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4 Reasons Why Banner Stand Trade Show Displays Are Gaining Popularity

The look and feel of trade shows has certainly changed throughout the years. What was once only tabletop displays has morphed itself into a field of various options. Looking around an exhibit hall today, there is a stunning amount of variety between the various booth shapes, sizes and layouts. Still, more and more companies seem to be choosing banner stand trade show displays. In fact, it's very likely that you'll be able to see as many of these tall, stately stands as you do the popular pop up models. Here are five reasons why this is a growing trend:

A 10-Foot Booth Only Needs Three Banner Stand Trade Show Displays

Traditionally, businesses were restricted to a single display stand that held one graphic measuring three by eight feet. This was basically nothing more than a portable graphic that could be placed anywhere. A show exhibitor simply chose a display graphic and stood it at the ends of their main setup.

Now, exhibitors are using these banners to create the actual framework for their booths. By simply ordering the correct number of stands with custom graphics, businesses can create a booth of almost any size. As an added benefit, they're far easier to transport, set up, and carry due to their lightweight and comfortable size when folded. Many businesses are choosing this option to cut shipping and manpower costs.

Better Graphics With a Longer Lifespan

In the past, laminated paper was the only option for exhibitors wanting high-quality graphics for their trade show displays. Now, with some of the latest advancements in technology, they can have stunning images printed directly onto fabric, which gives them a longer lasting solution. This not only looks better, but can have a lasting effect on a marketing budget as well. Not having to replace costly graphics leaves more room in the budget for other trade show expenses.

No Setup Hassles

The biggest downfall to pop up trade show displays is the required setup. Even with practice and experience, they often take up to 20 minutes to erect. While this might not seem like a long time, it doesn't compare to banner stand trade show displays that require mere minutes to put together. They have fewer parts, are simple to understand, and with retractable models, setup is as easy as pulling the graphic from the bottom up to the clips at the top.

Many businesses switch to banner stand trade show displays to save time. Employees do not have to waste time setting up the booth or contracting with union workers to get it done.

Take Them Outside of the Trade Show

Very few businesses market solely at trade shows. Therefore, it's important that banner stands work in other locations and can serve different purposes. Because they are light, portable, and quick to set up, businesses can feature messages that they would like to convey anywhere. Some great uses include signage at showrooms, meetings, or in lobbies.

A trio of banner stand trade show displays don't have the curved shape of traditional pop ups. However, what they do have -- light frames, fewer pieces, flexibility, versatility, and faster setup -- more than makes up for it and has made it one of the most popular equipment items on the show room floor.

Article Source: http://www.articlesnatch.com

About the Author:
Chris Harmen is an author for the Skyline Orlando Service Center, a premium provider of Orlando trade show displays. Catering to a variety of budgets, Skyline offers a full range of styles, sizes, and types of trade show displays. Orlando is only part of the company's 1,500 member global network.

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