Beware Of Deceptive Advertising Claims For Gas Saving Devices

There are all kinds of gas saving devices being advertised now. Do a search in Google and you will find that google finds 1.5 million web pages concerning fuel saving devices. As with any situation where people smell money, unscrupulous individuals are always ready to steal your money with the latest scam.

This current scam takes advantage of driver's overwhelming desire to cut their gas costs. The scam artists are using deceptive advertising to convince you that a fuel saving product installed on your vehicle will miraculously cut your fuel usage up to 30 percent or higher. The Federal Trade Commission through research and US government testing of every kind of device and additive has some advice for all consumers.

The FTC (Federal Trade Commission)) warns you to be very wary of any fuel saving claims for devices or additives. They have never found any fuel saving device that significantly enhances fuel economy in any way!

There are a few popular ads and claims used in gas saving device advertising strategy. Here are a few to watch out for:

One popular deceptive advertising scheme is this: the ad claims "This gasoline saving product enhances gasoline economy by 20 percent." Like that example gasoline saving devices claim increases in economy up to 25 percent and sometimes even higher. The Environmental Protection Agency has thoroughly tested, researched and evaluated more than 100 supposed gasoline saving products and additives and so far has not found any one of them that significantly increases gas mileage. In other words non of the gas saving devices work. In some cases, the test data showed that "gasoline-saving" products actually could damage your engine and could cause an increase of gasoline exhaust emissions. That could cause your vehicle to fail some state required emissions tests and that could cost you even more money.

Also be skeptical of ads that feature glowing testimonials from satisfied drivers such as: "After installing your product on my car, I got an extra 4 miles [6.4 kilometers] per gallon [3.8 liters]." You cannot put your hard earned dollars at risk because of some amateur drivers claim.

These advertisements use glowing testimonials by satisfied drivers as their proof that their device works. No consumer has the equipment or the ability to test for precise changes in gasoline mileage after installing a fuel saving device. Even if the consumer had the right equipment the conditions and the environment in which they could test the product could not be adequately controlled.

Different variables affect gasoline mileage. These include road conditions, weather conditions, traffic conditions, and the condition of the vehicle. For example in one deceptive advertising case that was researched, a driver wrote a letter praising a "gasoline saving" device. Of course this consumer forgot to mention that when he had the aforementioned device installed, he also had his car completely tuned up. The increase in fuel economy that was attributed to the "gasoline saving" device in the letter was most certainly a result of the tune up and not the device. The device advertisement did not mention this, so other drivers and consumers would never know it was the tune up not the device that accounted for any increase in fuel economy.

You have now read of a few of the deceptive methods that companies selling gasoline saving products use to convince you to buy their product. Unfortunately there are many other deceptive methods used. Those companies are taking advantage of high gasoline costs which require drivers to seek any way to lower their gasoline costs. Don't become a victim of these deceptive practices. Don't forget, if it sounds too good to be true, it is! Buyer beware!