Epitome Of A Turnkey Business System: Lessons From Michael Gerber

MCDONALDs is the epitome of a turnkey business system. Think about it, a franchise that might cost you a million bucks to get it started and then you turn it over into the capable hands ofa bunch of teenagers?

When Gerber claimed his #1 goal of his worldwide consulting business (E-Myth Worldwide) was to become the McDonalds of small-business coaching, people said he was crazy because coaching and consulting with small business owners would require specialized training, education, and knowledge of all things business (things that demanded a PREMIUM salary from the employee).

However, he claims he did it and with over 20,000 clients in its historyand VERY LITTLE involvement personally from him for years who pay less than other consulting firms chargemaybe he knows whats up, since a new employee who knows nothing about business or coaching can come in and within 2 weeks be taking on a client.

If your business itself IS your greatest product, you will survive and thrive in the 21st centuryalways ask yourself, is my business FOCUSED? Is my marketing message PRECISE? Are my systems TURNKEY? If I wanted to SELL my business today, 1) Would it WORK without me? and 2) Would anyone want to BUY it?

What is your businesss greatest asset? Capital? Equipment? Human resources? Inventory? No, no, no, noaccording to Gerber it is your BRANDthis is what allows you to control mindshare among the masses via PRECISE and TARGETED marketing and Intellectual PropertyTHIS is what allows you to remain in CONTROL of your businesss revenue generators (via licensing, etc) EVEN IF you SOLD the business itself!

The value of your business is based much less in the 21st century on hard assets (inventory, capital, equipment) than it is on soft assets like brand, IP, and niche marketing share.

As an entrepreneur, if you dont see opportunities when looking at problems (in your business, anothers business, or in the lives of individual customers) then you arent looking through the right eyes!

Ill leave you with a quote from the man himself.
The unknown is what entrepreneurs are in pursuit of; the impossible is what we seek. Whats impossible today for YOU? (Michael Gerber)

A lot of people once believed it was impossible for regular, everyday non-millionaires to invest in the big-time financial arena of commercial real estate. They were wrong! Join millionaires and non-millionaires alike doing just that at with HIS Real Estate Network. Join us for an upcoming live event held regionally across the United States:http://www.hisrealestatenetwork.com/763

About the Author:
If youre serious about making money NOW in commercial real estate, while building long-term wealth, all by learning how to re-position yourself to achieve INFINITE returns then you must attend our next live educational online webinar with Americas #1 Real Estate Network. Register here, right now as a guest of Danny Welsh and unlock the secrets to 6-figure pay-days and awesome monthly cash flow per deal: http://www.hisrealestatenetwork.com/763

Article Originally Published On: http://www.articlesnatch.com

Tags: epitome of a turnkey business system

, Danny Welsh

, kentucky

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