5 Publicity Tips From Jessica Simpson, Madonna And Paris Hilton

Paris Hilton,Jessica Simpson and Madonna.

These ladies are major power-brokers of free publicity and media darlings. They know that the name of the celebrity game is learning how to get and keep their audience's attention.

There are powerful self-promotion lessons to be learned from these ladies. Here are 5 Power Publicity tips that you can apply to get your business and ideas, the attention and name recognition that you deserve.

1.Got personality? Then let it shine

Grey, corporate speak is a really fast way to lose your audience in 10 secs or less. Instead, let your own unique personality be heard. Share more about your story or of the social history of the Company. What personal challenges did you overcome to get where you are today? What is different about the way you do things at your Company?

2.Share your personal struggles and triumphs

Jessica Simpson's popularity soared when news of her crumbling marriage surfaced. We can relate to others who are facing problems that we are struggling with ourselves. So inspire your target audience to continue working to overcome their challenges, by sharing your own personal battles and triumphs.

3.Develop your own satisied clients into active, vocal fans.

The average joe can give you a brief life overview of Paris, Madonna and Jessica in fifty words or less. Are you leveraging your satisfied customers or clients to tell your story?

When a client is pleased with your service, get more than a verbal thank-you. Get them to send in a letter, preferably along with a picture of them using your product, that you can use as a testimonial.

4.Be fresh and creative when developing your marketing message

Madonna has successfully reinvented herself decade after decade by pushing the boundaries. Likewise, you can step outside your industry soap box. Support local charities with more than just a check, start up your own awards service, start a podcast. Remember, no one ever talks about the plain vanilla.

5.Escape the -perfection trap- What major talent that Paris Hilton has? Maybe she is just an ok actress, but she does not let that stop her from putting her work out there. Likewise, do the best that you can to get your ideas out there and let your audience tell you what they really like.

As the level of advertising noise and daily distractions continues to rise, finding a way to get noticed in your marketplace is becoming harder and harder.

Even costly, paid advertising has its limits as your audience becomes more time strapped, ad weary and cynical. What's a solution? A greater use of free publicity strategies.

So you are a hard working author, real estate agent, chiropractor or small business owner and you want to get your share of the publicity goldmine- but you don't have access to the family trust fund to hire a publicist on a $10K monthly retainer. What can you do to get noticed?

Fortunately free web2.0 publicity and the popularity of user generated content, can be used to turn many professionals, and entrepreneurs into local celebrities in their back yard.

Now you do not need a fat wallet to win the web2.0 publicity game. The lowest hanging goalpost in the web2.0 free publicity game is My Space.

MySpace is free to join and you can establish your online presence in a matter of five minutes or less. Best of all, MySpace places a lot of free communication tools at your fingertips, that allows you to interact directly with the members of your target audience.