A New Level Of Life

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Visiting with friends or family used to mean gathering in the same place - a restaurant or bar, somebody's house, a school, a club. But no longer. Now, individuals and even groups of people can get together to share good times even if they live across the globe. All they need is a computer and an internet connection.

Online communication began with DOS-based forums and chat rooms back in the computer dark (i.e. non-graphic) ages. Today, it's whole new virtual world with internet community sites that are infinitely more complicated and interesting than the real world. Social network sites are attracting more users, more investment and more marketing than ever before - the prime evidence being Microsoft's huge 240 million dollar purchase of a less-than-two percent share of Facebook.

Founded over three years ago by Mark Zuckerberg, a Harvard drop-out, Facebook's fifty million-plus member site still lags behind MySpace in numbers. But with two hundred thousand new users joining every day, Facebook definitely has the momentum. The reason? A dramatic change of policy by Facebook management that has breathed new creative life into the whole concept of online social interaction.

In May of 2007, Facebook for the first time allowed outside developers and companies to develop applications for the site in exchange for a share of the advertising revenue. In under six months, over five thousand new ones appeared - Facebook tools that allowed users to share photos and music, start werewolf and zombie fights with each other, challenge each other in popular, simple games like Jetman, gift each other with eggs that take days to hatch and reveal a surprise, and thousands of other clever, creative ways to allow users to interact and to polish up their individual profiles.

Facebook was now elevated to the ranks of Web 3.0 (bypassing Web 2.0) with a running jump towards the much-talked about web semantic ideal. It was different in a way that excited users and caused them to invite friends, family and acquaintances to join in the new online experience that everyone was talking about.

This marketing base is why Facebook is so attractive to a corporation like Microsoft - and why internet marketers at all levels are looking for ways to get their messages into this amazing new social system that's experiencing the kind of explosive growth that comes along rarely.

That new database is a large part of the reason companies like Microsoft, as well as Google and Yahoo!, are so intent on understanding and taking advantage of what's happening at Facebook. When users latch on to a site so quickly, like they did with YouTube, it's a phenomenon that can't be ignored.

Facebook marketing software like Stealth Friend Bomber, Facebook Edition means that the smaller marketer can outwit the big boys like Google and Microsoft who spend millions upon millions in their efforts to reach the same audience. It's just that simple.


About the Author:
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