Air Conditioner Market Has Great Potential

By:


Data show that air conditioning is expected to taking over TV, refrigerator to achieve heavy volume in the rural market.

Previously, the industry has speculated that the implementation period of the policy will be extended again. The two years of energy-saving air-conditioning farmer subsidies finally draws a satisfactory conclusion, which means the energy-efficient air-conditioning would no longer enjoy the "price umbrella."

For the rumors in the industry that the prices of air conditioning will raise, the official of Glanz air conditioning said the end of the energy subsidies makes enterprise lose 150 yuan -250 yuan profits per product. But companies can make up for profit losses by reducing raw material costs through centralized purchasing, so the price is not going to rise. The chairman of Pescod Li Xinghao also expressed similar views.

Industry experts believe that under the current macroeconomic policy, large companies will not take the lead to raise prices. Small businesses do not have the right to speak price. They will gradually be eliminated in the process. Meanwhile, although the energy-saving products that benefit the people end as scheduled, the policy of home appliances going to rural areas has still more than a year implementation period. Air conditioning is expected to taking over TV, refrigerator to achieve heavy volume in the rural market.

Recently, the National Grid released a survey of the policy for home appliances. Although the refrigerator industry has been the largest benefit industry of the policy of home appliances, but after nearly two years of rapid spread, only 17 percent of consumers said that he would buy the countryside refrigerators. More consumers will buy air-conditioning, TV, computers. Meanwhile, statistics also show that the sales of air-conditioning in the August of 2010 grew by 95% over the previous year, higher than the refrigerator and color TV. In the March of 2011, the sales of air conditioning products achieved 3.68 billion yuan, accounting for 20% of sales of air-conditioning to the countryside throughout the year of 2010, an increase of up to 398 percent. It is the highest increase since air-conditioning appliances went to the rural areas in 2009. It naturally became the star of home appliances products.

In addition, the relevant statistical data also show that from January to October in 2009, sales of third and fourth grade air-conditioners accounted for 11% of the total. By the October of 2010, this figure had increased to 14%. By the March of 2011, it grew by 17% -18%. Air conditioner market will further expand in the future.


About the Author:
I am Amanda Xia from chinahomeappliances.com, and my work is to promote a free online trade platform. http://www.chinahomeappliances.com/ contain a great deal of information about air conditioner,electricity kettle, replacing water heaters,and more.



Article Originally Published On: http://www.articlesnatch.com


|

Loading...
Related....
Videos...

Recent UnCategorized Articles

Comments

Still can't find what you are looking for? Search for it!

Loading

Copyright 2005-2011 ArticleSnatch, LLC - All Rights Reserved.
Privacy Policy | Terms of Service.