of imitators.
Facebook members will get deal offers right in their news feed -- and if one catches their eye, they can pay for it with a credit card, PayPal or Facebook Credits. Now, virtual world economy is developing very quickly, everyone tends to buy virtual currency to enhance their ability of the virtual world, especially for massively multiplayer online role-playing game (MMOPRG).
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In addition, roughly 12 percent of Americans, or more than one in 10, have bought a virtual item at some point in the last 12 months, according to a new study by analyst firm Frank N. Magid Associates and commissioned by virtual currency provider PlaySpan. While 15 percent of males aged 12-24 reported purchasing virtual goods, 15 percent of women between ages 35-44 did so, too. The boys are getting virtual swords for their MMORPGs, while the women are buying virtual flowers on Facebook.
