Author Login | Popular Articles | RSS Feeds | Sitemap

Home | Uncategorized


Content Is Still King

By:

There is a debate raging in the online world about content and search engine optimization (SEO). One side is fairly certain that the old way of doing things, SEO, is being replaced for good by free online information that is designed to capture a prospects email address with a free offer or a set of links to products. That side is sure that content is the most valuable aspect that will convert browsers to customers. They are sure there is ample evidence in website after website to prove that content is still king.

Other experts feel that the comments about SEO being dead are a little over the top, but even this group concedes there are significant changes in the works. This group supplies certain evidence of change and they start by pointing out that even if you have a small site of under ten pages you stand a chance of getting ranked on the first page with the big search engines. As well, there is a definite trend toward frequent content updates and this trend seems to be picking up steam. Consider the fact that three blogs are updated every second.

Shopping cart sites have made their mark but continue to struggle to keep their place. Many aficionados feel it is much better to read about the best in stereo systems from an expert in the field than try and figure it all out by themselves.

Based on the new trend that is emerging, the best way to make a new content site or convert a site that is based on products to a content site is about following a few basic rules and the first of these is to do some keyword research and come up with a list. Success comes here when you start to incorporate subsections. If each area of content that you want to cover is like a category, then each subsection is a tributary of these categories. Each keyword is a category. Articles based on a family of keywords make up the content in those categories. This process of dividing up categories goes on and on.

You should also map out all the keywords as per their importance and in the end you will have a structure like a tree. It is important to feed this tree with articles one branch at a time. Now you can add some links to the other products you sell on these keyword pages.

Always keep things brief and concise and remember that browsers read like us from top to bottom. Knowing this, always leave something of interest like a freebie at the bottom of the page. Remember to only post an article on your site once.

Remember too that there is no magic number about percentages for the total number of pages that you can add at once but if you do add a large amount like 150%, Google will penalize you. Start the build up slowly increasing the number weekly.

Article Source: http://www.articlesnatch.com

About the Author:
Brian Stocker MA is a writer, editor and online marketing specialist. Visit his website for more information about article writing, blog maintenance and content creation

| Print | Ezine Ready | |

Please Rate this Article

Recent UnCategorized Articles

  • A Nice Cup of Tea By: Chris Jensen - As a child tea was tea, nobody claimed any medical properties for the stuff. Although my Wife who is from East Asia tells me they only drink black tea when they are sick. Today in the West we are told that tea has some amazing medical properties. It is said to be good for the heart, cancer, weight loss, arthritis, as an antibiotic and to lower cholesterol. Is this the same stuff I drank with lots of milk and four sugars as a boy?.
  • Los Angeles Trenchless Sewer Repair Uses State Of The Art Video Inspection By: Connie Ragen Green - If your residence or commercial building needs sewer repairs, the plumbers in Los Angeles are ready to help. Using state-of-the-art technology and video inspections, they can pinpoint your sewer problems quickly and efficiently. In Los Angeles and the surrounding area, people do not like the destruction that comes with traditional sewer line repairs. The video inspection also reveals whether you have cracks in your sewer lines, root intrusion, or a complete collapse of your sewer line. The video inspection is achieved by connecting a tiny camera to the end of an auger line.
  • Staying Private With Online Web Proxies By: Wayne Cutforth - Today, there are many threats present on the Internet that could damage your computer system and could steal and abuse your personal information. With ever more viruses, Trojans, and various other threats appearing, the Internet it is becoming a very volatile and unpredictable. Simple antivirus products may not be enough to maximise your protection. It is not just viruses that pose a threat; hackers also cause lots of trouble for Internet users.
  • Architecture: Shaping the Face of Earth By: Dev Saras - Architecture is defined as the activity of designing and constructing buildings. It reflects the society and affects the way that society develops. Designing any kind of system is known as architecture. From the time immemorial the profession of architecture plays a key role in the developments of building, town planning, urban design and landscape architecture. It is actually the designing of total built environment. The profession of archeiture was evolved for purposes like shelter, security, worship and lots more. Ancient people understood the need of buildings and slowly started building with the raw materials like rocks, trees etc.
  • Buy Used Textbooks - Save Loads Of Money By: Greg Shuey - Aside from tuition expenses, there are other costs that every student would have to consider, especially if he or she is attending college. Compared to secondary and primary education levels, college is the most expensive. For one, the costs of books nowadays eat up a huge chunk of the students budget and spending. Every year, college students look forward to book expenses alone gloomily, which can already cost a fortune, depending on the course a student is into. Publishing houses, as business entities, print books mostly for profits sake.
    Tags: buy used textbooks, sell used textbooks, utah valley university, brigham young university
  • Know More About Wireless Outdoor Speakers By: Theodore Cartman - One of the great impediments to a great outdoors experience whether it be at the pool or at a camp site was the fact that most music gadgets that people carried were old fashioned; not only requiring batteries but also if it was a sound system the speakers were attached to the actual musical device. This meant that the quality of music was somewhat compromised due to the wiring involved between the speakers and the actual unit.
    Tags: wireless outdoor speakers, outdoor speakers, wireless speakers, speakers
  • Finding Affordable Airline Ticket Prices Are Not Impossible By: MIKE SELVON - For some people, their favorite pastime is traveling and exploring different areas around their own state or around the country. Unfortunately, as gas prices have risen so much in recent months, so has the cost of travel, leaving many people wondering if cheap air ticket prices exist any longer. But, well-heeled travelers know that regardless of the economy or the state of the travel industry, there is always a way to save money and fine a cheap plane ticket.
    Tags: ticket prices, ticket, cheap airline tickets, air tickets, ticketing
  • If You Are A Veteran, You Can Get A Screaming Deal On A Home Loan By: Greg Shuey - US banks and several private financial institutions, such as mortgage companies, have funds allotted for US veterans for home loan purposes. The Veterans Administration (VA) guarantees these funds for the benefit of those who serve the country in the Armed Forces. Lenders give out such loans knowing that the VA is there to provide guarantee in case borrowers default on payments. Get in Touch with the VA to Know Your Loan Legibility There are requirements that an availer should consider to be entitled to home loans.
    Tags: veteran loans, utah veteran loans, utah mortgage lender, utah mortgage
  • Are Wireless Speakers Replacing Conventional Speakers? By: Theodore Cartman - With many consumer electronics music market becoming more and more dynamic and mobile, many , manufacturers have shifted into wireless gadgets which cater to an increasingly mobile market. From cell phones to IPods, people feel the need to break free from their mundane everyday toys which tie them to one place. They now want to go wireless. Traditionally, music speakers have been more or less stationery and attached to the main musical tuner via a spaghetti mesh of cables. As we are all aware, this arrangement has its inherent dangers.
    Tags: wireless outdoor speakers, outdoor speakers, wireless speakers, speakers
  • Anti-Spam Software: The Importance Of Anti-Spam Software By: Nicolaas Theron - You may have have found yourself in the following position. You open your email program, get up to make some coffee and upon your return you find your inbox crammed full of unwanted junk mail. It is going to waste your time (and money!) just to try and sort through this much email on a daily basis and may amount to no more than a hill of beans. You want some anti-spam filtering to help you with sorting your emails.
    Tags: spam, anti-spam, stop spam, how to stop spam, anti-spam software

Still can't find what you are looking for? Search for it!


Submit Your link to the Open Link Directory Project

Copyright 2005-2008 MJE Sales, LLC. All Rights Reserved.
Proud member of the ArticleCkr Search Network Search Network!
ArticleSnatch.com is free for both publishers and authors to use and is supported entirely from advertising revenue.
Use of our service is protected by our Privacy Policy and Terms of Service.