3 Easy Ways To Use Technology To Boost Your Bridal Biz!

3 Easy Ways To Use Technology To Boost Your Bridal Biz!

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Technology is only your business best friend when you know how to work it!
There are 3 simple, inexpensive or even free ways that technology can help or hurt your business in a big way, and its so very important that you get crystal clear on these right now. So lets get right to it!




Your Voicemail
Most businesses dont realize that your voicemail actually says a lot about your business when people call. People learn a lot about your professionalism, the perception of the quality of service you provide, and if youre big-time or small potatoes. What impression do you want to leave with brides or vendors when they call?

All voicemail is not created equal. First of all, if youre using an answering machine, make sure that its crystal clear in its quality. If it sounds like you bought it in 1985, its time to upgrade. And when comparing, voicemail is always much more professional than a machine (there really is NO comparison). Plus, theres a big difference in the two following voicemails:


Hi, youve reached Natalies voicemail. I cant wait to help you with your dream wedding. Leave me a message and Ill get back to you as soon as possible.

Thank you for calling Natalie Bradley Events. Please leave your name, number, email address and date of your wedding, and we will return your name as soon as possible. And, dont forget to get your free report, 10 Simple Ways to Create Your Custom, Luxury Wedding Without the Celebrity Price-Tag! at Natalie Bradley dot com.


Which sounds more professional to you? Which wedding planner would you be more likely to buy from?


Your Email
Again, professionalism versus hobbyist comes across clearly in most emails. First and foremost, get a professional email address! Natalie@NatalieBradley.com is so much more professional than NatalieBradley@gmail.com (this isnt my email, so please dont email this person, ok?). Getting a professional email address is inexpensive and sometimes even free with certain types of web hosting. Easy enough.

And dont ignore your email signature. It doesnt have to include super fancy graphics, but it should contain your contact info and a marketing blurb. Heres our email signature for Natalie Bradley Events that you can feel free to model


Natalie Bradley Events | 888.815.7696 toll free

...as seen in Inside Weddings, Vows Magazine, The Knot, I Do for Georgia Brides, Southern Distinction, Lake Oconee Living, Georgia Life and Style TV, and more...

Get your F*R*E*E report on 10 Simple Ways to Create Your Custom, Luxury Wedding Without the Celebrity Price-Tag! at www.NatalieBradley.com

http://planyourweddingbootcamp.wordpress.com/

*Become a fan of "Natalie Bradley Events" on Facebook.
*Follow me on twitter! www.twitter.com/nataliebradley


Your Cell Phone!!
Im not a fan of using your cell phone for your work phone. If youre doing it for expenses, I understand. But there are many options out there beyond your local phone company. One company we use provides our toll free number, but we can have it forwarded to any land line or cell phone to answer live if we want to. Its so much more professional than having a standard Verizon cell phone message, its certainly more professional that having custom music instead of ringing, and it projects you as a much bigger company than a one woman or man show.

Its also appalling to me how many wedding vendors will answer cell phones on the go, not prepared at all to speak to a new bride, much less prepared to use the close the sale system to book more brides. No wonder you arent closing brides. You seem haphazard and chaotic. Who wants that on her wedding day?







Your Bride Attraction Assignment:

Do you see how easy it can be to be Bride Attractive and Marketing inexpensively and easily to brides? Where are you making mistakes with your voicemail, email and even your phone service? What can you change *TODAY* as soon as you stop reading this? Go do it and see what a great difference it will make with brides!

2008-2010 Soire! Ltd.
Want to use this article in your E-zine or website? You can as long as you include this complete statement:

Event Planning entrepreneur Natalie Bradley publishes the "Bride Attraction" weekly e-zine. Get your F*REE audio course: "5 Ways to Recession-Proof Your Wedding Business...Starting Today!l" at www.BrideAttraction.com


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