Where can I begin ?
The primary step you should take is analysis, you should use an seo tool to check that your meta tags
are correct and relevant to each pages content, its easy to do and will make certain that you are not rowing against the current when it comes to
SEO.
There are many free
SEO Services tools that will check your meta tags and also provide you an indication of keyword density on your webpage.
Meta Tags are the lines of html code and text contained in a website thatare used to tell the search engines about that site.
Keyword density means the quantity of times a word appears on the page, and is shown as a percentage. This can be used by search engines to decide what the page is about.
Ok what next ?
Once you have completed the analysis and determined that everything is fine, you are ready to commence building backlinks, backlinks are links from other websites or blogs that point to your site.
Search engines like google use backlinks as a way of measuring how important a website is, the more backlinks that point to your site, the higher in google's listings your site will be returned.
Are All Backlinks Identical ? No. the importance of a backlink is affected by many factors.
The higher the page rank of the webpage your link is on, the more influential that link will be.
Other factors can affect the worth of the link such as:
Webpages Being Blocked form search engine spiders by "no follow" in robots.txt
Pages Alexa Ranking.
Amount of links on the same page.
Relevant authority of the site.
Age of the Domain.
Quantity and quality of the pages inbound links.
Keyword Anchored links
Keyword anchored backlinks will allow you to improve your position in the rankings of major search engines for any keyword you choose, for instance if you used the keyword "sausages" as anchor text for your links, then you would see your website improve in the rankings under the search term "sausages".
